建立“国际农产品贸易中心”.pptx

建立“国际农产品贸易中心”.pptx

《建立“国际农产品贸易中心”.pptx》由会员分享，可在线阅读，更多相关《建立“国际农产品贸易中心”.pptx（33页珍藏版）》请在冰豆网上搜索。

LANDING&EXPANDINGINTERNATIONALTRADECENTERFORAGRI-PRODUCTSONE-STOPSYSTEMATICSERVICEFORINTERNATIONALTRADEOFAGR-PRODUCTS着陆与拓展国际农产品贸易中心为国际农产品贸易提供一站式系统化服务CHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATION中国优质农业产品开发服务协会BACKGROUNDPROJECTOVERVIEWFRAMEWORKCATEGORYFORSERVICESRESOURCECONFIGURATIONWORKINGPLANVISION项目背景项目概述项目架构服务品类资源配置工作计划愿景目标CONTENT项目背景BACKGROUND项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONChinaisabigcountryofagri-productsconsumption,andalsoabigcountryofagri-productsinternationaltrade.中国是农产品消费大国，也是农产品进出口大国。

2000200120022003200420052006200720082009201020112012201320142015020406080100120140annualimportsofagri-products（billionRMB）BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONInthefaceofthenewsituationandnewtrendofinternationaltradeanddomesticmarket,theMinistryofAgricultureandtherelevantministrieshaverepeatedlystressedtheimportanceofstrengtheningtheconstructionofcirculationsysteminrecentyears.面对国际贸易和国内市场不断变幻的新情况与新趋势，农业部及各相关部委近年来均多次强调加强流通体系建设的重要性。

项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONAfteryearsofunremittingefforts,ChinasAgriculturalProductsCirculationSystemhasachievedfruitfulresults.Remarkabledevelopmentinrecentyears:

lContinuousimprovementofsalesnetworksystemlRapiddevelopmentoflogisticsservicesystemlDeepinvolvementofInternetTechnology经过多年来的不懈努力，中国农产品流通体系的建设取得了丰硕的成果。

近年来令人瞩目的发展成就：

l销售网络体系的不断健全l快速发展的物流服务体系l互联网技术的深度介入项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONAtthesametime,theexistingtradingsystemalsohassomeproblemswhicharedifficulttobesolvedbythemarketparticipantsindividually,suchas:

lRelativelylimitedabilitytoaccess,integrateandutilizethekeyresourcesfromrelatedindustriesinbothdomesticandoverseas.lRelativelylimitedscopeofservicesareaandvarietyoftrade.同时，现有的交易体系亦存在一些单个市场参与者较难解决的问题，例如：

l相对有限的获取、整合与运用国内外及相关行业关键资源的能力。

l相对有限的服务范围和交易品类。

项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONWhentryingtotheexploretheChinesemarket,overseasenterprisesusuallyfacingavarietyofdifficultieswhichishardtoovercomebyanindividualcompany,especiallytheSEMs:

lMarketinformationasymmetry.lHighlycostofmarketdevelopment.lDifficulttofindqualifieddealers.lResultsofparticipatinginexhibitionsandfairsmaynotberealizedattheexpectingtime.lHighlycostofestablishbranches.对于各国农产品企业，特别是中小企业而言，开拓中国市场面临着多种单个企业难以克服困难：

l市场信息不对称。

l市场开拓成本高。

l寻找合格经销商难度大。

l参加各类展会和洽谈会见效慢。

l设立机构成本高。

项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONSeizetheopportunitiescreatedbytheBeltandRoadInitiativeproposedbytheChinesegovernment,undertheframeworkof“GlobalAgriculturalIndustryAssociationStrategicAlliance”,wepropose:

toconstructanefficientlyconvergedandallocationabilityforthekeyresources,usingtheideaofCentralization,establishaone-stopfullchainservicesystemforcross-borderagri-productstradebasedonsupplychainthinking,promotetradefacilitation,enhancethepartiestradingcapacity,theabilitytobenefitandabilityofantirisk抓住中国提出的“一带一路战略”发展机遇，在“全球农业行业协会战略联盟”的框架下，以集中化的指导思想高效率的建设关键资源的归集与配置能力，建立基于供应链思维的一站式全链条跨境农产品贸易服务体系，促进贸易便利化，提升各方的交易能力、获益能力和抗风险能力.项目背景项目概述PROJECTOVERVIEWPROJECTOVERVIEW项目概述CHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONSetupINTERNATIONALTRADECENTERFORAGRI-PRODUCTS（namedtentatively）,tointegratedinformationflow,capitalflow,andlogisticsresources,focusonbuildinginternationalagri-productstradingresourcesdockingandtradefacilitationservicesplatform,Providefull-chainservicesofProductandBrandPromotion,ProductIntroduction,DistributionChannelConnecting,CentralizedPurchasingandDistributing,FinancialServicesbasedonthesupplychain,InspectionandQuarantine,logistics,WarehousingandDistribution,andetc.建立“国际农产品贸易中心”（暂定名），整合信息流、资金流、物流资源，集中打造国际间农产品交易资源对接与贸易便利化服务平台，提供集产地与品牌推广、产品引入与渠道对接、集采与分销、基于供应链的金融服务、检验检疫、物流、仓储与分拨等功能于一体的全链条服务。

PROJECTOVERVIEW项目概述CHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONThreeCoreObjectives:

lToestablishandperfectthewholechainservicenetworkforcrossborderagri-productsprocurementanddistribution.lWiththehelpofadvantagesaccumulatedinlogistics,InternetandfinancialservicesysteminChina,introducetheideaofInternet+andFinance+,providemorepowerfulimpetustothegrowthofcross-bordercirculationofagri-products.lBringmoreimporthigh-qualityagri-productstoChinesemarket,DrivingChinasfoodsafetyandqualitysystemtofurtherintegratewiththeinternationalpractice,accumulatemoreusefulexperienceforChinashigh-qualityagri-productsexports.三大核心目标：

l建立健全提供全链条服务的跨境农产品采购和销售网络。

l借助中国在物流、互联网和金融服务体系所积累的优势，引入“互联网+”、“金融+”的发展模式，为跨境农产品流通产业提供更强劲的增长动力。

l丰富国内进口农产品消费市场，带动中国食品安全和质量体系进一步与国际接轨，为中国优质农产品出口积累更多有益经验。

项目架构FRAMEWORKFRAMEWORK项目架构CHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONONEPLATFORM,TWONETWORKS一个平台，两个网络SupplyChainServicePlatformFinanceLogisticsInsuranceLegalserviceAccountingMarketingMinisterofCommerceCustomsCommodityinspectionInspectionandquarantineDomesticDistributionNetworkOverseasProcurementNetworkFRAMEWORK项目架构CHINAGOODAGRI-PRODUCTSDEVELOPMENT&SERVICEASSOCIATIONOverseasProcurementNetwork:

RelyingontheOverseasAgriculturalAssociationsandotherorganizations,establishoverseasprocurementchannelsa