无冕之王King without crown.docx
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无冕之王Kingwithoutcrown
无冕之王(Kingwithoutcrown)
Thisjournalissopowerfulthatit'softenasecretthatyoudon'tdaretodisclose.Ifyoulikeselling,thenyouhavetowatchit!
Withtheincreasingcommercializationofthesociety,thesenseofsaleshasextendedtoeverycornerofsociallife.
Notonlydosalesmenneedtoknowhowtoselltheirproducts,butalsogettheapprovaloftheircustomers.Everyoneneedstocultivatesalesability.Justimagine,iftheofficeworkersdonotknowhowtoselltheirownideas,howtogettheboss'sapproval?
Ifadoctordoesn'tknowhowtosellhismajor,howcanhegetthepatient'strust?
Iftheteacherdoesnotknowhowtosellhisknowledge,willthestudentfollowhim?
Next,Iwouldliketosayawordtoallofyouhere:
"Within8hours,weseeksurvival;8hours,weseekdevelopment,whileothersrest."".
Whatisthesalesprocesspin?
Answer:
myself
First,JoGilad,theworld'sfirstcarsalesman,said,"Idon'tsellmyChevrolet.Isellmyself."";
Two,beforeyousellanyproduct,youarethefirsttosellyourself;
Three,thereisanimportantbridgebetweentheproductandthecustomer;thesalespersonhimself;
Four,face-to-facesalesprocess,ifthecustomerdoesnotacceptyouthisperson,hewillalsogivemetheopportunitytointroduceproducts?
Five,nomatterhowyoutalktocustomersaboutyourcompanyisfirst-class,isafirst-classproducts,first-classserviceis,however,ifthecustomeratyou,likethefivestream,listeningtoyouspeakmorelikealayman,so,ingeneral,thecustomerisnotwillingtotalktoyou.Goon.Willyourperformancebegood?
Six,makeyourselflooklikeagoodproduct.
Facetoface
Thesuccessistodressup,dressforthevictory.
Theinvestmentintheimageofthesalesstaff,salesstaffisthemostimportantinvestment.
Whatisthesaleofthesalesprocess?
Answer:
Ideas
Valuesaretheimportantortheleastimportantrequirementsforthecustomer.
Readthefaith,thefactthatthecustomerthinks.
One,selloneselfwanttosellmoreeasily,stillsellwhattheclientwantstobuyrelativelyeasy?
Two,itiseasytochangetheconceptofcustomers,ortomeetthecustomer'sideaiseasy?
Three,sobeforeyousellyourproducttoyourcustomers,trytofindoutwhattheythinkandmatchit.
Four,ifthecustomer'spurchaseconceptconflictswiththeideaoftheproductorservicewesell,changethecustomer'sideasfirstandthensellthem.
remember
Thecustomerpaysforwhathewants,notyourmoney;
Ourjobistohelpthecustomertobuywhathethinksisthebest.
Whatistheprocessofthesaletobuy?
Answer:
feeling
One,peopledonotbuysomething,usuallythereisadecisiveforceatthedisposal,thatisthefeeling;
Two,feelingisakindofinvisibleandcannottouchthekeyfactorsaffectingpeople'sbehavior;
Three.Itisacomplexofinteractionbetweenmanandman,manandenvironment.
Four,ifyouseeahigh-endsuit,theprice,style,cloth,allaspectsaregood,youaresatisfied.Butthesalesmandoesn'trespectyouwhentalkingtoyou.Itmakesyoufeeluncomfortable.Willyoubuyit?
Ifthesamesetofclothesinthebutcherstallnexttothevegetablemarket,willyoubuy?
No,becauseyoudon'tfeelright;
Five,enterprises,products,people,environment,language,intonation,bodymovementswillaffectthefeelingsofcustomers.
Throughoutthesalesprocesscreateagoodfeelingforthecustomer,thenyou'llfindthekeytoopenthecustomer'swallet.
Howdoyouthinkitwillbepossibletobuildupthewholeprocessofmeetingthecustomer?
Whatistheprocessofthesaleofthesale?
Answer:
benefits
Theadvantageiswhatcanbringhappinessandinteresttoeachother,canhelphimtoreduceoravoidwhattroubleandpain.
First,thecustomerwillneverbuybecauseoftheproductitself,thecustomerbuysisthroughthisproductortheservicecanbringtohimtheadvantage;
Twoorthreestreamsalespeoplesellproducts(ingredients),andfirst-classsalespeoplesellresults;
Three,forcustomers,customersonlyunderstandwhatproductswillbringbenefitstothemselves,toavoidanytroublewillbuy.
So,thefirst-classsalesstaffwillfocusontheirowncangetmuchbenefit,butwillbeplacedinthecustomerwillgetthebenefits,whencustomershavereallyintereststhroughourproductsorservices,customerswillputthemoneyinourpockets,moreover,shouldwesaythankyou.
Thefaceofwhatcustomersfaceintheprocessofsalesinthemindsofthinking?
Answer:
facetofacesalesprocessinthemindsofcustomerseternalsixquestions?
Whoareyou?
Twowhatwouldyouliketotalktomeabout?
Threewhatdoyouthinkisgoodforme?
Four,howcanyouprovethatyouaretellingthetruth?
Five.WhyshouldIbuyitfromyou?
Six,whyshouldIbuyitwithyounow?
Thesixquestionsarenotnecessarilyaskedbythecustomer,buthesubconsciouslythinksso.Forexample,whenthecustomerseesyouforasecond,hisfeelingis:
"Ihaven'tseenthisperson.Whyishesmilingtome?
"Hissubconsciousthought,"whoisthisman?
"Asyouwalkeduptohimandopenedyourmouth,hethoughttohimself,"whatareyougoingtotalktomeabout?
"Asyouspeak,hethinkstohimself,"what'sthematterwithme?
"Ifheisnotgood,hedoesnotwanttolisten,becauseeachperson'stimeislimited,hewillchoosetodosomethingthatisgoodforhim.Whenhethinksyourproductisreallygoodforhim,hethinksagain,"didyoulietome?
"Howcanyouprovethatyou'retellingthetruth?
Whencanyouprovethatgoodistrue,inhishearthewillthink,thisproductisverygood,thereisnobetterelsewhere,orotherpeoplewillnotsellcheaper,youcangivehimenoughinformationtolethimknowwithyouisthemostcost-effectivetobuy,hewilldefinitelywantto.CanIbuytomorrow,nextmonth?
CanIbuynextyear?
So,youmustgivehimenoughreasontolethimknowthebenefitsofbuyingnowandnottobuythelossnow.
Therefore,beforeyouvisitthecustomerstotheirownwhentheirowncustomers,askthesequestions,thenanswerthesequestionsagain,thedesignoftheanswer,andgivethesufficientreason,hebelievesthatcustomerswillbuythebestandmostsuitablefortheir.
Photocaption:
oneofAsia'stopteachers
Weintroducetheproducttocustomerserviceandcompetitorcomparison
First,donotbelittleopponents
1,youmayhavetobelittleopponents,customersandopponentshavesomeorigins,suchasnowuserivalproducts,hisfriendsareusing,orhethinkstherivalproductisgood,youbelittleisequaltosayingthathedidnotlook,makingamistake,heimmediately.
2,donotcasuallybelittleyourcompetitors,especiallytheopponent'smarketshareorgoodsales,becausetheotherpartyreallydidnotdowell,andhowcanyoubecomeacompetitor?
Youunrealisticallybelittleyourcompetitorsandonlymakeyoufeelyoucan'ttrustthem.
3,whenitcomestoopponents,sayothersarebad,customerswillthinkyouguiltyorqualityproblems.
Two,takeone'sownthreebigadvantagesandtheopponent'sthreemajorweaknesses,guestviewcomparison
Asthesayinggoes,goodsthanthree,anykindofgoodshasitsownadvantagesanddisadvantages,intheproducts,youhavethreemajorweaknessesthreegiveyourstrengthswitheachother,eveniftheproductsofthesamegradeisyourobjectiveratio,heightimmediatelyappeared.
Three,USPuniquesellingpoint
Uniquesellingpointistheonlywehavetheuniqueadvantagesofcompetitioneachotherdonothave,aseveryonehasauniquepersonality,anykindofproductwillhaveitsownuniquesellingpoint,introducingtheproducthighlightstheuniquesellingpointofimportance,forthesalessuccessincreasedmanyodds.
Theserviceisinafterthetransaction,butitrelatestothenexttransactionandreferralsuccess,then,howtomakeyourcustomerserviceservicetocustomersatisfaction?
Answer:
yourservicecanmovecustomers
Service=care,careisservice
Somepeoplemaysaythatthesalesstaff'sconcernisfalse,thereisapurpose,ifheiswillingto,fake,purposefulcareofyouforalifetime,youarewillingto?
First,letcustomersmovedthreeservices:
1,taketheinitiativetohelpcustomersexpandhiscareer:
nooneiswillingtobesold,andnoonerefusedtohelpothersexpandhiscareer.
2,sincerecareforcustomersandtheirfamilies:
nooneiswillingtobesold,andveryfewpeoplerefusetocareabouthimandhisfamily.
3,andproductrelatedservices:
ifyourserviceisassociatedwithyourproducts,customerswillthinkitshould,ifyouhadnothingtodowithyourproduct,hewillthinkthatyoureallycareabouthim,easiertomovehim,andmovedtocustomersisthemosteffective.
Two,thethreelevelsofservice:
1,partoftheservice:
youandyourcompanyshoulddoallhavedone,thecustomerthinksyouandyourcompanycanalso.
2,theedgeofservice(donotdotheservice):
youalsodo,thecustomerthinksyouandyourcompanyisverygood.
3,andsalesunrelatedservices:
youhavedone,thecustomerbelievesthatyouandyourcompanyisnotonlyapartnerinthemall,whilecustomersalsotreatyouasafriend.Suchahumanrelationship,competitorscannotgrabthegrab,thisisnottheresultyouwant?
Three,theimportantbeliefsofservice:
1,Iamaserviceprovider,andthequalityofmyserviceisdirectlyproportionaltomyqualityoflifeandpersonalaccomplishment.
2,ifyoudon'ttakecareofcustomers,customerservice,yourcompetitorswilldo.
Four.Conclusion:
Amap,nomatterhowdetailed,proportional,orprecise,
Itcannevermovehalfasteponthegroundwithitsowner......
Thelawsofacountry,howeverfair,canneverpreventevil......
Anybook,evenmyhandsfiveforestdense,