经济学的十条法则PPT课件下载推荐.ppt
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Whatgoodsandhowmanyofthemshouldbeproduced?
Whatresourcesshouldbeusedinproduction?
Atwhatpriceshouldthegoodsbesold?
Copyright2004South-Western/ThomsonLearningTENPRINCIPLESOFECONOMICSSocietyandScarceResources:
Themanagementofsocietysresourcesisimportantbecauseresourcesarescarce.Scarcity.meansthatsocietyhaslimitedresourcesandthereforecannotproduceallthegoodsandservicespeoplewishtohave.Copyright2004South-Western/ThomsonLearningTENPRINCIPLESOFECONOMICSEconomicsisthestudyofhowsocietymanagesitsscarceresources.Copyright2004South-Western/ThomsonLearningTENPRINCIPLESOFECONOMICSHowpeoplemakedecisions.Peoplefacetradeoffs.Thecostofsomethingiswhatyougiveuptogetit.Rationalpeoplethinkatthemargin.Peoplerespondtoincentives.Copyright2004South-Western/ThomsonLearningTENPRINCIPLESOFECONOMICSHowpeopleinteractwitheachother.Tradecanmakeeveryonebetteroff.Marketsareusuallyagoodwaytoorganizeeconomicactivity.Governmentscansometimesimproveeconomicoutcomes.Copyright2004South-Western/ThomsonLearningTENPRINCIPLESOFECONOMICSTheforcesandtrendsthataffecthowtheeconomyasawholeworks.Thestandardoflivingdependsonacountrysproduction.Pricesrisewhenthegovernmentprintstoomuchmoney.Societyfacesashort-runtradeoffbetweeninflationandunemployment.Copyright2004South-Western/ThomsonLearningPrinciple#1:
PeopleFaceTradeoffs.“Thereisnosuchthingasafreelunch!
”Copyright2004South-Western/ThomsonLearningMakingdecisionsrequirestradingoffonegoalagainstanother.Principle#1:
PeopleFaceTradeoffs.Togetonething,weusuallyhavetogiveupanotherthing.Gunsv.butterFoodv.clothingLeisuretimev.workEfficiencyv.equityCopyright2004South-Western/ThomsonLearningPrinciple#1:
PeopleFaceTradeoffsEfficiencyv.EquityEfficiencymeanssocietygetsthemostthatitcanfromitsscarceresources.Equitymeansthebenefitsofthoseresourcesaredistributedfairlyamongthemembersofsociety.Copyright2004South-Western/ThomsonLearningPrinciple#2:
TheCostofSomethingIsWhatYouGiveUptoGetIt.Decisionsrequirecomparingcostsandbenefitsofalternatives.Whethertogotocollegeortowork?
Whethertostudyorgooutonadate?
Whethertogotoclassorsleepin?
Theopportunitycostofanitemiswhatyougiveuptoobtainthatitem.Copyright2004South-Western/ThomsonLearningPrinciple#2:
TheCostofSomethingIsWhatYouGiveUptoGetIt.LALakerbasketballstarKobeBryantchosetoskipcollegeandgostraightfromhighschooltotheproswherehehasearnedmillionsofdollars.Copyright2004South-Western/ThomsonLearningPeoplemakedecisionsbycomparingcostsandbenefitsatthemargin.Principle#3:
RationalPeopleThinkattheMargin.Marginalchangesaresmall,incrementaladjustmentstoanexistingplanofaction.Copyright2004South-Western/ThomsonLearningPrinciple#4:
PeopleRespondtoIncentives.Marginalchangesincostsorbenefitsmotivatepeopletorespond.Thedecisiontochooseonealternativeoveranotheroccurswhenthatalternativesmarginalbenefitsexceeditsmarginalcosts!
Copyright2004South-Western/ThomsonLearningPrinciple#5:
TradeCanMakeEveryoneBetterOff.Peoplegainfromtheirabilitytotradewithoneanother.Competitionresultsingainsfromtrading.Tradeallowspeopletospecializeinwhattheydobest.Copyright2004South-Western/ThomsonLearningPrinciple#6:
MarketsAreUsuallyaGoodWaytoOrganizeEconomicActivity.Amarketeconomyisaneconomythatallocatesresourcesthroughthedecentralizeddecisionsofmanyfirmsandhouseholdsastheyinteractinmarketsforgoodsandservices.Householdsdecidewhattobuyandwhotoworkfor.Firmsdecidewhotohireandwhattoproduce.Copyright2004South-Western/ThomsonLearningPrinciple#6:
MarketsAreUsuallyaGoodWaytoOrganizeEconomicActivity.AdamSmithmadetheobservationthathouseholdsandfirmsinteractinginmarketsactasifguidedbyan“invisiblehand.”Becausehouseholdsandfirmslookatpriceswhendecidingwhattobuyandsell,theyunknowinglytakeintoaccountthesocialcostsoftheiractions.Asaresult,pricesguidedecisionmakerstoreachoutcomesthattendtomaximizethewelfareofsocietyasawhole.Copyright2004South-Western/ThomsonLearningPrinciple#7:
GovernmentsCanSometimesImproveMarketOutcomes.Marketfailureoccurswhenthemarketfailstoallocateresourcesefficiently.Whe