房地产行业业务计划书 English VersionWord下载.docx
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1.Salesof$250,000in1998and$600,000bytheyear2000.
2.Grossmarginhigherthan50%.
3.Netincomemorethan15%ofsalesbythesecondyear.
4.Haveacrimerateof0.
1.2Mission
MSNRealEstateprovideshigh-quality,comfortablerentalunitsinEugeneandotherareasofOregon.MSN'
sapartmentunitsofferstate-of-the-artlivingconditionsreflectiveoftherapidadvancementsintechnologyandagrowingneedforqualityhousing.Ourcompanyisdedicatedtoahasslefreelivingenvironmentinwhichourtenantscanenjoyallofthebenefitsofsafe,attractive,andinvitingunits.Unlikemanyotherrealtycompaniesthataresolelyconcernedwithturningprofits,ourprimaryobjectiveatMSNistomaintainthehighestlevelofcustomersatisfactionthatisachievable.Tenantsafety,happiness,andcomfortareourmaingoals.MSNmaintainscompetitivemarketprices,whileworkingtowardexpandingthenumberofunitsowned,andincreasingtotalprofitsearned.Withinthecompanywewillstrivetoworkasacohesive,harmoniousunitfocusedonexemplifyingourmission.JustascustomersatisfactionisanintricatepartofMSN'
ssuccess,soisemployeesatisfaction.ThatiswhythefoundersofMSNRealEstatebelievethatemployeesatisfactionwillmakethecompanyasuccessandwillbethekeytotheirlongevity.
Initialfocuswillbetobuyanddevelopexistingapartmentcomplexes.WewillmodifyandremodeltheacquiredrealestatesoastomeetMSNstandardsandincreaselong-termassetsandincome.HousingunitswillpredominantlybelocatedintheUniversityneighborhoodtargetingbothstudentsandprofessionals.MSNfosterstheidealsoftheimportanceoftenantneedsalongwithhealthyandunderstandingrelationshipsandaprofessionalcommitmenttosatisfaction.
1.3KeystoSuccess
1.Safe,qualityhousingthatprovidesstate-of-the-artamenitiesatcompetitiveprices.
2.MaintainingopencommunicationbetweenMSNanditscustomersinordertoensurethehighestlevelofcustomersatisfactionandlonglastingreputationwithinthecommunity.
3.Tocontinuetoexpandthenumberofunitsownedandmaintained,whilealsoincreasingthelevelofprofitsforbothMSNanditsinvestors.
2.0CompanySummary
MSNRealEstateisanenterprisethatisinvolvedinnumerousaspectsoftheindustry.Primaryexperienceandexpertiseisinthedevelopmentofhigh-quality,lowercostlivingforstudentsandprofessionalsseekingthemostup-to-datetechnologicallyadvancedlivingenvironment.Anareaofintensetrainingandattentionistheimportanceofstrongcustomerservice.
2.1CompanyOwnership
MSNRealEstatewillbecreatedasaLimitedLiabilityCorporationbasedoutofPortland,Oregon.Itwillbeownedbyitsprincipalinvestors,ShawnMenasheandNathanKoach.ShawnMenasheistheactingCEOandholdsa40%stakeinthecompany.NathanKoachistheactingCFOandholdsa40%shareofthecompanyaswell.Theother20%isheldbysilentinvestors.
2.2StartupSummary
Thetotalstart-upexpenses(includinglegal,stationery,architect,brochures,consultants,insurance,rent,R&
D,expensedequipment,andother)cometo$18,890.Start-upassetsrequiredinclude$12,000inshort-termassets(truck,cellphone,etc.)and$36,000ininitialcashtohandlethearchitectandcontractorfeespriortoopening.Therestofthecashisneededtopayallzoningfeesandgovernmentalregulations.Thedetailsareincludedinthefollowingtableandchart.
Start-upPlan
Start-upExpenses
Legal
$6,400
ArchitectFees
$3,000
Stationeryetc.
$270
Brochures
$275
Consultants
$2,550
Insurance
$1,315
Rent
$1,400
Researchanddevelopment
$2,330
Expensedequipment
$600
Other
$750
TotalStart-upExpense
$18,890
Start-upAssetsNeeded
CashRequirements
$36,000
OtherShort-termAssets
$12,000
TotalShort-termAssets
$48,000