剑桥商务英语初级模拟试题及答案.docx
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剑桥商务英语初级模拟试题及答案
2021年剑桥商务英语初级模拟试题及答案
Reading1hour PARTONE Questions1–8 Lookatthesentencesbelowandatthefivemanagers’commentsonleadershipontheoppositepage Whichnewitem(A,B,C,DorE)doseeachstatement1–8referto?
Foreachstatement!
–8,makeoneletter(A,B,C,DorE)onyourAnswerSheet. Youwillneedtousesomeoftheselettersmorethanonce. 1、Successfulleadershipinvolvesmakingsurethatemployeesacceptnewideas. 2、Agoodleadercanbringsuccesstoacompanyindifficulties 3、Leadersshouldbeassessedonthebasisoftheirachievements 4、Thepersonalitiesofgoodleadersaregenerallydifferentfromthoseofothermanagers 5、Patienceisavaluablequalityinasuccessfulleader 6、Leadersconsiderpotentialchangesinwhattheircompanydoesforothers 7、Goodleaderswillencouragetheirstaffiftheirorganizationisindifficulties 8、Leadersneedtoadapttheirbehaviourtosuitdifferentcircumstances 9、 A MaurizioVerna Long-term,visionarybusinessleadersmustbepreparedtoinvesttogetwhattheywantfortheircompany.Theyknowwhenandhowtoapplypressureandtotakerisks,whentheyneedtodisplayamorehands-offapproach.Ihaveaprettyclearviewofmyidealbusinessleader,andofcoursethat’swhereI‘mtryingtohead:
heorsheshouldstartupandgrowacash-rich,multi-interestinternationalorganizationoftremendousstrengthanddepth. B SueTucker Thepaceoftechnologicalchange,andtherateatwhichbusinessesarechanging,requiresleaderstohaveaparticularaptitudefortechnologyandanunderstandingoftheinternet.Alotofpeopleareawareoftheopportunitieshere,butawarenessaloneisn’tenough:
inatrueleaderthisneedstobecoupledwithclevermarketing,productdesignandtechnologicalinnovation,andkeepingabreastofeverythinggoingoninthecompany.Infacttheacidtest,Ithink,isbeingabletousealloftheseskillstoturnaroundafailingcompany. C CarolGodfrey Effectiveleadersstandoutfromtheherd.They’reoftenidiosyncratic,eveneccentric.Theyhavetheconfidencetobethemselves,andnottoadoptthelanguageandattributesoftherun-of-the-millprofessionalmanagersandaccountants.What’scrucialishavingthecharismaorwhateveritisthatgivestheirstaffconfidenceinthem,sotheycankeepeveryoneonboardwhentheywanttomakeinnovations.Sooftenthesedon’tgetoffthegroundbecauseoflackofleadership,becauseafterall,ourresponsetochangeissignificantlyaffectedbyhowit’sintroduced. D BrianMatthews Leadershipisaboutmakingthingshappenandbeingjudgedbyresults.Goodideasthatgonowhereareawasteoftime.Anticipateneeds-thoseofcustomersforinstance-andinitiateactiontomeetthoseneedsbeforethepeopleconcernedhaveevenrecognizedthey’vegotthem.Thatwayyou’llalwaysbeaheadofthegame,whateverlineyou’rein.Forinstance,topstockbrokerswilllearnallaboutyouandyourbusinessandkeepthemselvescompletelyuptodatewithyourfieldinordertoadviseyou.Ifthey’rereallygoodthey‘llrecognizetrendsevenbeforeyoudo. EAnaCosta Outstandingleadersunderstandbothtacticsandstrategy,andarepreparedtoplayaverylonggametoachievetheirobjectives.Theyunderstandthatinnegotiationstheyneedthe“win-win”concept,becauselosersrisklosingtheirdignity,whichisnogoodforyourlong-termbusinessrelationshipwiththem.Leadersmuststayoptimistic,whatevertheodds,andkeepupmoraleoftheircompany,evenwhenthegoing’stough.It’simportanttobeverymuchhands-on,too.Agoodleaderwillchampionideasthatkeepthecompanyintheforefront.
PARTTWO Questions9–14 Readthetexttakenfromanarticleaboutthedevelopmentofinternationalmanagers Choosethebestsentencefromtheoppositepagetofilleachofthegaps. Foreachgap9–14,markoneletter(A-H)onyourAnswerSheet. Donotuseanylettermorethanonce. Thereisanexampleatthebeginning.(0) Searchforthe“worldly–wise”companyexecutives Thequestforinternationalmanagersisunderwayinvirtuallyeveryindustrializedeconomy,thesearchhasbeenmadeurgentbytheglobalizationofworldmarketsandthegrowthincrossbordermergersandacquisitions.(0)Manyfirmsreportbeingsostretchedthattheysimplydonothaveenoughofthehigh-qualitypeopletheyrequiretoleadtheirtheirglobalexpansion. Othercompaniesarehavingdifficultiesreleasingexperiencedpeoplefromexistingoperationsinordertoleadnewinternationalventures.Thereareindicationsthatashorftageofinternationallyskilledpeoplemaybeanimportantconstraintonfirms’internationalambitions.(9)However,identifyingtheneedforinternationalmanagersiseasierthandevelopingthem. Sowhatmakesaninternationalmanager?
PaulEvans,aprofessoratINSEAD,theEuropeanbusinessschool,doesnotbelievethatanyparticularnationalityproducesamoreinternationalmanager.Neitherdoeshebelievethatit’samatterofhavingtheabilitytocopewithalifestylethatinvolvesworkinginMadridoneday,LondonthenextandBerlinthedayafter.(10)Rather,hebelievesthatthesecretofbeingagoodinternationalmangerisbeingcomfortablewithmanagingdiversity. FordofEurope,whichhasencouragedthedevelopmentofinternationalmanagersformorethan20years,saysthatitsmanagersareglobally-mindedbeforetheybecomeglobaloperators.(11)acarthatyoubuyintheUK,forexample,isgoingtobethesamecarthatsellsinGermany,FinlandandPortugal,sothepeoplewhoareinvolvedinthecar’sdevelopmenthavetobeawareofthemarketrequirementsinallthosedifferentcountries. Generally,itseemsthattheonlyeffectivewaytodevelopinternationalskillsandperspectivesisthroughdirectinternationalexperience.(12)Suchexperiencesopenpeople’smindstothefactthatthingsaredonedifferentlylesewhereandencouragesthemtothinkinawildercontext.. Formulatingeffectivestrategiesfordevelopingacompany’smanagementresourceisademandingexercise,withconflictingissuestobesolved(13)Anotherdilemmaiswhethertouselocalmanagersorexpatriates. Therecruitmentanddevelopmentofeffectiveinternationalmanagersrequiresconsiderablefinancialresourcesandcanbehardtojustifyatbudgetmeetings.(14)however,withoutthem,companieswillcontinuetofindtheirexpansionplansfrustratedbyalackofinternationallyeffectivemanagers. Afromthemomenttheyjointhecompany,employeesarefacedwithhavingtothinkinternationally BThiscanbethroughinvolvementininternationaltaskforcesorthroughlivingandworkingabroad. CShould,forexample,onlyanelitefewreceiveinternationalexperienceinpreparationfortopjobsorshoulditbeofferedtoawidergroup?
Dtheseproblemsmeanthatdevelopingmanagerswhothinkandoperategloballyisabsolutelyvitalforcompaniesoperatinginforeignmarkets. ELanguagetraining,overseasvisitsandin-housemanagementcoursesareallexpensivetoimplement. FJet-settingbetweeninternationaloperationsmerelycreatesabusinessequivalentoftheover-packagedtourist GCompaniesarenowemphasizingthehumanskillsinvolvedinmanagingotherpeople HThesetrendsarepushingcompanies’existingmanagementresourcestothelimit
PARTTHREE Questions15-20 Readthefollowingextractfromabookonmanagementandthequestionsontheoppositepage. Foreachquestion15–20,markoneletter(A,B,CorD)onyourAnswerSheetfortheansweryouchoose Inthelastfewyears,managersthroughoutindustryhaveseenmorechangesthanmanyofthemcouldhaveexpectedtoseeintheirentireworkingliveshavingtocommunicateinformationwhichoftenleadstofeelingsofinsecurityhasbecomeakeyactivity.Frombeingregardedasrelativelyunimportantinmanycompanies,managementemployeecommunicationhasbecomeacentralcorporateneed. ConcordiaInternationalprovidesagoodexampleofacompanythathasadjustedwelltothechangingneedsforcommunication.since1995,Concordiahasbeenturnedinside-outandupside-down,toensurethatitisamarketing–led,customer-responsivebusiness,onethatlooksoutwardsatcustomersandcompetitors,ratherthaninwardsatitsownprocessesandthewaythingsweredoneinthepast.Inthelasteightyears,Concordiahasreduceditsworkforcebymorethan80.000people-or35%-onavoluntarybasis,withfurtherdownsizinganticipated. Frombeinganengineeringcompany,Concordiaisnowremakingitselfasaservicecompany.Theroleofemployeecommunicationinsuchacontextistobuildpeople’sself-confidence,topersuadethemthat,althoughitisinevitablethatthechangeswillgoahead,theyalsobringwiththemnewopportunitiesforemployees.However,thisisnotaneasytask.Peopletendtobeskepticaloftheseclaimsandtofeelthattheyarelosingtouchwiththecompanytheyhaveworkedforovermanyyears.Thisisunderstandable,sincemanyoftheoldcertaintiesarebeingsweptaway,includingthecoreactivitiesofthecompanytheyworkfor.Aboveall,theyhavehadtofaceuptothefactthattheynolongerhaveajobforlife. Researchindicatesthatpeoplerespondtothispredicamentinavarietyofways.Thebulkofemployeesfallintotwomaincategoriesintermsoftheirresponsetothenewsituation:
ontheonehandtherearethe“pragmatists”andontheother“thehighlyanxious”theformerseetheirjobasameanstoanendandhavearelativelyshort-termperspective,withstrongloyaltytotheirlocalterm,ratherthanthecompanyasawhole.thesecondcategory,usuallythemajority,mayrespondtothreatenedchangeswithafeel