二手书商业计划书英文版doc.docx

二手书商业计划书英文版doc.docx

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二手书商业计划书英文版doc

二手书商业计划书英文版

篇一：

Businessplan英文版商业计划书

　　Businessplan

　　forthepetmarket

　　Miracle

　　Nov－２２－２００９

　　EXECUTIVESUMMARY

　　Petssoldonthemarkettodayisverylarge,anincreasingnumberof

　　youngeragegroupsliketokeepaspetsandtotheirpartners.Theynotonlysatisfiedwithasimplefeeding,butalsoregardthemastheirparents.Becausetheyhavethismentality,theotherrelevantmarketcameintobeingandpets-petgrooming,healthcareandsoon.Atpresent,therearealreadymanysuch

　　institutionsabroad;manydomesticfirst-linehasalsobeendevelopedcities,asimilarorganization,butduetotechnicalreasons,andotheraspectsofasinglenationalcomparisonofmanyoftheseinstitutions

　　Indevelopedcitymarkets,thereexistsalackageofall-packageorganizationforallkindofpetservices.Insecondlinecities,someserviceorganizationsforonlyonekindofpetstillhavealargemarketshare,butweneedamoreeffective

　　solutiontodevelopmarketthere.Fortheconsideration,ourprogramistodesignthemarketinNanning,throughtheprogram,wecanfindamoreeffectivewaytolearnhowthepetservicemarketworksandhowtoexplorepotentialbusinessopportunity.

　　TableofContent

　　1.Introduction

　　2.Currentmarketingsituation

　　3.Swotanalysis

　　4.Objectives

　　5.Marketingstrategy

　　6.Actionprogrammes

　　7.Budget

　　8.Control

　　9.Conslusion

　　1.Introduction

　　1.1Organization

　　Headquarters:

Chairman,GeneralManager（FinanceDepartment,Investment

　　Department,MarketingDepartment）,deputygeneralmanager（customerservicedepartment,advertisingdepartment）,thedepartmentheads,employees

　　Chainstores:

storemanager,medicalgroups,beautygroup,photographygroup,publicrelationsgroup,salesgroup

　　2.Currentmarketingsituation

　　Petindustryiscurrentlyonthemarket,therearemanysimplepetsaleshop;

　　However,regardingthepetoftheserviceagenciesinthecountryonlyaverysmall

　　presenceinsomedevelopedsmallerfirst-tiercities,structure,petservices,asinglestore,suchasonpetcareandbeauty.Itwaslearnedthatinforeigncountries,manydevelopedcountries,onavarietyofpetservices,agencieshaveaperfectsystem,variousagencieswidespread.Technicallywecanlearnfromtheintroduction,fortheincreasinglypopular"petoftheWind",thepetserviceswillbeurgentlyneeded.Onehasaperfect,healthybodyofthepetservicewillbethecurrentmarketneeds

　　2.1Themacroenviroment

　　2.1.1theglobalstatusofthepetindustry

　　WiththeincreasinglivingstandardsinChina,petgraduallybecomecloserand

　　closercompanion.Whetheritisdogs,cats,birds,orfishorturtles,which

　　housekeepingpastnursinghomes,smallanimalsforhumanentertainment,becameanimportantmemberofthefamily.Inanincreasinglycompetitivesocialenvironment,yourpet'slovelyandlivelyasisinthetensionofmodernlife,thehumansendingloneliness,increasethefunandeasethepressure.

　　2.1.2AnalysisofChina'spetindustry

　　Chinahas1.3billionpopulation,andhasfarmedsinceancienttimes,a

　　traditionalpet,accordingtoconservativeestimates,Chinanowthereareatleast100millionpets,petmarketpotentialoftheeconomyforatleastupto150billionyuan,

　　butChina'scurrentdevelopmentlevelofthepetmarketnotinthetruesense,withtheworld,InthecurrentmarketenvironmentinChina,petfoodandsuppliestotheretailindustryisstillintheemergingstage.SinceXX,manyinternationaland

　　authoritativeconsumermarketresearchinstitutionsbegantopaycloseattentiontoChina'spetindustry.AsurveyshowsthatChinesepettotalof8yearsin1999-XXincreasedbynearly500%,accordingtoincompletestatistics,China'scurrentpetdogs,catsandothertypesofpetsformorethan200milliontotalinXX,thethefigurewillreach500million.InXX,thepetindustry'sannualoutputofabout200billionyuan,anannualgrowthrateofover30%,accountingfor60%oftheshareoftheworld,thistranscripthavebenefitedfromChina'smajorpetproductsindustry,acompleteindustrialchain.XX,petindustry'sannualoutputvaluewillbe400billionyuan.Internationalexperienceshowsthatwhenthestate3000-5000U.S.dollarspercapitaGDPreached,itwilldrivethecountryintothepetmarkethigh-speed

　　developmentperiod,currentlyChina'seasterncoastalareasinsomecitiespercapitaGDPhasreachedtheabove-mentionedstandards;theinternationalpetindustry,partofthedatashowsthatpettheeconomyofthecountry'stotalshareofGDPhas

　　reached6percentintheUnitedStates,theEuropeanaverageof3%-4%,Japanhasalsoreached2%,whileinChina,thefigurewasonly0.4%.WithChina'srapid

　　economicdevelopmentandpeople'sconsumptionconceptofcontinuouslyupdatedforthepetindustrywillprovideopportunitiesforhigh-speeddevelopment,andisboundtoleadtopet'seconomicboom.

　　2.1.3AnalysisoftheinternationalpettradePetsinthedevelopedcountriesasanindustryhaveYierbainianhistory,formedabreeding,training,supplies,appliances,medical,medicine,trade,industrialchain.Strictlawsandregulations,notonlyinthemanagementofspecific

　　responsibilities,thegovernmentandpetorganizationscomplementeachother,andthepetindustryinasystematicandstandardizedrun,formingapartofthenationaleconomy.Overseas,the"peteconomy"isahugeindustry.InXX,thepetforthe

　　creationoftheU.S.economyof276billiondollarsinspending,theU.S.petinsuranceindustryineachyearrevenuesofupto40million;inSweden,oreven57%ofdog

篇二：

教育平台商业计划书英文版

　　Educationplatform

　　businessplan

　　Educationplatformbusinessplan

　　Summary...............................................................................................................1

　　Theprojectandthefuture.....................................................................................11.INTRODUCTIONOFTHEENTERPRISE.................................................................................12.BRIEFINTRODUCTIONOFPROJECT...................................................................................24.THEPROJECTBACKGROUND............................................................................................25.THEPROJECTCHARACTERISTICS.......................................................................................2

　　OperationandManagement................................................................................3

　　2.THEORGANIZATIONALSTRUCTUREANDMANAGEMENTMODEL...............................................3

　　3.HUMANRESOURCEPLANNING........................................................................................4

　　4.THEBASICPRINCIPLEOFEMPLOYMENT..............................................................................4

　　5.MANAGEMENTANDCONTROL........................................................................................5

　　Financingneedsandinstructions...........................................................................5

　　1.INVESTMENTADVICE.....................................................................................................52CAPITALSTRUCTURE.......................................................................................................5

　　3.USEOFFUNDS.............................................................................................................5

　　Riskfactorsandcountermeasures..........................................................................71.UNCERTAINRISKSANDCOUNTERMEASURES.......................................................................7

　　2.THEINDUSTRYRISKSANDCOUNTERMEASURES....................................................................8

　　3.MARKETRISKSANDCOUNTERMEASURES..........................................................................8

　　Investorparticipationandexitway.........................................................................8

　　1.PARTICIPATIONWAY.......................................................................................................8

　　2.EXITWAY....................................................................................................................9

　　MarketAnalysisandForecast.................................................................................9

　　Capitalrequirementsandfinancialprojections.....................................................10

　　1.THEFINANCIALNEEDS..................................................................................................10

　　2.THEFINANCIALFORECAST.............................................................................................10

　　Entrepreneursresume..........................................................................................10

　　Educationplatformbusinessplan

　　Summary

　　Withtherapidpopularizationofthenetwork,thenetworktoreceiveinformationtimeliness,convenience,comprehensivelovedbyall,emergeasthetimesrequirenetworkplatform.Whileeducationisanytimecannotdowithout,sowedemandformodernpeople,independentresearchanddevelopmentofonlineeducation

　　platform,evenifnotinthesamespace,teachersandstudentsalsocanfacetofacecommunication,maximizetheinterestoflearning,toadapttothedevelopmentofeducationandthetimes,topromotethedevelopmentofeducation.

　　Theprojectandthefuture

　　1.Introductionoftheenterprise

　　NowIcurrentlyhaveoneCEOandfiveWebProgrammers,theyallhavethe

　　knowledgedegrees,andallhavemorethantwoyearsofdevelopmentexperience,twoofthemhavebeenawardedthenationalpatentofsoftwaredevelopment;an