有关奥斯卡奖的介绍英文版.ppt

有关奥斯卡奖的介绍英文版.ppt

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“ANDTHEOSCARGOESTO”DeconstructingtheAcademyAwardsWhatisanOscar?

OscarsaregivenbytheAmericanAcademyofMotionPictureArtsandSciences（AMPA）AMPAmembersvoteforOscarwinnersyoumustbechosenbyothermembersthemajorityarewhite,agingmenwholiveinL.A.HowcanIbecomeanAMPAmember?

TheOscarsasaMediaEvent33%ofallCanadianswatchallorpartoftheOscars（48%adultwomen,40%adultmen,12%children）TheOscarsasaCommodityAnOscarisjustatinandcopper,gold-platedstatuetteofanakedmanholdingaswordandstandingonareeloffilmAnOscaronlycosts$200tomakeSowhatsthebigdeal?

Whosmakinthebigbucks?

OscarMoney-Maker#1:

THEACADEMY（AMPA）earns$2millionperyearonOscarsAMPAisanon-profitorganization-sotheyspendtheprofitonfilm-relatedcauses（eg.filmrestoration）OscarMoneyMaker#2:

TVNetworkthatbroadcaststheshowABCmakesmillionssellingads（$10thousandpersecond）AreTheOscarsrelativelycheaporexpensivetomake?

expensivestarsappearonTVforfreecheapertoproducethanmovieormini-series.OscarMoney-Maker#3:

TheMovieIndustrypromotesHollywoodmoviesentirebroadcastisvirtuallyacommercialOscarMoney-Maker#4:

TheWinners!

AlongwithprestigecomestrulyinternationalstardomandeconomicbenefitsOscarMoney-Maker#5:

TheMovieStudiosWhenaremostOscarpotentialsreleased?

Why?

December,tocatchtheholidayrush,andtoensurethatmoviesarestillintheatres.WhichwinningmoviesdontmakemuchofftheOscars?

MoviesnolongerinthetheatreWinnersotherthanBestPictureTheOscarsasaContestAMPASmembersnominate5andpick1winnerNominationsmadebythosewhoworkinsamecategory（eg.Directorsvoteforotherdirectors）Once5nomineesarechosenthenallmembersvoteforallcategoriesIsthereanycheating?

muchpoliticking,backstabbing,influencepeddlingetc.duringvotingWhowinsthecontest?

Whattypesofactors/characterstendtowin?

olderstarsoveryoungerstarsmovieswithlong-famousstarsbiographiesofremarkableindividualsportrayalsofthementallyillmoviesstillplayingdocu-dramas（basedonrealeventsorpeople）actorswhosecharacterdiesduringthemoviesgenresotherthanhorror,youth,adventure,sciencefictions,actionfilmsseriousdramasratherthan“light”filmsWhowinsthecontest?

Whattypesofmoviestendtowin?

HowaretheOscarssimilartoaRITUAL?

Oscaritselfhasbecomeasacrediconwithintheindustry,prominentlydisplayedabovethealtarduringtheceremonyOscarsoccureveryyearatthesametimewithstricttimelineTheOscarsasRITUALSeatingplaniscarefullycontrolled-starsseatedinagoldenhorseshoe”professionalsittershiredtofillseatsTheOscarsasRITUALparticipantsMUSTNOTmakeoverlongacceptancespeechesorreadfromascriptlectureaboutpoliticalcausesmakeafuss-500policeandciviliansenforcesecurityduringthetelecast-AMPASwantstheawardstobeseenasidealized,non-controversialandnon-ideologicalThereareSTRICTrules:

TheOscarsasRITUALParticipantsMUSTDressupandarriveinalimousine-everymaleconnectedwiththeceremony,fromstartotruckdriver,wearsatuxedo-femalesmustwearformaleveninggownswhichhavebeenapprovedinadvancebyAMPASofficialfashioncoordinatorTheOscarsasRITUALParticipantsMUSTParadedownaredcarpetbetweentwoblocksofbleacherscrammedwithfans,TVcameras&photographers（itcantakethebiggerstarsalmostanhourtowalkthiscarpet）TheOscarsasRITUALAwardpresentersMUSTNOTSAY“andthewinneris”or“theenvelopeplease”MUSTSAY“.andtheOscargoesto”（thischangeisasubtleattemptatBRANDING）democracy（thefamouspeoplearereallyjustpeople）equality（anyonecanwin.）hardwork（.aslongastheyworkhardenough）individuality（arentthosestarsoriginalandfunky?

）competitivenessupwardmobilityoccupationalachievementmonetarysuccessWhichvaluesdotheOscarsREALLYpromote?

Oscarsoutwardlypromote:

THEBIGBUCKPLAYERSTOMCRUISEFirstbigpayday:

$75,000forRiskyBusiness（1983）CurrentAskingPrice:

$25million（pluspoints）Worththemoney?

Yes!

Cruises26filmshavegrossed$2.5billionworldwide.Heknowshisstarvehicleswillhittheessential$100millionmarkinAmericaalone,andhiscontractsnowalwaysincludepoints:

Hemade$75millionfromMission:

Impossible2.TOMHANKSFIRSTBIGPAYDAY:

$70,000forSplash（1984）CURRENTASKINGPRICE:

$25million（pluspoints）WORTHTHEMONEY?

Yes!

Hecandonowrong.Hellbehard-pressed,though,tomatchthe$70millionhemadeforForrestGumporthe$40millionhepocketedforSavingPrivateRyan.JIMCARREYFIRSTBIGPAYDAY:

$350,000forAceVentura（1994）CURRENTASKINGPRICE:

$25millionWORTHTHEMONEY?

Yes!

Allthatandmore.Hisfilmscontinuetohitpaydirt.HetookapaycutforEternalSunshineoftheSpotlessMind,”inhopesofanOscarnod.MIKEMYERSAGE:

40FIRSTBIGPAYDAY:

$1millionforWaynesWorld（1992）CURRENTASKINGPRICE:

$25million（or21%ofthegross）WORTHTHEMONEY?

Sofar!

Thebottomlinecounts.ThoughCatintheHat