ted演讲稿英文版如何买到幸福.docx
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ted演讲稿英文版如何买到幸福
ted演讲稿英文版如何买到幸福
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ted演讲稿英文版如何买到幸福
SoIwanttotalktodayaboutmoneyandhappiness,whicharetwothingsthatalotofusspendalotofourtimethinkingabout,eithertryingtoearnthemortryingtoincreasethem.Andalotofusresonatewiththisphrase.Soweseeitinreligionsandself-helpbooks,thatmoneycan'tbuyhappiness.
AndIwanttosuggesttodaythat,infact,that'swrong.(Laughter)I'matabusinessschool,sothat'swhatwedo.Sothat'swrong,and,infact,ifyouthinkthat,you'reactuallyjustnotspendingitright.Sothatinsteadofspendingitthewayyouusuallyspendit,maybeifyouspentitdifferently,thatmightworkalittlebitbetter.
AndbeforeItellyouthewaysthatyoucanspenditthatwillmakeyouhappier,let'sthinkaboutthewaysweusuallyspenditthatdon't,infact,makeushappier.Wehadalittlenaturalexperiment.SoCNN,alittlewhileago,wrotethisinterestingarticleonwhathappenstopeoplewhentheywinthelottery.Itturnsoutpeoplethinkwhentheywinthelotterytheirlivesaregoingtobeamazing.
Thisarticle'sabouthowtheirlivesgetruined.Sowhathappenswhenpeoplewinthelotteryis,numberone,theyspendallthemoneyandgointodebt,andnumbertwo,alloftheirfriendsandeveryonethey'veevermetfindthemandbugthemformoney.
Anditruinstheirsocialrelationships,infact.Sotheyhavemoredebtandworsefriendshipsthantheyhadbeforetheywonthelottery.Whatwasinterestingaboutthearticlewaspeoplestartedcommentingonthearticle,readersofthething.Andinsteadoftalkingabouthowithadmadethemrealizethatmoneydoesn'tleadtohappiness,everyoneinstantlystartedsaying,"YouknowwhatIwoulddoifIwonthelottery...?
"andfantasizingaboutwhatthey'ddo.
Andhere'sjusttwooftheoneswesawthatarejustreallyinterestingtothinkabout.Onepersonwrotein,"WhenIwin,I'mgoingtobuymyownlittlemountainandhavealittlehouseontop."(Laughter)Andanotherpersonwrote,"Iwouldfillabigbathtubwithmoneyandgetinthetubwhilesmokingabigfatcigarandsippingaglassofchampagne."
Thisisevenworsenow:
"ThenI'dhaveapicturetakenanddozensofglossiesmade.Anyonebeggingformoneyortryingtoextortfrommewouldreceiveacopyofthepictureandnothingelse."(Laughter)Andsomanyofthecommentswereexactlyofthistype,wherepeoplegotmoneyand,infact,itmadethemantisocial.
SoItoldyouthatitruinspeople'slivesandthattheirfriendsbugthem.Italso,moneyoftenmakesusfeelveryselfishandwedothingsonlyforourselves.Wellmaybethereasonthatmoneydoesn'tmakeushappyisthatwe'realwaysspendingitonthewrongthings,andinparticular,thatwe'realwaysspendingitonourselves.
Andwethought,Iwonderwhatwouldhappenifwemadepeoplespendmoreoftheirmoneyonotherpeople.Soinsteadofbeingantisocialwithyourmoney,whatifyouwerealittlemoreprosocialwithyourmoney?
Andwethought,let'smakepeopledoitandseewhathappens.
Solet'shavesomepeopledowhattheyusuallydoandspendmoneyonthemselves,andlet'smakesomepeoplegivemoneyaway,andmeasuretheirhappinessandseeif,infact,theygethappier.Sothefirstwaythatwedidthis.OnoneVancouvermorning,wewentoutonthecampusatUniversityofBritishColumbiaandweapproachedpeopleandsaid,"Doyouwanttobeinanexperiment?
"
Theysaid,"Yes."Weaskedthemhowhappytheywere,andthenwegavethemanenvelope.Andoneoftheenvelopeshadthingsinitthatsaid,"By5:
00pmtoday,spendthismoneyonyourself."Sowegavesomeexamplesofwhatyoucouldspenditon.Otherpeople,inthemorning,gotaslipofpaperthatsaid,"By5:
00pmtoday,spendthismoneyonsomebodyelse."Alsoinsidetheenvelopewasmoney.
Andwemanipulatedhowmuchmoneywegavethem.Sosomepeoplegotthisslipofpaperandfivedollars.Somepeoplegotthisslipofpaperand20dollars.Weletthemgoabouttheirday.Theydidwhatevertheywantedtodo.Wefoundoutthattheydidinfactspenditinthewaythatweaskedthemto.
Wecalledthemupatnightandaskedthem,"What'dyouspenditon,andhowhappydoyoufeelnow?
"Whatdidtheyspenditon?
Wellthesearecollegeundergrads,soalotofwhattheyspentitonforthemselveswerethingslikeearringsandmakeup.Onewomansaidsheboughtastuffedanimalforherniece.Peoplegavemoneytohomelesspeople.HugeeffecthereofStarbucks.(Laughter)
Soifyougiveundergraduatesfivedollars,itlookslikecoffeetothemandtheyrunovertoStarbucksandspenditasfastastheycan.Butsomepeopleboughtacoffeeforthemselves,thewaytheyusuallywould,butotherpeoplesaidthattheyboughtacoffeeforsomebodyelse.Sotheverysamepurchase,justtargetedtowardyourselfortargetedtowardsomebodyelse.Whatdidwefindwhenwecalledthembackattheendoftheday?
Peoplewhospentmoneyonotherpeoplegothappier.Peoplewhospentmoneyonthemselves,nothinghappened.Itdidn'tmakethemlesshappy,itjustdidn'tdomuchforthem.Andtheotherthingwesawistheamountofmoneydoesn'tmatterthatmuch.Sopeoplethoughtthat20dollarswouldbewaybetterthanfivedollars.
Infact,itdoesn'tmatterhowmuchmoneyyouspent.Whatreallymattersisthatyouspentitonsomebodyelseratherthanonyourself.Weseethisagainandagainwhenwegivepeoplemoneytospendonotherpeopleinsteadofonthemselves.Ofcourse,theseareundergraduatesinCanada--nottheworld'smostrepresentativepopulation.
They'realsofairlywealthyandaffluentandalltheseothersortsofthings.Wewantedtoseeifthisholdstrueeverywhereintheworldorjustamongwealthycountries.Sowewent,infact,toUgandaandranaverysimilarexperiment.Soimagine,insteadofjustpeopleinCanada,wesaid,"Namethelasttimeyouspentmoneyonyourselforotherpeople.
Describeit.Howhappydiditmakeyou?
"OrinUganda,"Namethelasttimeyouspentmoneyonyourselforotherpeopleanddescribethat."Andthenweaskedthemhowhappytheyareagain.Andwhatweseeissortofamazingbecausethere'shumanuniversalsonwhatyoudowithyourmoneyandthenrealculturaldifferencesonwhatyoudoaswell.
Soforexample,oneguyfromUgandasaysthis.Hesaid,"IcalledagirlIwishedtolove."Theybasicallywentoutonadate,andhesaysattheendthathedidn't"achieve"heruptillnow.Here'saguyfromCanada.Verysimilarthing."Itookmygirlfriendoutfordinner.Wewenttoamovie,weleftearly,andthenwentbacktoherroomfor..."onlycake--justapieceofcake.
Humanuniversal--soyouspendmoneyonotherpeople,you'rebeingnicetothem.Maybeyouhavesomethinginmind,maybenot.Butthenweseeextraordinarydifferences.Solookatthesetwo.ThisisawomanfromCanada.Wesay,"Nameatimeyouspentmoneyonsomebodyelse."Shesays,"Iboughtapresentformymom.
Idrovetothemallinmycar,boughtapresent,gaveittomymom."Perfectlynicethingtodo.It'sgoodtogetgiftsforpeoplethatyouknow.ComparethattothiswomanfromUganda."Iwaswalkingandmetalong-timefriendwhosesonwassickwithmalaria.Theyhadnomoney,theywenttoaclinicandIgaveherthismoney."
Thisisn't$10,000,it'sthelocalcurrency.Soit'saverysmallamountofmoney,infact.Butenormouslydifferentmotivationshere.Thisisarealmedicalneed,literallyalife-savingdonation.Above,it'sjustkindof,Iboughtagiftformymother.
Whatweseeagainthoughisthatthespecificwaythatyouspendonotherpeopleisn'tnearlyasimportantasthefactthatyouspendonotherpeopleinordertomakeyourselfhappy,whichisreallyquiteimportant.Soyoudon'thavetodoamazingthingswithyourmoneytomakeyourselfhappy.
Youcandosmall,trivialthingsandyetstillgetthesebenefitsfromdoingthis.Theseareonlytwocountries.Wealsowantedtogoevenbroaderandlookateverycountryintheworldifwecouldtoseewhattherelationshipisbetweenmoneyandhappiness.
WegotdatafromtheGallupOrganization,whichyouknowfromallthepoliticalpollsthathavebeenhappeninglately.Theyaskpeople,"Didyoudonatemoneytocharityrecently?
"andtheyaskthem,"Howhappyareyouwithyourlifeingeneral?
"Andwecanseewhattherelationshipisbetweenthosetwothings.Aretheypositivelycorrelated?
Givingmoneymakesyouhappy.Oraretheynegativelycorrelated?
Onthismap,greenwillmeanthey'repositivelycorrelatedandredmeansthey'renegativelycorrelated.Andyoucansee,theworldiscrazilygreen.Soinalmosteverycountryintheworldwherewehavethisdata,peoplewhogivemoneytocharityarehappierpeoplethatpeoplewhodon'tgivemoneytocharity.
Iknowyou'realllookingatthatredcountryinthemiddle.Iwouldbeajerkandnottellyouwhatitis,butinfact,it'sCentralAfricanRepublic.Youcanmakeupstories.Maybeit'sdifferentthereforsomereasonoranother.JustbelowthattotherightisRwandathough,whichisamazinglygreen.Soalmosteverywherewelookweseethatgivingmoneyawaymakesyouhappierthankeepingitforyourself.
Whataboutyourworklife,whichiswherewespendalltherestofourtimewhenwe'renotwiththepeopleweknow.Wedecidedtoinfiltratesomecompaniesanddoaverysimilarthing.SothesearesalesteamsinBelgium.Theyworkinteams;theygooutandselltodoctorsandtrytogetthemtobuydrugs.
Sowecanlookandseehowwelltheysellthingsasafunctionofbeingamemberofateam.Someteams,wegivepeopleontheteamsomemoneyforthemselvesandsay,"Spendithoweveryouwantonyo