插画设计中英文外文文献Word文件下载.docx

插画设计中英文外文文献Word文件下载.docx

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HumorIllustrationDesign,aSummaryofIllustrations,Designs,andProjects

JochenGasser

Bahnhofstrae10,39040Vahrn（Bz）,Italyinfo@Abstract.

Thispapersummarizesmyworkasanillustrativedesigner;

itcoversdetailsofmyinspiration,ideas,finalworks,andspecificprojectsthatIhaveworkedonthroughoutmycareer.Thispaperisorganizedinparts;

HumorIllustrationDesignasaSolutionMechanismforVariousProblems

describesmyviewonhowhumorfunctionsintheworldtodayandhowitalleviatesissues.IllustrationasaTooliswhereIexplaintheworkingsbehindandtheoutcomeofanongoingprojectandthegoalsI’maimingforasadesignerintermsofreachingmyaudience.IthenshowhowIincorporatemyworkintomarketingstrategiesinHumorIllustrationDesignasMarketingStrategy.FinallyIfocusontheprojectthatIwillpresentinLasVegasinJuly.

Keywords:

HumorIllustrationDesign,Humor,AndreasHofer,Humanity,EmotionalConnection,Gondola.

1HumorIllustrationDesignasaSolutionMechanismforVariousProblemsInapowerfulandfunction-orientedworld,itismoreimportantthanevernottocomeshortonemotionsandhumanitywhenitcomestodesignandillustration.Themotto“Sexsells”,isanevidentexampleofhowhumorfunctionsinoursociety;

atfirstthedirectnessofthismottoseemscrudeandgrabsourattention,theniteasesandbringsaboutalaugh.Humorisaconceptthatcanbeusedtoreachaudienceswithinseconds,anddrawstheminthroughamusementandemotionalconnection.Illustrationisawaytodepicthumor;

itisanidealmeansofexpressionasthemescanbeapprehendedandunderstoodwithnospecificboundary.Inotherwords,illustrationallowsindividualopinionsandviewsoncertainthemesthroughimagination.

2IllustrationasaToolSincethebeginningofmycareerasafreelanceillustratorin2008,Ihavebeeninterestedininnovativewaystoapplytheconceptof“HumorIllustrationDesign”.IworkedtogetherwithahistoriannamedNorbertParschalkonmyfirstproject.Itwasbasedontheideaofhistoricalstorytellingthroughanewstyle.ThemainideawastoA.Marcus（Ed.）:

DUXU/HCII2013,PartIII,LNCS8014,pp.513–

519,2013.?

Springer-VerlagBerlinHeidelberg2013514J.Gassercreate“comics”,inwhichhistoryandhumorwerecombined,withoutquestioningthesignificanceandplausibilityofagivenstorie’scontents.ThefirststoryItransformedintoacomicwasthebiographyof“AndreasHofer”,alocalfreedomfighterandherointheSouthTirol（asmallregionofItaly,farnorthintheAlps）（Fig.1showsanexerptfromthebook）.InthisregionofItaly–inmyhomel-and–,thestatusandimportanceofAndreasHofercanbecomparedtothatofAbra-hamLincolnintheUSA.IdesignedtheillustrationsandNorbertParschalkhelpedmeformulatethetexts.Fig.1.

ExerptfromtheAndreasHoferbookButtherewereconsequencesthatcamewithanimatingthishistoricalfigureandthingswentthroughtheroofwhenthestorybookwasfirstpublishedandreleased;

asquoted,onecannotmake“Serioushistoricalfiguresintocomicalheroes.”Howeverthebookwassoonacceptedandbecameabestseller.Italsoservesasaneducationaltoolformanymiddleschoolstudentsandanumberofothersin

general.Theconceptofthisprojectwassimpleandcamedowntoonequestionandgoal:

HowcouldIgetpeoplefromeachagegroupwhowerehistorically‘uninterested’,towanttoexperienceandlearnhistory?

Thesolutionlayinthecombinationoftextsandmatchingcartoonsandcomicstrips;

Irecreatedeachstorybasedonthiscombination,withtheintentionoffindingawaytogivepeoplenooptionbuttolearnthehistory;

theywouldhavetoreadthetextsinordertounderstandtheillustrationstheywerelooking.Andthisworked!

Idesignedthehumorouselementsofmystorybookswiththepurposeof“reward-ing”thereader,whohadbeen“forced”todosomethingundesireable（i.e.toread）inordertounderstandthestory.Thisconcepttakesafterthemotto:

“Youcanlearnandalsolaugh!

”.Ididn’twanttoundermineorquestiontheseriousnessofthebiogra-phieshowever,andso,Ionlychosescenesthatareeitherprovenorunverifiable.Thisishowthesubtitleofmybookseries,“AnIllustradedHistory”,wasfounded.Basedonthissubtitle,mybookscanbeconsidered“subjectivehistory”ratherthanas“joke”or“satire”.

Myworkfocusesonandisdemonstratedthroughtheconceptof“humanity”,whichisthecentralthemeandacrucialbuildingblockinthethoughtsandproceduresHumorIllustrationDesign,aSummaryofIllustrations,Designs,andProjects515thatgointomyideas,textsandillustrations.Inthesere-createdstories,myintentionisforheroestobe

seenashumansthathavestrengthsandweakn