国际商务英语听说答案.docx

1、国际商务英语听说答案ESP系列精品教材(第一辑)国际商务英语听说 (练习答案)主编 阮绩智 Unit 1 Company Profiles 7. Follow up Practice C. 1. outline 2. operations 3. line 4. marketable 5. ranging 6. when it comes to 7. get down to 8. handle 9. specializes in 10.Thanks to 11. is being marketed 12. forecast 13. in charge of 14. in . business 1

2、5. has an advantage over D. 1) ZK(#Our company, established in 1978, has now become one of the leading exporters of kitchen appliances in our country. 2) We have 10 specialist subsidiaries at home and 6 permanent representative offices abroad. Weve also set up more than 20 joint ventures in the home

3、 market. 3) We are a diversified company dealing mainly in international trade, international transportation, labor export, real estate and so on. 4) We have been handling textiles for more than 30 years and maintain close contact with large manufacturers and distributors in our area. 5) In order to

4、 grow rapidly, weve formed a diversifying strategic alliance which allows us to expand onto new market areas. 6) The system of command of our company is that we have the partners, and then we have three associates immediately below the partners, that is, two partners at the top and three associates

5、directly below them. And then below the associate we have senior engineers, junior engineers, drafts person and so on and so forth, down to the office boy. 7) As an American company in China we find we have an advantage over other companies when it comes to importing American products that are marke

6、table here in China. 8) Our company is a French company specializing in marketing French perfume in the Chinese market. 9) Were a young company, only about five years old. There are only about 40 people in the company, split amongst four offices.ZK) 10) ZK(#We also go to the other spectrum and impor

7、t garments from China that are superior in quality and unexpensive in price.ZK) BT7Unit 2Job Interview BT27. Follow up Practice BT3C. 1.on his own initiativeKG*2WB2. arrange .forKG*2WB3. proceduresWB4. like a sieve 5. availableDW6. in his shoes DW7. as a matter of fact 8. from time to timeDW9. in to

8、uch with DW10. scopeDW11. press on 12. positionDW13. reference DW14. vacancies DW15. apply for BT3D. 1) ZK(#Id like to apply for a job with your company. Could you please tell me what procedure to follow? 2) We have three positions available now, but we have a lot of applicants. Were planning to fil

9、l them within one week. 3) I see from your rsum and application that youve had quite a lot of experience in marketing already. 4) If you were in my shoes, what sort of qualities youd look for in your employees? 5) A department manager has to be able to do a lot of things on your own initiative. 6) A

10、s a secretary, Ive had to do quite a lot of paper work, such as handling report writing, keeping minutes at meetings, and I seem to have a better memory than average. 7) From the secretarys point of view I think its better to share an office room with her boss so that theres not much chance of her s

11、uperior forgetting to let her know about important matters. 8)The company where I worked is a marketing and public relations company and they do consultant work for foreign companies investing in China. 9) I feel that I would have more scope and opportunities for personal development in your company

12、 and that the work will be more challenging for me.ZK) 10) ZK(#What I basically do is to assist the manager by arranging visits, setting up meetings and presentations and to deal with his correspondence.ZK) BT7Unit 3On the Telephone BT37. Follow up Practice BT3C. 1. put. through KG 2WB2. on the phon

13、e WB3. is tied upKG*2WB4. drop. a line 5. hold onDW6. reachDW7. ring upDW8. have a word with 9. leave wordDW10. cut offDW11. put . on holdDW12. over the telephone 13. What ifDW14. get to the point15. dial BT3D. 1) ZK(#Im calling to see if you have any time to meet with me to discuss your sales plan

14、next year. 2) Id like to speak to someone in charge of sales about our order. 3) I have something very important to go over with Mr Wang. Its urgent. I have to reach him before 2 oclock. 4) Our manager is tied up at the moment. If you leave your name and phone number, Ill have him call you back as s

15、oon as hes available. 5) What if I call him now and tell him that we want to cancel the order? 6) Business calls are regarded as the most important link with customers. 7) Using the telephone for company business has many advantages over writing letters. 8) Since every day quite a few people transac

16、t business over the telephone, establishing a positive telephone image is obviously important to the success of the company. 9) In a business call you dont need to spend time talking around the subject. Just get to the point as you would in a business letter.ZK) 10) ZK(#Sometimes some customers dema

17、nds are unreasonable. As long as we try to be polite, courteous and even disarming at the same time, we can retain even some of these individuals as future customers.ZK) BT7Unit 4Business Meetings BT27. Follow up Practice BT3C. 1.cover forWB2. updateWB3. are entitledWB4. be mergedWB5. routine 6. go

18、along withDW7. takeoverDW8. to and froDW9. came up withDW10. opted for 11. a sea ofDW12. agendaDW13. carry outDW14. objectedDW15. outcome BT3D. 1) ZK(#You can always depend on Bill to come up with some practical suggestions for improving our work at a meeting. 2) In my view its because of the recent

19、 merger of our two companies that the financial problem has got out of hand. 3) I would like to call the meeting to order. Before we begin I should like to say that I hope the meeting will be constructive and have a positive outcome. 4) The purpose of this meeting is to resolve some financial and pe

20、rsonnel problems which have been caused by the recent reform of our company. 5) We have two questions on the agenda. The first item is a discussion of managements proposals on flexitime and the second item is the work arrangement for the coming holiday. 6) Since we do not seem to be able to resolve

21、this difference now, could we move on to the next point? 7) Since all proposed resolutions have been passed, the meeting will be closed for today. 8) A meeting is supposed to pool all the participants ideas and suggestions for a common purpose, which may function in several ways like solving problem

22、s, making decisions, sharing information and other kinds. 9) A good preparatory job, first of all, refers to a good understanding of the subject and the goal of the agenda. Then, on the basis of such understanding, the participant should think about the relevant points to be prepared and brought up

23、at the meeting. Sometimes, he may need to do some research work to confirm his opinions for the coming meeting.ZK) 10) ZK(To be an effective meeting leader means one should exercise a good control over the meeting, which covers different stages at a meeting: control at the very beginning, control du

24、ring the meeting and control at the end.ZK)LMBT7Unit 5Business Presentations BT27. Follow up Practice BT3B. WT5”BZWTHZJZPresentation Plan JZThe New Videophone Model HTCDF34 WT5”BZIntroduction: WB2. Place Objective: WTHZTo inform the boardDWWTBZLaunch date: WTHZSTHZ1st May 2006 WTBZSTBZOutline: 1. Pr

25、oductDWDistribution: i. WTHZregistered retail outlets WTBZKG42. WTHZPlaceWTBZDWKG 2ii.WTHZSTHZ mail order(28 days delivery)WTBZSTBZ KG43. WTHZPriceWTBZDW3. Price KG44. WTHZPromotionWTBZDWRetail price: WTHZSTHZapprox.500+VAT WTBZSTBZDWConnection charge: 1. Product DWSTHZ500 (normal ) 300(special offe

26、r )STBZ (1) What the product consists of: DW4. Promotion i. video screenii. WTHZvideo cameraWTBZDWTarget penetration: WTHZSTHZ25,000 in two years WTBZSTBZiii. WTHZaudio receiverWTBZiv. audio transmitterDWTarget audience: WTHZresidential users WTBZ(2) How the product works: DWTV advertising concept:

27、i. audio signal established DWWTHZcalls to distance relatives and friendsWTBZ ii. WTHZvideo signal established,WTBZDWConclusion: WTHZ if video phone terminalDW1.STHZ Summary of 4Ps STBZWTHZavailableDW2. WTHZFuture success of the company WTBZHT CDF34 WTSTBT3C. 1. market shareWB2. market demandWB3 bre

28、akdownWB4. target 5. ran throughDW6. At long lastDW7. be distributedDW8. was commissioned 9. at your leisureDW10. in stockDW11. in terms ofDW12. market penetration 13. retailDW14. synchronizedDW15. sector BT3D. 1) ZK(#Ill begin by talking about our sales figures last year, and then Ill talk about ou

29、r market share of our product in some major countries. Finally Ill talk about our main customers and future plans. 2) We believe we must increase our export sales if we want to continue to grow, and we hope to increase exports to 40% of production. 3) I realize youve got a full agenda so I intend to

30、 briefly run through the four Ps for the new videophone model? the product, the place, the price and the promotion. 4) Please interrupt me if youve got any questions. 5) My objective of the presentation today is to inform, not to persuade; hopefully youre all ready 100% behind this new project. 6) If you look at this mock up drawing, youll see that it basically consists of four elements: a video screen, a video camera, an audio receiver and audio transmitter. 7) In any case,