战略管理理论与实践的新发展--香港城市大学.ppt

战略管理理论与实践的新发展--香港城市大学.ppt

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杨海滨杨海滨香港城市大学管理系香港城市大学管理系战略管理理论与实践的新发展战略管理理论与实践的新发展USTCResearchSeminar,2012ARoadmapvAGlimpseofMyResearchAreasv战略管理管理与实践TheQuestionsIAskQ1:

StrategicNetworksandAcquisitionsvWhatwillfirmschooseamonginternaldevelopment,alliancesandacquisitions?

Amulti-levelframeworkoffirmboundaries:

Firmcharacteristics,dyadicdifferences,andnetworkattributes（withLin,Z.,&Lin,Y）.StrategicManagementJournal,2010vHowwillalliancesaffectacquisitions?

Behindacquisitionsofalliancepartners:

Exploratorylearningandnetworkembeddedness（withLin,Z.,&Peng,M.）.AcademyofManagementJournal,2011HowdonetworksandlearningdriveM&As?

AninstitutionalcomparisonbetweenChinaandAmerica（withLin,Z.,Peng,M.,&Sun,L.）.StrategicManagementJournal,2009vNetworkdynamicsStructuralvs.individualperspectivesonthedynamicsofgroupperformance:

Theoreticalexplorationandempiricalinvestigation.JournalofManagement,2005TheQuestionsIAsk-ContdQ2:

AlliancePortfoliovWhataretheperformanceimplicationsofafirmsallianceportfolio?

Theperformanceconsequencesofambidexterityinstrategicallianceformations:

Empiricalinvestigationandcomputationaltheorizing（withLin,Z.,&Demirkan,I）.ManagementScience,2007.Alliancepartnersandfirmperformance:

Resourcecomplementarityandstatusassociation（withLin,Z.,&Arya,B）.StrategicManagementJournal.2009.Explorationversusexploitationinallianceportfolio:

Performanceimplicationsoforganizational,strategic,andenvironmentalfit（withYamakawa,Y.,&Lin,Z.）.ResearchPolicy,2011.Explorationorexploitation?

Smallfirmsalliancestrategieswithlargefirms（withZheng,Y.,&Zhao,X.）under2ndreviewatStrategicManagementJournalDoesfamiliarityfosterinnovation?

RepeatedR&Dalliancesandbreakthroughinnovations（withZheng,Y.）Under2ndreviewatAcademyManagementJournal.TheimpactofpriorallianceswithcurrentcompetitorsoninnovationracesintheUSPharmaceuticalindustry（withCui,V.&Vertinsky.I.）Under2ndreviewatAcademyManagementJournal.TheQuestionsIAsk-ContdQ3:

EOresearchvWhataretheantecedentsandconsequencesofEO?

Wheredoentrepreneurialorientationscomefrom?

Aninvestigationontheirsocialorigin（withDess,G）.InG.T.Lumpkin&J.A.Katz（Eds.）,Advancesinentrepreneurship,firmemergence,andgrowth,2007,vol.10:

223-247.Greenwich,CT:

JAIPress.Entrepreneurialorientation:

Assessingtheconstructsvalidityandaddressingsomeofitsimplicationsforresearchintheareasoffamilybusinessandorganizationallearning（withDess,G.,&Pkinkham,B.）EntrepreneurshipTheoryandPractice,2011:

1077-1090.Entrepreneurialorientationandfirmperformance:

Themoderatingeffectsofintra-andinter-organizationalcontexts（withDess,G.,&Robins,J.）UnderreviewatStrategicManagementJournalTheQuestionsIAsk-ContdOtherQsProductInnovationManagerialnetworks,organizationalinnovation,andfirmperformanceinatransitioneconomy（withShi,W.,&Wang,J.）.Workingpaper.Ambidexterityinproductinnovationmanagement:

Thedirectandcontingenteffectsonproductdevelopmentperformance（withAtuahene-Gima）.Workingpaper.Marketknowledgedomains,marketsituationinterpretation,andthenatureofinnovationcompetencedevelopment（withAtuahene-Gima）.Workingpaper.vCorporateGovernanceDoesfamilybusinessexcelinfirmperformance?

Aninstitution-basedview（withLiu,W.,&Zhang,G.）AsiaPacificJournalofManagement（Forthcoming）.ExecutivecompensationinAsia:

Acriticalreviewandoutlook（withSun,L.,&Zhao,X.）AsiaPacificJournalofManagement2010.Definition:

Strategicmanagementconsistsoftheanalysis,decisions,andactionsanorganizationundertakesinordertocreateandsustaincompetitiveadvantages.KeyattributesofstrategicmanagementDirectstheorganizationtowardoverallgoalsandobjectives.IncludesmultiplestakeholdersindecisionmakingNeedstoincorporateshort-termandlong-termperspectivesRecognizestrade-offsbetweenefficiencyandeffectiveness战略管理的概念案例：

框架媒介与分众传媒vAnalysis:

框架媒介在2004有两个主营业务：

电梯平面媒体广告与液晶屏广告，年入4000万，估值3200万。

全国广告业务市场竞争对手众多，利润率低，且主要对手分众传媒2005年中即将上市。

vDecision:

集中经营、行业整合vAction:

2005年2月启动，6月结束，整合了6家主要竞争对手。

卖给分众传媒，估值3.49亿美元。

战略的四个基本问题vWhyarefirmsdifferent?

vHowdofirmsbehave?

vWhatdeterminesthescopeofthefirm?

vWhatdeterminesthesuccessorfailureofthefirmininternationalcompetition?

战略管理理论的发展历程

（一）v启蒙期：

以环境为基点的经典战略管理理论（1930s-1970s）Barnard,C.1938.“TheFunctionsoftheExecutives”Chandler,A.1962“StrategyandStructure:

ChaptersintheHistoryofIndustrialEnterprise”v基本观点、企业的战略出发点是适应环境；、高层经理人是战略制订的设计师，负责计划的全过程；、组织结构与战略相适应。

战略管理理论的发展历程

（二）v奠基与初步发展期（1980s）产业组织战略学派Porter,M.1980“CompetitiveStrategy”Strategyasafieldemerged:

SMSandSMJlaunched.基本观点、Structure-Conduct-Performance（SCPModel）、五力模型、价值链分析是竞争优势的来源战略管理理论的发展历程（三）v发展期（1990s）以资源、知识为基础的核心竞争力理论Barney,J.1991.“Firmresourcesandsustainedcompetitiveadvantage”Peteraf,M.1993.“Thecornerstonesofcompetitiveadvantage:

Aresource-basedview”基本观点、resourceheterogeneity2、resourceimmobility（Isolatingmecha