Business Plan.docx

Business Plan.docx

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BusinessPlan

BusinessPlan 

Important:

Selectfilethen“SaveAs”tofirstsavethisdocumenttoyourdesktop.Ifyoumakeeditstothisdocumentwithoutdoingthisyoumaynotbeabletosaveyourchanges.

BusinessPlan

EnteryourbusinessnameEnteryourname

August23,2011

Section1:

 TheBusinessProfile

DescriptionofMyBusiness

FORMTEXT（Session1）:

  Describeyourproductorservice.

OurcompanynamedElectronicElectronicCompanyCompany.Ourcompanyproductionelectronicproducts,include:

battery、romotecontrol…

TargetedMarketandCustomers

FORMTEXT（Session1）:

 Describeyourcustomerprofileandwhycustomerswantorneedyourproductorservice.

Ourcompanyopenedon1998,wealreadysaleandproductionelectronicproducts13years.Wehavemanyfixedcoustomers,atthesametime,ourproductshaveagoodquality,manyofourcoustomershaveagoodappraiseaboutourproducts.Electronicproductcanhelppeopleachievetheirgoal.suchas,IfyouwanttochangeTVchannelandyoudonotwanttomove,thentheromotecontrolcanhelpyoutochange.

GrowthTrendsInThisBusiness

FORMTEXT（Session1）:

 Isthemarketforyourproductorservicegrowingorshrinking?

Yes,Ithinkso.Duringwiththedevelopmentofsociety,electronicequipmentintopeople’slife,peoplerequestelectronicequipmentwilcontinueincrease.Sothisisabigmarkrt.

PricingPower

FORMTEXT（Session1）:

 Explaintheuniquequalitiesorcircumstancesconcerningyourproductorservicethatwillenableyoutomaintainprofitablepricing.

FORMTEXT（Session2）:

  Describeconvincinglythatyouarepassionatelycommittedtoyournewbusinessandhavetherealismtomakeinevitablehardchoices.

ThePeople

WorkExperienceRelatedtoMyIntendedBusiness

FORMTEXT（Session2）:

 Describeyourworkexperienceinthebusinessyouplantostartincludingalistofyourskillsandknowledge,whichwillberequiredinyourbusiness.

PersonalBackgroundandEducationCredentials

FORMTEXT（Session2）:

 Describeyourself,includingyoureducation.

Section3:

 Communications

ComputerandCommunicationsTools

FORMTEXT（Session3）:

 Furnishatabulationofeachpieceofequipmentyouintendtouseincludingadescriptionandthebudgetforeach. Youcanusethefollowingasaguide.

ResourceRequirements:

Communications

FORMTEXTEnteradescriptionandbudgetofallcommunicationsequipment.

Telephones

FORMTEXTEnteradescriptionandbudgetforalltelephoneequipment.

Pagers

FORMTEXTEnteradescriptionandbudgetforpagers.

Facsimile

FORMTEXTEnteradescriptionandbudgetforallfaxequipment.

Computers

FORMTEXTEnteradescriptionandbudgetforallcomputerequipment.

Internet

FORMTEXTEnteradescriptionandbudgetfornecessaryInternetaccessandproviders.

Section4:

 Organization

BusinessOrganization

FORMTEXT（Session4）:

 Explaintheformofbusinessorganizationyouintendtouseandwhyitisbestforyourbusiness.

ProfessionalConsultants

FORMTEXT（Session4）:

 Listthenamesofyourlawyer,accountant,insuranceagentandanyotherprofessionals.

Licenses

FORMTEXT（Session4）:

 Listwhatlicensesyouwillrequiretogointobusiness.

Section5:

 Licenses,PermitsandBusinessNames

DueDiligenceProceduresforLicenses,PermitsandBusinessNames（Session14）:

Listthefollowing:

DBA:

Listthenameyouintendtodobusinessas

Zoning:

Indicateifthezoningifappropriateforyourintendedofficelocation

Licenses:

Listtheappropriatelicensesyouwillneedatthelocal,state,andfederallevel

Local:

State:

Federal:

Trademark:

Indicateyourtrademarkintentionsifanyexist

SellersPermit:

 Listanysellerspermitsthatyoumayneed

EIN:

Indicateifyouwillobtainanemployersidentificationnumber

Section6:

Insurance

Insurance

FORMTEXT（Session6）:

 Listtheformsofinsurancecoverageincludingcostsareanticipated.

Section7:

 Premises

LocationCriteria

FORMTEXT（Session7）:

 Outlineyourlocationcriteria.

FORMTEXTspacerequirements

FORMTEXTfuturerequirements

FORMTEXTsiteanalysisstudyifneeded（attach）

FORMTEXTdemographicstudyifneeded（attach）

FORMTEXTleasecheck-offlist（attach）

FORMTEXTestimatedoccupancycostasa%ofsales

FORMTEXTzoninganduseapprovals

Section8:

 AccountingandCashFlow

Accounting

FORMTEXT（Session8）:

 Furnish,asaseparateexhibitofyourstartingbalancesheetandprojectedincomestatementsforthefirstsixmonthstooneyear.

CashFlowPlanning

FORMTEXT（Session8）:

 Provideaseparateexhibitofyouroneyearcashflowanalysisincludingestimatedsales,allcostsandcapitalinvestments.

FORMTEXTProvideachecklistofallexpenseitemsforinputintoyourcashflowprojection.

AnalysisofCosts

FORMTEXT（Session8）:

 Whatareallofmycosts:

 fixed,variable,product,delivery,etc.

InternalControls

FORMTEXT（Session8）:

 Explainyour:

 Intendedinternalcontrolsandcashcontrols,checksigningpolicy,strategyforcontrollingshrinkageanddishonestyandcontrolofincomingmerchandise.

Section9:

 Financing

FinancingStrategy

FORMTEXT（Session9）:

 Provideachartorspreadsheetshowingallofthesourcesofyourstart-upcapital. Explainanygovernmentassistanceorloanguaranteeprogramsyouintendtoapplyfor.

FORMTEXTIfyourbusinessisforusewithpotentiallenders,includeacashflowprojectionandprojectedincomestatementstoshowsourcesofrepaymentofloans. Beconservativeinyourforecasts.

FORMTEXTListyoursourcesofreferralstolendinginstitutions. （Youraccountant,etc.）

Section10:

 E-Commerce

E-CommercePlans

FORMTEXT（Session10）:

 DescribeindetailhowyouplantousetheInternetinmarketingyourproductorservice.

E-CommerceBudgeting

FORMTEXT（Session10）:

 Provideadetailedbreakdownofthecostsinvolvedincreating,operatingandmaintainingyoure-commerceactivities.

E-CommerceCompetition

FORMTEXT（Session10）:

 Describehowyourbestcompetitorsutilizee-commerceandyourstrategytoimproveontheirpractices.

Section11:

 Acquisitions

DueDiligenceProceduresforAcquisitions

FORMTEXT（Session11）:

 Listthefollowing:

FORMTEXTYourconsultingteam:

 Attorney,accountant,banker,broker,etc.

FORMTEXTVerificationofseller’srevenues:

 howyouplantoauthenticate.

FORMTEXTSellersrecordstobeinspected:

 Financialstatements,incometaxreturns,salesbacklog,cashdepositrecords,utilitybills,accountspayableandreceivable,backlog,financialcomparisonsofsimilarbusinesses,etc.

FORMTEXTInspectionsandapprovalofleasesandcontracts.

FORMTEXTAppraisals,asappropriate.

FORMTEXTIfafranchise,interviewwithrandomlyselectedfranchisees.

FORMTEXTFinanceplanforacquisitions:

 includesourcesincludingsellerfinancing.

FORMTEXTMarketconditions.

FORMTEXTValueofgoodwill.

FORMTEXTMethodofpurchase:

 stock,assets,etc.

Section12:

 Marketing

MarketingPlan

FORMTEXT（Session12）:

 Describeyouroverallmarketingandsalesstrategyincludinghowyouplantogetandretaincustomers.

AdvertisingandPromotionPlans

FORMTEXT（Session12）:

 Describeyourplansandbudgetsforadvertisingandpromotions.

PurchasingandInventoryControl

FORMTEXT（Session12）:

 See“howtobuy”checklist.

TrainingPolicies

FORMTEXT（Session12）:

 Describeyourplansforhiringandtrainingyoursalesassociates.

TheCompetition

FORMTEXT（Session12）:

 Describeyourstrongestcompetitorsandhowyouintendtocompete.

HowIPlantoTakeAdvantageofCompetitorsWeakPoints

FORMTEXT（Session12）:

 Listyourcompetitor'sshortcomingsandhowyoucancapitalizeonthem.

Section13:

 GrowthProgram

Expansion

FORMTEXT（Session13）:

 Describeyourgrowth:

 Youmightincludedevelopmentofprofitablepilotoperation,sourcesoffinancing,cashflow,accountingsysteminplace,incentivecompensationplanformanagers,benefitspackageandpolicies,economicsofscale.

HandlingMajorProblems

FORMTEXT（Session13）:

 Describescenariosofadverseconditionsandhowyouintendtorespondtothem. Forexamplehowyouwouldplantohandlea25%reductioninsales,ornewcompetitions,etc.

FORMTEXTPrepareacashflowprojectionbasedonloweredexpectationsandshowhowandwhereyouwouldreducecoststomaintainliquidity.

Section14:

 InternationalTrade

DueDiligenceProceduresforInternationalTrade（Session14）:

Listthefollowing:

ExportCounseling:

 Listyoursourcesofcounselingincludingyourexportlegalcounsel. 

ExportReadiness:

 Describetheeconomicreasonsandjustificationforyourplans. 

Outlinethepersonnel,budgetandproceduresyouplantoimplement. 

Agent/distributorAgreement:

 Provideadraftofyouragent/distributoragreementandtheagents/distributorsyouareconsideringtodobusinesswith.

AnalysisofCompetitiveConsiderations:

 Explaintheduediligenceresourcestobeusedintheevaluationopportunitiesincludingappropriatenessforyourbusiness.   

EvaluationofCountryRisk:

 Explaintheresourcestobeusedintheevaluationof

countryrisk（isthecountryingoodstanding?

）includingpotentialsourcesoffinancing.

Describeyourplanstoinsureprotectionofyourintellectualpropertyrights.

Describeyourmarketingandadvertisingplans.

Evaluatepotentialproblemsregardingproductadaptationtostandardsandmeasurements.

Describethelicensingrequirementsforexportorimportoftheproductorserviceyou

plantomarketininternationaltrade.

Section15:

 ManagingEmployees

1.（Session15）:

DescribetheservicestobeprovidedbyyourPayrollServiceProviderandidentifythe    provider.

1.（Session15）:

Includecopiesofjobdescriptionsforallemploye