longman 24TV what we watchWord文档格式.docx
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Teacher:
Goodmorning.WhowatchedTVlastnight?
Ah,mostofyou.OK,todaywearegoingtotalkaboutanimportantpartofthemedia—TV.Specifically,TVviewingandTVdramas.Nowfirst,I'
llgiveyousomebackground,thenwe’lldiscusswhatmakesthistypeofprogramming,dramas,
sopopularworldwide.
OK.Let'
sgetstarted.MostofyouwouldagreethatwatchingTVispartofmostpeople'
slives.NowstatisticsvaryonhowmuchTVpeoplewatch,butresearchshowsthatquiteafewAmericans,onaverage,exceedsixhoursofTVperday.
AnEnglishprofessornamedCeceliaTichihasstudiedTVformanyyears.Inherbook,ElectronicHearth:
CreatinganAmericanTelevisionCulture,shediscusseshowtheTVhasbecomethecenterofactivityathome.Wewalkintoaroom,turnontheTV,andsuddenlytheoutsideworldbecomeslessimportant.PeopleuseTVtotuneout,orforget,abouttheoutsideworld.We’resafetorelaxandjointheworldoftheTVshows.DoyoueverfeelthiswayaboutTV?
Yes,manyofyouarenodding.ShealsoseesourcultureasbeingdefinedbyTV.Now,bythisshemeansthatTVhasahugeinfluenceonourattitudes,onwhatweliketoeat,onwhatweliketowear,onwhatweliketotalkabout.Forexample,popularTVshowsarediscussedatwork,atschool,incoffeeshops.Why,evenchildrenfourorfiveyearsolddothiswiththeirfavoriteshows.ThisshowsthatweliveinaTVculture.
ImprovedtechnologyhascontributedfurthertoourTVculture.Satelliteservices,inparticular,haveexpandedtheTVprogramminginmanypartsoftheworld.TherearenowhundredsofTVchannelspeoplecanwatch,andtheoptionscontinuetoexpand:
gameshows,sports,news,talkshows,comedies,TVdramas,movies,…Man,withcableandsatellitetherearealotofchoices.
NielsenMediaResearchstudiespeople'
sTVviewinghabitsintheU.S.Theymonitorwhichshowsarepopularandwithwhom.Forexample,popularshowshaveincludedthegameshow“WhoWantsToBeAMillionaire?
”andtherealityTVshowSurvivor.Theywerevery,verypopularandwatchedbymillionsofpeopleofallagegroups.
Now,allofthisisreallybackground.WhatIwanttofocusontodayisoneformofapopularTVshowthatispopularwithmanypeopleofmanyagegroups.ThisisTVdramas,specificallyTVdramasknownassoapoperas,or,inSpanish,telenovelas.
Someofyoumightbefamiliarwithtelenovelas.TelenovelasandsoapoperasintheU.S.aresimilarbuthaveonebigdifference—thenumberofepisodestheyhave.TelenovelasandTVserialsendafterabout200episodes.Thestoryeventuallyends.SoapoperasintheU.S.,however,continuedayafterdayformanyyearsandmayneverend.Well,forexample,“TheGuidingLight”hasbeenonformorethan12,000episodes,andonitgoes.Canyoubelievethat?
Morethan12,000episodes!
SoapoperasstartedintheUnitedStatesin1959,withtheshow“TheGuidingLight.”TheseTVshowswerecalledsoapoperasbecausethemainadvertiserswerecompaniesthatmadesoap.
Now,thistypeofprogrammingispopularallovertheworld.Dozensofcountriesmaketheirownsoapoperashows.MexicansoapoperashavebeenvotedthemostpopularTVshowoftheyearincountriessuchasKoreaandRussia.JapanesesoapoperasaresenttoBelgium.U.S.soapoperasarewatchedworldwide.TheLatinAmericansoapopera,“BettyLaFea”,or“BettyTheUgly”,wasahugesuccessintheU.S.Braziliantelenovelasarethemostwidelydistributedtelevisionshowsintheworldandhavebeenseeninmorethan100countries.Andtherearemanyotherexamples.
Whatisitabouttheseshowsthatmakesthempopulareverywhere?
Andwhydopeoplefromverydifferentculturesallenjoywatchingthesamesoapopera?
Well,thereareacoupleofreasons.
OnereasonsuggestedbyRobertC.Allen,whohasdoneextensiveresearchontelevisionviewing,isthatmanysoapoperasdealwithuniversalthemesthatpeopleallovertheworldunderstand.Themesaretopics—forexample,family,love,personalstruggle,moneyproblems,marriageproblems,healthproblems,jobproblems.Viewersdonotneedtoknowthecultureinordertounderstandthefamilyproblemsintheshow.
NowaccordingtoIrnaPhillips,oneofthecreatorsof“TheGuidingLight”,anotherreasonisthatpeopleidentifywiththecharacters.Theyfeelthecharactersarejustlikethem.Toquoteherfromaninterview,"
they(thesoapoperas)dealwithlifeasweknowit.”Nowbythisshemeansthefamiliesinsoapoperasdealwithproblemsofeverydaylife.Andso,aspeoplewatcheveryday,dayafterday,aspecialbondorfeelingdevelopsbetweenthemandtheTVfamily.Theygettoknowthecharactersandtheirproblems.TheTVfamily’swelfarebecomesimportant.Thereisasenseofcommunity,ofsharing,offamily.Allofthesethingscontributetocharacterloyalty.Ifanyofyouhavewatchedashowregularly,youknowwhatImean.Youwatchitbecauseyouidentifywiththecharacters.
Now,writersofTVshowsunderstandthatTVviewerswanttohaveagroupofcharacterstoknowandcareabout.AsWendyRiche,formerexecutiveproducerof“GeneralHospital”putit,“theaudiencewantsapersonal,humanconnection,andwhentheygetit,theyaredevoted.”ThismeanstheybecomeveryloyaltotheTVcharacterstheywatcheveryday.Togiveaninterestingexamplefrom“AstheWorldTurns”:
Someyearsback,thewriterswantedtohavethemaincharacter,BobHughes,getshotonaFriday.Well,thatFridayturnedouttobeChristmasEve.Theproducersoftheshowtoldthewriters,“No,no,no…hecan’tbeshotonthisFriday’sshow.”Doyouknowwhy?
Student1:
Becauseitwastooviolent?
Well,no,notbecauseitwastooviolent,buttheydidn’twanthimshotontheFridaybeforeChristmas.
Student1:
Why?
Imean,whynot?
Becausetheaudiencewouldworryallweekendabouthim.Theywouldn’tknowifhewasaliveordead,andtheywouldnotenjoyChristmas.So,thewritershadtochangethestory,andhavehimshotafterChristmas.Imean,theviewersreallyidentifywiththesecharactersasifthey’rerealpeople.
WritersforeveningTValsotrytocreatecharacterloyalty,butnotwithacontinuingstory.Instead,eachweek,thestorybeginsandends.However,eachweekthesamecharactersappear,andviewerswatchbecausetheyknowthecharactersandtheycareaboutthem,likefriends.Agreatexampleofthiswastheshow“Seinfeld”.Therewerefourmaincharacters:
Jerry,George,Kramer,andElaine.Theyeachhadtheirownproblems,theirownpersonalities.Viewersgottoknowthem,andwantedtoseewhatwouldhappentothem.Whenyouthinkaboutit,don’tgoodwritersusuallydothis?
Theydevelopourinterestinthecharacterssothatwewanttokeepreading,orkeepwatchingTV.
Thenexttimeyouwatchasoapopera,thinkaboutthethemesthatmaketheseshowssopopularworldwide.Thinkabouthowaspeoplewatcheachday,theygettoknowthecharactersandbecomeapartofthatTVcommunity.OK,that’sallfortoday.Uh,it’stimeforyoutogohomeandwatchsomeTV!