国际商务英语听说答案.docx
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国际商务英语听说答案
ESP系列精品教材（第一辑）
国际商务英语听说
（练习答案）
主编阮绩智
Unit1CompanyProfiles
7.FollowupPractice
C.
1.outline2.operations3.line4.marketable5.ranging6.whenitcomesto7.getdownto8.handle
9.specializesin10.Thanksto
11.isbeingmarketed12.forecast
13.inchargeof14.in...business15.hasanadvantageover
D.
1）[ZK（#]Ourcompany,establishedin1978,hasnowbecomeoneoftheleadingexportersofkitchenappliancesinourcountry.
2）Wehave10specialistsubsidiariesathomeand6permanentrepresentativeofficesabroad.We'vealsosetupmorethan20jointventuresinthehomemarket.
3）Weareadiversifiedcompanydealingmainlyininternationaltrade,internationaltransportation,laborexport,realestateandsoon.
4）Wehavebeenhandlingtextilesformorethan30yearsandmaintainclosecontactwithlargemanufacturersanddistributorsinourarea.
5）Inordertogrowrapidly,we'veformedadiversifyingstrategicalliancewhichallowsustoexpandontonewmarketareas.
6）Thesystemofcommandofourcompanyisthatwehavethepartners,andthenw
ehavethreeassociatesimmediatelybelowthepartners,thatis,twopartnersat
thetopandthreeassociatesdirectlybelowthem.Andthenbelowtheassociate
wehaveseniorengineers,juniorengineers,draftspersonandsoonandsofort
h,downtotheofficeboy.
7）AsanAmericancompanyinChinawefindwehaveanadvantageoverothercompa
nieswhenitcomestoimportingAmericanproductsthataremarketablehereinCh
ina.
8）OurcompanyisaFrenchcompanyspecializinginmarketingFrenchperfumeint
heChinesemarket.
9）We'reayoungcompany,onlyaboutfiveyearsold.Thereareonlyabout40peo
pleinthecompany,splitamongstfouroffices.[ZK）]
10）[ZK（#]WealsogototheotherspectrumandimportgarmentsfromChinathata
re\{superior\}inqualityandunexpensiveinprice.[ZK）]
〖BT7〗Unit2〓JobInterview
〖BT2〗7.FollowupPractice
〖BT3〗C.
1.onhisowninitiative〖KG*2〗〖WB〗2.arrange...for〖KG*2〗〖WB〗3.procedure
s〓〓〓〖WB〗4.likeasieve
5.available〖DW〗
6.inhisshoes〖DW〗7.asamatteroffact
8.fromtimetotime〖DW〗
9.intouchwith〖DW〗10.scope〖DW〗
11.presson12.position〖DW〗
13.reference〖DW〗14.vacancies〖DW〗15.applyfor
〖BT3〗D.
1）[ZK（#]I'dliketoapplyforajobwithyourcompany.Couldyoupleasetellm
ewhatproceduretofollow?
2）Wehavethreepositionsavailablenow,butwehavealotofapplicants.We're
planningtofillthemwithinoneweek.
3）Iseefromyourrésuméandapplicationthatyou'vehadquitealotofexper
ienceinmarketingalready.
4）Ifyouwereinmyshoes,whatsortofqualitiesyou'dlookforinyouremploy
ees?
5）Adepartmentmanagerhastobeabletodoalotofthingsonyourowninitiat
ive.
6）Asasecretary,I'vehadtodoquitealotofpaperwork,suchashandlingre
portwriting,keepingminutesatmeetings,andIseemtohaveabettermemoryth
anaverage.
7）Fromthesecretary'spointofviewIthinkit'sbettertoshareanofficeroo
mwithherbosssothatthere'snotmuchchanceofhersuperiorforgettingtole
therknowaboutimportantmatters.
8）ThecompanywhereIworkedisamarketingandpublicrelationscompanyandthe
ydoconsultantworkforforeigncompaniesinvestinginChina.
9）IfeelthatIwouldhavemorescopeandopportunitiesforpersonaldevelopmen
tinyourcompanyandthattheworkwillbemorechallengingforme.[ZK）]
10）[ZK（#]WhatIbasicallydoistoassistthemanagerbyarrangingvisits,sett
ingupmeetingsandpresentationsandtodealwithhiscorrespondence.[ZK）]
〖BT7〗Unit3〓OntheTelephone
〖BT3〗7.FollowupPractice[BT3]C.
1.put...through〖KG2〗〖WB〗2.onthephone〖WB〗3.istiedup〓〓〖KG*2
〗〓〖WB〗4.drop...aline5.holdon〖DW〗
6.reach〖DW〗7.ringup〖DW〗8.haveawordwith
9.leaveword〖DW〗10.cutoff〖DW〗
11.put...onhold〖DW〗12.overthetelephone
13.Whatif〖DW〗14.gettothepoint〓15.dial
〖BT3〗D.
1）[ZK（#]I'mcallingtoseeifyouhaveanytimetomeetwithmetodiscussyou
rsalesplannextyear.
2）I'dliketospeaktosomeoneinchargeofsalesaboutourorder.
3）IhavesomethingveryimportanttogooverwithMrWang.It'surgent.Ihave
toreachhimbefore2o'clock..
4）Ourmanageristiedupatthemoment.Ifyouleaveyournameandphonenumbe
r,I'llhavehimcallyoubackassoonashe'savailable.
5）WhatifIcallhimnowandtellhimthatwewanttocanceltheorder?
6）Businesscallsareregardedasthemostimportantlinkwithcustomers.
7）Usingthetelephoneforcompanybusinesshasmanyadvantagesoverwriting
\{letters.\}
8）Sinceeverydayquiteafewpeopletransactbusinessoverthetelephone,est
ablishingapositivetelephoneimageisobviouslyimportanttothesuccessofth
ecompany.
9）Inabusinesscallyoudon'tneedtospendtimetalkingaroundthesubject.
Justgettothepointasyouwouldinabusinessletter.[ZK）]
10）[ZK（#]Sometimessomecustomers'demandsareunreasonable.Aslongaswetry
tobe
polite,courteousandevendisarmingatthesametime,wecanretainevensomeo
ftheseindividualsasfuturecustomers.[ZK）]
〖BT7〗Unit4〓BusinessMeetings
〖BT2〗7.FollowupPractice
〖BT3〗C.
1.coverfor〓〓〓〖WB〗2.update〓〓〖WB〗3.areentitled〓〖WB〗4.bemerged
〓〓〖WB〗5.routine
6.goalongwith〖DW〗7.takeover〖DW〗8.toandfro〖DW〗9.cameupwith〖DW〗1
0.optedfor
11.aseaof〖DW〗12.agenda〖DW〗13.carryout〖DW〗14.objected〖DW〗15.outco
me
〖BT3〗D.
1）[ZK（#]YoucanalwaysdependonBilltocomeupwithsomepracticalsuggestio
nsforimprovingourworkatameeting.
2）Inmyviewit'sbecauseoftherecentmergerofourtwocompaniesthatthe
\{financial\}problemhasgotoutofhand.
3）Iwouldliketocallthemeetingtoorder.BeforewebeginIshouldliketo
saythatIhopethemeetingwillbeconstructiveandhaveapositiveoutcome.
4）Thepurposeofthismeetingistoresolvesomefinancialandpersonnelprobl
emswhichhavebeencausedbytherecentreformofourcompany.
5）Wehavetwoquestionsontheagenda.Thefirstitemisadiscussionofmanag
ement'sproposalsonflexitimeandtheseconditemistheworkarrangementfort
hecomingholiday.
6）Sincewedonotseemtobeabletoresolvethisdifferencenow,couldwemov
eontothenextpoint?
7）Sinceallproposedresolutionshavebeenpassed,themeetingwillbeclosed
fortoday.
8）Ameetingissupposedtopoolalltheparticipants'ideasandsuggestionsfo
racommonpurpose,whichmayfunctioninseveralwayslikesolvingproblems,ma
kingdecisions,sharinginformationandotherkinds.
9）Agoodpreparatoryjob,firstofall,referstoagoodunderstandingofthe
subjectandthegoaloftheagenda.Then,onthebasisofsuchunderstanding,th
eparticipantshouldthinkabouttherelevantpointstobepreparedandbrought
upatthemeeting.Sometimes,hemayneedtodosomeresearchworktoconfirmhi
sopinionsforthecomingmeeting.[ZK）]
10）[ZK（]Tobeaneffectivemeetingleadermeansoneshouldexerciseagoodcon
trolov
erthemeeting,whichcoversdifferentstagesatameeting:
controlatthevery
beginning,controlduringthemeetingandcontrolattheend.[ZK）]
〖LM〗
〖BT7〗Unit5〓BusinessPresentations
〖BT2〗7.FollowupPractice
〖BT3〗B.
〖WT5”BZ〗
〖WTHZ〗〖JZ〗PresentationPlan
〖JZ〗TheNewVideophoneModel
〖HT〗〖CDF34〗
〖WT5”BZ〗
Introduction:
〓〓〓〓〓〓〓〓〓〓〓〓〓〓〖WB〗2.Place
Objective:
〖WTHZ〗Toinformtheboard〖DW〗〖WTBZ〗Launchdate:
〖WTHZ〗〖STHZ
〗1stMay2006〖WTBZ〗〖STBZ〗
Outline:
1.Product〖DW〗Distribution:
i.〖WTHZ〗registeredretailoutlets
〖WTBZ〗
〖KG4〗2.〖WTHZ〗Place〖WTBZ〗〖DW〗〓〖KG2〗〓〓〓〓ii.〖WTHZ〗〖STHZ〗mail
order（28daysdelivery）〖WTBZ〗〖STBZ〗
〖KG4〗3.〖WTHZ〗Price〖WTBZ〗〖DW〗3.Price
〖KG4〗4.〖WTHZ〗Promotion〖WTBZ〗〖DW〗Retailprice:
〖WTHZ〗〖STHZ〗approx.￡
500+VAT〖WTBZ〗〖STBZ〗
〖DW〗Connectioncharge:
1.Product〖DW〗〖STHZ〗￡500（normal）￡300（specialoffer）〖STBZ〗
（1）Whattheproductconsistsof:
〖DW〗4.Promotion
i.videoscreen〓ii.〖WTHZ〗videocamera〖WTBZ〗〖DW〗Targetpenetration:
[WTHZ
][STHZ]25,000intwoyears[WTBZ][STBZ]
iii.[WTHZ]audioreceiver[WTBZ]〓iv.audiotransmitter〖DW〗Targetaudience:
〖WTHZ〗residentialusers〖WTBZ〗
（2）Howtheproductworks:
〖DW〗TVadvertisingconcept:
i.audiosignalestablished〖DW〗〖WTHZ〗callstodistancerelativesandf
riends〖WTBZ〗
ii.〖WTHZ〗videosignalestablished,〖WTBZ〗〖DW〗Conclusion:
〖WTHZ〗〓ifvideophoneterminal〖DW〗1.〖STHZ〗Summaryof4P's〖STBZ〗
〓〖WTHZ〗available〖DW〗2.〖WTHZ〗Futuresuccessofthecompany〖WTBZ〗
〖HT〗〖CDF34〗
〖WT〗〖ST〗
〖BT3〗C.
1.marketshare〓〖WB〗2.marketdemand〓〖WB〗3breakdown〓〓〓〖WB〗4.tar
get
5.ranthrough〖DW〗6.Atlonglast〖DW〗7.bedistributed〖DW〗8.wascommissio
ned
9.atyourleisure〖DW〗10.instock〖DW〗
11.intermsof〖DW〗12.marketpenetration
13.retail〖DW〗14.synchronized〖DW〗15.sector
〖BT3〗D.
1）[ZK（#]I'llbeginbytalkingaboutoursalesfigureslastyear,andthenI'll
talka
boutourmarketshareofourproductinsomemajorcountries.FinallyI'lltalk
aboutourmaincustomersandfutureplans.
2）Webelievewemustincreaseourexportsalesifwewanttocontinuetogrow,
andwehopetoincreaseexportsto40%ofproduction.
3）Irealizeyou'vegotafullagendasoIintendtobrieflyrunthroughthefou
r\{P's\}forthenewvideophonemodel?
theproduct,theplace,thepriceandt
he\{promotion.\}
4）Pleaseinterruptmeifyou'vegotanyquestions.
5）Myobjectiveofthepresentationtodayistoinform,nottopersuade;hopeful
lyyou'reallready100%behindthisnewproject.
6）Ifyoulookatthismockupdrawing,you'llseethatitbasicallyconsistso
f
fourelements:
avideoscreen,avideocamera,anaudioreceiverandaudiotran
smitter.
7）Inanycase,
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