商务英语写作教案.docx

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商务英语写作教案

Part1WritingWhenMakingApplications

(1)

1.layoutandconventionsofletterwriting

Procedure:

I.Leadingin:

5minutes

Saysomethingabouttheteachingarrangementofthistermandhowtostudythiscourse.Andthenaskstudentstopointouttheadvantagesanddisadvantagesofthefollowingwaysofcommunicationandmakeaconclusionthatletteristhebasisforcommunicationforbusiness.

II.TeachingContents:

40minutes

a.Themainpartsofbusinessletters

1)theletterhead

2)theinsideaddress

3)thedate

4)thesalutation

5)thebodyoftheletter

6)thecomplimentaryclose

7)thesignature

b.Theoptionalparts

1)thereferences

2)thespecialmarkings

3)thesubjectline

4)thecarboncopynotation

5)theenclosure

c.Formofabusinessletter

IndentedformatisthetraditionalBritishpracticewiththeheadingusuallyinthemiddleandthedateontheright-handside.Thecomplimentaryclosemaybeinthecenterorcommenceatthecenterpoint.

Witheverynewlinetwoorthreespacesareindented.Alsoeachparagraphindentsbyfiveorsixspaces.

Blockformatisnowthemostpopularpracticeofdisplayingbusinessletters.

Itsremarkablefeatureisthatalltypinglines,includingthoseforthedate,insidenameandaddress,salutation,subjectheading,eachmessageparagraphandcomplimentaryclose,beginattheleft-handmargin.

Thesemi-blockedformatisthemixtureoftheabovetwoformats.Thefirstlineofaparagraphislinedupwiththeleftmarginandthereisanextrablanklinebetweenparagraphstosignalthestartofanewparagraph,butthewriter’saddress,date,closingandsignatureinformationareindented.

d.Envelopesaddressing

▪Theprinciplesofaddressingenvelopes:

accuracy

▪clearness

▪appearance

III.Exercises30minutes

ElementsofBusinessLettersandTheirPositionsintheLetter:

1)  Sender’sname:

ChinanationalLightIndustrialProductsImport&ExportCorporation,DalianBranch

2)  Sender’saddress:

111RenminRoad,Ningbo,China

3)  Sender’sE-mail:

Ningbo@chinalig.Com.Cn

0574-********

5)  Sender’sReferenceNumber:

WDF/LN

IV.SummaryGiveabriefsummarythisclassIV.Homework:

Part1WritingWhenMakingApplications

(2)

2.applyingforjobvacancies

1.Teachingtask:

JobapplicationLetter

2.Teachingtargetandobject:

(1)Enablethestudentstowriteajobapplicationletterwithpropercontents,formatstructureandlanguage

3.Teachingfocus:

(1)Howtowritealetterinordertoapplyforajob

4.Teachingmethod:

freewriting--–commentary--–discussion---guidedwriting---commentary–-comparisonwiththesamples---summery

5.Teachingprocedures:

(1)Checkingthestudents’assignments:

Askoneofthereviewpanelstodotheclassroomreport..Tellingtheclasshowtheyreviewedthelettersafterclass,whatproblemstheyhavefoundandwhatsuggestionstheywouldliketomake.Showtheclasstheirsampleletterwithdetailedcorrection.

a.Theteacherdoestheclassroomreportabouttheassignment.

(2)Letstudentsknowtheteachingtasks,targetandteachingfocusforthislecture

(3)Thewordoftheday:

apply:

v.tomakeaformalrequest,theusualpatternoftheverbisapplytosb.forsth.E.g.I’dliketoapplytothepublishersforpermissiontoreprintanextract.Itsnounformisapplication,meaningaformalrequest.

(4)Thequotationoftheday:

“Treatotherpeopleasyouhopetheywilltreatyou.”ByAesop

(5)Askthestudentstowriteajobapplicationletterinclassinanywaytheythinkappropriate.andaskoneofthemtowritehisorherletterinthecomputerdirectly.

(6)Broadcastoneortwostudents’writingssoastodiscusswiththeclassproblemsinthecontent,formatandlanguageinthesewritings;

(7)Discusswiththeclasstheimportantpointsconcerningthispieceofwriting:

(Afterthediscussionthestudentsshouldknowthatinwritingwehavetobeclear:

towriteforwhataparticularpurpose,forwhataparticularreader,andinwhatform)

a)Whatisthepurposeofthiswritingtask?

Applyingtoworkinaunit/companyofajointventure(Fieldwhichdeterminethecontents.);

b)Whatistherelationbetweenthewriterandreader?

Writerandreader:

astudentorawouldbeemployerandanunknownforeignmanager(Tenorwhichdecidesthedistance:

maximum;andpowerbetweenthereaderandwriter:

thereaderhasamaximumpoweroverthewriter,whichdecidesthestyle:

formal);

c)Whatisthemodeofwriting?

Isittobereadortobespoken?

Whatistheform?

Whatisthelanguage?

WrittentobereadintheformofanEnglishletter.

WhatistheformatofanEnglishbusinessletter?

Heading^insideaddress^salutation^reference^purposeandinformationaboutyouandaboutthejobrequirements^expectationandthanks^complimentaryclose^signature

d)Whatarethenecessaryelementsandoptionalelementsinthecontent?

Thenecessaryelements:

personalinformation

objective

educationbackground

workingexperiences

askingforconsideration

expressingthanks

complimentaryclose

signature(handsignatureandprintednameofthewriter)

Optionalelements:

Age

Maritalstate

Yoursex

Yourfamilymembers

Healthstate

Skills,interestorhobbiesunrelatedwiththejob

Yourbirthplace

Yourreferences

Thereforethesemanticstructureforjobapplicationletterisasfollows:

Heading^insideaddress^thewriter’spersonalinformation^objective^education^workingexperience^(skills/strength^interests^references,etc.)^askingforconsideration^expressingthanks^complimentaryclose^signature

 

e)Howaretheseelementsexpressedbythegrammaticalandthelanguageexpressions?

Tenses:

mostlythepresent,thepresentperfectandthepasttensesusedindifferentparagraphs;

Words:

wehadbetteruseformalwords.

Showthestudentssomesamplesandaskthemtocompareandcommentbyaskingthemthefivequestionsmentionedabove.

Part2SecretarialWriting

(1)

1.minutesofmeeting

Procedure:

I.Leadingin:

5minutes

Anyone,includingyou,maybeassignedtotaketheminutesatameeting.Oftensomeonewhoisnotparticipatinginthemeetingwillbecalledupontobetheminute-taker.

II.TeachingContents:

40minutes

Beforeameetingtheminute-takershouldreviewthefollowing:

∙Theminutesfrompreviousmeeting

∙Allofthenamesoftheattendees(ifpossible)

∙Theitemsontheagenda

Italsohelpstocreateanoutlinebeforegoingtothemeeting.Anoutlineshouldincludethefollowing:

∙Atitleforthemeeting

∙Thelocationofthemeeting

∙Ablankspottowritethetimethemeetingstartedandended

∙Thenameofthechairperson

∙Alistofattendeesthatcanbecheckedoff(orablanklistforattendeestosign)

∙Ablankspotforanyattendeeswhoarrivelateorleaveearly

SampleMinutesOutline:

Supervisor'sMeeting

Friday,May5

Room3

Start:

________Finish:

________

Chair:

Pierre

Attendees:

1._________

2._________

3._________

4._________

5._________

Latetoarrive:

_________

Earlytodepart:

________

Theminute-takercanuseapenandpaperoralaptopcomputeranddoesnotneedtoincludeeverywordthatisspoken.Itisnecessarytoincludeimportantpointsandanyvotesandresults.Indicatingwhosaidwhatisalsonecessary,whichiswhytheminute-takershouldmakesuretoknowthenamesoftheattendees.Ifyoucannotremembersomeone'sname,takeabriefnoteoftheirseatingpositionandfindouttheirnameafterthemeeting.Aminute-takershouldtypeouttheminutesimmediatelyafterthemeetingsothatnothingisforgotten.

III.Exercises:

completethefollowingminutes

MINUTESOFTHEDIRECTORS'MEETING

  HOLIDAYNOTICE

  Date:

____

  Place:

Themeetingroomofthecompany

  Present:

____

  1.Report

  Thenoticeofconveningthismeetingandthemanager'sreportonthestateofbusinessofthecompanywasreadbythesecretary.

  2.Resolution

  Withtheconsentofthemeeting,thechairmanmadeaspeechandproposedthatagoldmetalbegiventoMr.Zhangasarewardforhisindustriousandsuccessfulserviceinthepast2years.Mr.Zhangsecondedthemotion,whichwasthenputtothemeetingandcarriedunanimously.

  Signature:

____

  Date:

____

IV.Summary12minutes

Giveabriefsummarythisclass

IV.Homework:

Part2SecretarialWriting

(2)

2.memorandaandofficememos

Procedure:

I.Leadingin:

5minutes

Amemorandom,ormemoforshort,isawrittendocumenttypicallyusedforinterofficecommunication.Asitgoesbetweenco-workersandcolleagues,itplaysanimportantroleinkeepingthedifferentpartsofacompanyintouch.Itis,infact,themostcommontypeofwritinginsideamedium-sizedorlargecompany.

II.TeachingContents:

40minutes

Analysisoftheformatofthefollowingmemo

Letter:

Memorandum

To:

Mr.GaryNichols

From:

Mr.MustafaBahari,SeniorSalesAccountant

Date:

20July,2003

Subject:

ComplaintfromDeluxeHomeDecor,Singapore

IhavecheckedmyrecordsandIhavefoundthatMr.Geraldiscorrectinhiscomplaint.IamafraidIwasresponsibleforconfusinghisinvoicewithanotherinvoicetoSingapore.Imustapologizeformakingthismistake.Isuggestthatwriteimmediatelytohimtoapologizeandtellhimtoignoretheinvoicehehas.Ishallthenmakesurethathegetsareplacementinvoiceinthenearfuture.

Ihopethissuggestionissatisfactory.

III.Exercises30minutes

YouarerequiredtofillinaMemorandumaccordingtothefollowinginformationinChinese.Youshouldincludeallpointsinthefollowingtable.

备忘录

致:

弗吉尼亚·威尔斯

自:

约翰·坎贝尔

事由:

电脑

 

亲爱的先生:

我想提醒您一下,我们办公室急需一台电脑,以便处理日益增加的与外国公司和企业进行联系的函件。

我希望您注意到这个问题,并尽早予以解决。

 

2003年8月12日

IV.Summary12minutes

Giveabriefsummarythisclass

IV.Homework:

Part2

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