《商务英语视听说》课程教学大纲Word格式.docx
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二、课程简介
《商务英语视听说》是为以商务和贸易为专业的本科院校学生开设的一门综合语言技能课。
课程内容主要包括日常商务活动和国际贸易进出口两大部分,目的是提高学生运用英语进行商务交际的能力。
本课程在教学过程中设计了各种以商务交往、贸易往来为目的的商务环节,并通过模拟训练,让学生能够在体验中学习英语,了解在实际工作中应如何与国际商务人士沟通交流。
Thiscourseisdesignedtomeettheneedsofbusinessandtradeorientedundergraduatestudents.Thepurposeistoimprovestudents’comprehensivebusinessEnglishskills,andthusimprovetheabilitytouseEnglishforcommunicationsinglobalbusinessandinternationaltrade.Themaincontentsofthiscourseincludecommonbusinessactivitiesandinternationalimportandexport.DuringtheteachingprocessthestudentshavetodoalotofsimulatedtrainingandpracticesoastolearnbusinessEnglishwithfullexperienceandunderstandhowtocommunicatewithforeignerssuccessfullyinbusinessenvironment.
三、课程性质与教学目的
本课程属于专业选修课,是为国际贸易和国际商务本科专业学生开设的一门综合语言技能课。
该课程的教学目的是在学生已学习大学英语和基础商务英语的前提下,进一步巩固和提高学生商务英语的综合运用能力。
本课程突出自主、互动的学习过程,使学生学以致用;
注重国际商务与贸易实践能力的锻炼,使学生不仅熟悉了国际贸易流程,又学习了相关英语的应用。
对外贸易是拉动国民经济发展的“三驾马车”之一,贸易的发展需要大量从事商务与外贸工作的专业人才,涉外工作人员频繁与外国人交流并进行商贸活动,难免受到国外各种世界观和价值观的影响,这就需要从业人员具有更高的思想政治素养。
本课程的另一个教学目的就是将商务活动知识点与思政教育知识点相结合,潜移默化地让学生在专业学习的过程中,树立正确的世界观、人生观和价值观,拥有良好的职业道德和职业精神,从而为社会输送更多高素质高技能的对外经贸类商务人才。
四、教学内容及要求
第一单元:
工作面试
(一)目的与要求
1.了解找工作过程中如何准备面试,以及如何在面试中较好地表现自我,展现自我;
2.掌握怎么样回答关于个人具体情况的问题,如教育背景、工作经历等。
(二)教学内容
PartIWarm-up
1.AskSstonotedownotherreasonstheycanthinkof.
2.Dividetheclassintosmallgroups.GiveSsafewminutestoexchangeideas.
3.EncourageSstousedifferentexpressionsofagreeinganddisagreeing.
4.AskafewSstoreporttheirfindings(e.g.theagreedBestjobandmostcommonreason(s),themostunique/strangechoiceorreason,etc.).
PartIIListeningandSpeaking
Task1FAQsinjobinterviews
Task2Inappropriatequestionsinjobinterviews
PartIIILanguageFocus
1.AskSstonotedownthekeypointsoftheinterview.
2.Dividetheclassintopairs.GetSstoallocatetheroles.
3.AskSstorole-playthejobinterviewaccordingtothenotedpointsandwiththehelpoftheexpressionsinLanguageFocus.
4.Iftimeallows,askSstoswaprolesandrole-playtheinterviewagain.
5.Inviteapairtoactouttheinterviewinclass.
6.Givecommentsandsuggestionsforimprovement.
PartIVViewingandSpeaking
Video1Applyingforthepositionoffinancialconsultant
Video2ApplyingforthepositionofSalesManager
PartVCaseAnalysis
1.AskSstotakedetailednoteswhilelistening.
2.AskSstoexchangeideasinpairs.Remindthemtogiveexamplestosupporttheirpoints.
3.GiveSsasecondchancetolistentotheinterviewiftheyfailedtonotedownthekeyinformation.
4.AllowSsafewminutestoprepareanimprovedversionoftheinterview.
5.Chooseafewpairsorole-playtherevisedinterviewinclass.
6.InviteotherSstogivecommentsandsuggestionsforimprovement.
(三)思考与实践
如何表现自我?
个人品质教育、诚信教育、团队精神教育
(四)教学方法与手段
教学案例分析(找工作面试),任务型教学(熟悉面试程序),课堂小组学习(如何在面试中较好地表现自我)
第二单元:
工作和责任
1.了解公司的部门和职位设置;
2.掌握描述工作和职责的英语表达方式和对工作的喜恶表达方法。
Part1Warm-up
Whatkindsofpositionsarethereinacompany:
Production
生产
Marketing
市场
Sales
销售
Import
进口
Export
出口
Finance
财务
Personnel
人事
Research&
Development
研发
Accounts
会计
Auditing
审计
Purchasing
采购
PublicRelations
公关
Maintenance
维修
After-Saleservice
售后服务
QualityAssurance
质量检查
Transport
运输
Security
保安
GeneralAffairs
总务
Logistics
后勤
DisciplineInspection
纪检
TradeUnion
工会
OrganizationalDepartment
组织部
LeagueCommittee
团委
Women’sFederation
妇联
Part2ListeningandSpeaking
Task1
1.GiveSsoneminutetothinkoverthejobtheywishtotake.TellSstorefertothejobtitlesandpositionslistedinWarm-up.
2.DividetheclassintopairsandgetSstotaketurnstotalkabouttheirdreamjob.
3.AskSstodescribethejobindetailandtellthereasonswhytheychoosethejob.
4.HavetoworthreeSsdescribetheirdreamjobinclassandgettheotherSstoguessthetitleofthejob.
Task2Describingjobsinthefollowingchart:
Name
Position
Responsibilities
Jack
ManageroftheResearch&
DevelopmentDepartment
Managingallaspectsoftheproductdevelopmentprocess,includingresourceallocation,budgetrequirementsand1)personnelmanagement;
analyzingtheneedsofthe2)developingmarketsanddirectingtheworkaccordingly;
creatingandmanagingtheR&
Dteamsandbeingresponsiblefortheoverall3)planning,4)execution,andsuccessoftheprojects
Janet
Manager
Developingsalesstrategies;
achieving5)salestargets;
recruitingandtrainingsalesstaff;
supervisingandmotivating6)teamperformance;
expandingthe7)customerbaseandensuringhighlevelsof8)customersatisfaction
Stanley
ManageroftheProductionDepartment
9)selecting,developingandmanagingahighlycompetentandmotivatedstaffofemployees;
ensuringthatproductionis10)cost-effectiveandtheproductsareproduced11)ontimeand12)ofgoodquality;
workingoutthe13)humanandmaterialresourcesneeded;
identifyingthe14)trainingneedsofthestaffandcultivatingacultureof15)continuousimprovementinallaspectsofmanufacturing
Part3LanguageFocus
1.AskSstobrainstormsomejobsorpositionsandwritethemdown.
2.DividetheclassintopairsandgetSstotaketurnstodescribethejobsthey’vewrittendown.
3.AskSstousedifferentexpressionstodescribethejobs,referringtotheexpressionsinLanguageFocus.
4.Ifthestudentwhoisresponsibleforguessingthetitlescannotgetthecorrectanswer,askthedescribertomentionsomefamouspeopleinthatlineofworkasexample.
VideoDoyoulikeyourjob?
了解工作与责任的重要性。
教学案例分析(对待工作情感态度),任务型教学(公司部门职位设置,工作职责范围表达),课堂小组学习(描述工作和职责的英语表达方式和对工作的喜恶)
第三单元:
电话技巧
1.了解接听电话的商务英语语言;
2.掌握帮人转接电话以及请求转接电话的交流用语,电话交流中留下信息的表达方式,打电话中解决问题的表达法。
PartIWarm-up:
Stuythebig3
1.Beprepared.Avoidstartingtheprocesswhenyou’rerushed.Relax!
Makesureyouhaveabigpadofpaper,apen,aglassofwater,andareasonableamountoftime.
2.Don’tgiveup.Youhavetherighttogetinformationandrespectfulservice.Bepersistentandpatient.Realizethatsometimesitwilltaketencallstofindoutwhatyouwant.Noonepersonororganizationhasalltheanswers.
3.Trynottoputpeopleonthespot.Itmakesthemdefensive.Rathertrytoenlisttheirsupport.Remember,youusuallycatchmoreflieswithhoneythanwithvinegar.
1.Dividetheclassintopairs.AskSstoallocatetherolesandroles-playthetelephonedialog.
2.SswhotaketheroleofLouisecaneitherapproveordisapproveofthechange.Politeexpressionsshouldbesuggested.
3.InviteoneortwopairstocatoutthedialogsinclasstocheckifSscandevelopthephonecallnaturally.
1.DividetheclassintopairsgetSstodecidewhichroletotake.HaveSsrole-playaccordingtotheinformationprovided,referringtotheexpressionsinLanguageFocus.
2.WalkaroundtheclassroomandcheckwhetherSscanusetheexpressionsproperly.
3.Askapairtorole-playthetelephonedialoginclass.encouragetherestoftheclasstocommentontheirperformance.
Video2Youarehardtogetholdof!
Video1Leavingamessage
1.Dividetheclassintosmallgroups,AskSstodiscussingroupsandlistbusinessphonecallsindiversesituations.AskSstoresearchtheskillsandtechniquesofhandlingcallsindifferentsituations.
2.AskSstofindsomecasesofmakingbusinesscallsindifferentsituationsandhaveSsanalyzethecases,figuringouttheirstrengthsandweaknesses.
3.Askeachgrouptoputtogetherareportontheskillsandtechniquestodealwithdifferentbusinesscallsandtheircaseanalyses.
4.HaveeachgroupmakeapresentationinclassPPTorhandoutsarepreferredforthepresentation.
如何与人打交道?
教学案例分析(电话情境中解决问题),任务型教学(接听电话的商务英语语言),课堂小组学习(打电话中解决问题的表达法)
第四单元:
公司会议
1.了解会议举行有关词汇,计划筹备会议召开,主持会议,意见的表达。
2.掌握会议计划的基本方面,掌握主持会议,提出建议,请求别人给予意见,同意及否定别人意见的英语表达方式。
1.AskSstorecallsomemeetingsthey’veattended
2.GetSstobrainstormtherelevantinformation.
3.HaveafewSsreportwhatthey’vecomeupwithinclass.
4.Listtheinformationontheboard.
Task1Formalandinformalmeetings
Task2Howtotakemeetingminutes
1.Dividetheclassintogroups,withonechairpersonineachgroup.
2.GetSstorole-playthemeetingaccordingtothesituation,referringtotheoutline.
3.Askagrouptorole-playthemeetinginclass.
4.HaveotherSscommentontheirperformanceandgivesuggestionsforimprovement.
PartIVViewingandSpeaking
Video1Whyarewehere?
Video2Whatcanwedo?
1.Dividetheclassintosmallgroups.Askeachgrouptoattendadifferentmeeting,takeminutes,andanalyzeit.Eachstudentshouldhaveashareinthegroupwork.
2.AskSstorefertothetipsmentionedintheTask2ofPart2toensureeffectivenesswhentakingmeetingminutes.
3.RemindSstotakeintoconsiderationthefactslistedinPre-viewingofTask2,Part4whendecidingwhetherthemeetingisproductiveornot.
4.Askeachgrouptoputtogetherareport.
5.Haveeachgroupmakeaapresentationinclass.PPTorhandoutsarepreferredforthepresentation.
公司会议上你应该如何表现?
(四)教学方法和手段
教学案例分析(主持会议),任务型教学(会议举行有关词汇),课堂小组学习(会议计划的基本方面)
第五单元:
旅行和访问
(一)目的与要求
1.学习旅游商务英语的相关知识;
2.理解机场的登机,报关和安全检查知识,理解接待商务访客包括的程