广交会英文Word格式.docx

广交会英文Word格式.docx

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BusinessEnglishClass1.

Subject:

BusinessEnglish.

Practicaldate:

December1st.

TheCantonFair

PowerbyYOZOSOFT

Introduction:

一、GeneralSituation

Chinaimportandexportfair,alsocalledCantonfair,foundedin1957,AnditisheldinGuangzhouduringthespringandautumneachyear.ItisthelargesttradefairinChina.

Sofar,itboastsahistoryofdevelopmentfornearlyhalfacentury,whichhaswitnessedthedevelopmentofChineseforeigntradeandexchangewiththerestoftheworldintermsofpolitics,economyandculture.TheCantonfaircarryout“provincesandcitiesgroup,chamberofcommercegrouphall,hallandgroupcombination,industrylayout”thegroupofexhibition’sway.Itismainorganizetheforeigntradecompanies,theproductionenterprise（includingforeigninvestmententerprisesandprivateenterprises）andthescientificresearchinstitutionswiththegoodcreditstandingandsolidstrengthtotakepartinexhibition.Ithastheirowntrademarkbrandandtechnicalpatent.AnditcanshowtheChinesecommodityandtechnologytotheworld.Itlooksatasampletheclinchadealasthecharacteristic,exporttradeasamajorprogress.EachsessionoftheCantonfairattractshundredsofthousandsofmerchantsfromallovertheworldgettogetherinGuangzhou.Itstrengthenedbusiness,communicationwitheachother,promotedfriendshipandachievedagoodaffection.

二、Displaytime:

SpringTradeFair:

thefirststage:

onApril15to19

thesecondstage:

onApril23to27

thethirdstage:

onMarch1to5

AutumnTradeFair:

onOctober15-19

onOctober25–29

·

thethirdstage:

onOctober31toNovember4

三、Displaycommodities:

Thefirstphase:

ducting,machineryandequipment,chemicalproducts,hardware,vehicle（outdoor）,consumerelectronics,computerandcommunicationproducts,lightingproducts,constructionanddecorationmaterials,sanitaryequipment,etc.

Thesecondphase:

eathutchappliance,ceramics,artsandcrafts,gardenproducts,stoneproducts（outdoor）,householditems,watchesandclocks,glasses,toys,giftsandgifts,nativeproducts,holidaythings,andsoon.

Thethirdphase,bag,costumejewelerandaccessories,textilematerialsfabric,carpetandtapestry,food,medicineandhealthcareproducts,supplies,dressing,sportsandbodyidle:

clothing,shoes,boxsupplies,officestationery,etc.

四、Thesponsor:

TheministryofcommerceofthePeople'

sRepublicofChinaandpeople'

sgovernmentofGuangdongProvince.

Theorganizer:

Chineseforeigntradecenter.

Thevenue:

（fromthe95thup）theoldandnewChineseexportcommoditiesfairtwohall（GuangzhouliuhuaroadexhibitionhallandGuangzhoupazhou）complexheldatthesametime.

五、Theboothcategoryarea

1,dividedbooth:

bytheministryofforeigntradeandaccordingtoeachplaceorsystemexportslastyearapprovedbooth,assignedtoeachbytheinternationalexhibitors.

2,assuranceofbooth:

theministryofforeigntradeandisusedtoarrangekeybrandnameproductsandenterprisebooth,includingthefollowingthreetypes:

（1）arrangementmofteckeysupportanddevelopmentoffamous-brandexportcommoditiesexhibition;

（2）ensurethathasdevelopmentoutlook,hightechnology,highvalue-addedfamousxinteproductexhibition;

（3）encouragesinternationalsupportoutstandingenterprises,improvethelevelofplanning.

3,flauntbooth:

AccordingtothecharacteristicsofthegoodsbythechamberofcommerceisresponsibleforZuZhanbooth

六、FunctionOffices

SecretaryOffice,BusinessOffice,ForeignOffice,PoliticalWorkOffice,SecurityOffice,PressCentre,SanitationOffice,CertificateServiceCenter,CustomerServiceCenter.

Findings:

TheCantonFairisagreatbusinessopportunityforanyenterprise.However,notallenterprisesarequalifiedtoattendtheCantonFair.AlltheenterprisesshownintheFairhaveundergonethroughscreening,andonlythosewithimportorexportachievementtrackrecordandtrustworthybackgroundmeetingrequiredcriteriaarequalifiedtoparticipateintheFair.TobeabletoparticipateintheCantonFairisasymbolforstatusandbrandnameofanenterprise.

Besidetraditionalwayofnegotiatingagainstsamples,theFairholdsonline.TheFairlearnstoexporttrade,throughimportbusinessisalsodoneherevarioustypesofbusinessactivitiessuchaseconomicandtechnicalcooperationandexchanges,commodityinspection,insurance,transportation,advertising,consultation,etc,arealsocarriedoutinflexibleways.BusinesspeoplefromallovertheworldaregatheringinGuangzhou,exchangebusiness

Theyear2009wasayearwhentheworldfinancialcrisiskeptspreading.TheCantonFairalsomanagedtogoforwardsteadilyinthisdifficulttime.Duringthe105thand106thsessiontheCantonFair’stotalexportvolumereached56.7billionUSD,anditsoverseasbuyersattendingthefairhadalsogainedarecoveryincrease.Atthiscriticaljunctureofchanginginternationaleconomicsituation,theCantonFairmetitsnewexpandingopportunity.ThecomingCantonFair107thsessioniswarmlywelcomebyexhibitionsandbuyersfromhomeandabroad.

The112thCantonfairwasheldincontinueappearedintheinternationalfinancialcrisisdeepinfluence,Europesovereigndebtcrisiscontinuefermented,theworldeconomicrecoveryobviousreduced,internationalmarketdemanddeclined,tradeprotectionismaggravatesituationsevered.ComparedtothelastCantonfair,thenumberofbuyersandparticipantsandturnoverissliding,sotheforeigntradesituationisnotoptimistic.Fromthebuyerstouristssee,numbersisobviouslylessthanusualthisyear,customersmainlycomefromSouthAmerica,Africa,India,RussiaandtheMiddleEast,includingEurope,Japanmerchantsgreatlyreduced;

Fromthetradesmarketlook,emergingmarketclinchadealisbetterthanthetraditionalmarketofEuropeandtheUnitedStatesEuropeandtheUnitedStates,buyerswait-and-seeismore,theyaresensitivetotheprice,andtheyorderedcautiously.Onthecontrary,Asia,Russia,theMiddleEastandLatinAmericaandotheremergingmarketclinchadealincreased;

Fromthetransactionpricetosee,becauseofthefinancialcostandmanagementcost,laborandemploymentcosthighandtheappreciationoftherennin,itcausedthemostofthecommodityproductioncostrise,

Conclusion:

TheCantonFairisthemostimportantforeigntradefairinChina.Itmaintainsacloserelationshipwithmorethan900industryandcommerceassociationsallovertheworld.TheFairhasbecomethemostcomprehensiveinternationaltradingeventinChinaforitslongestrunninghistory,largestandhighestscale,mostcomprehensivemerchandises,largesttraderattendanceandmosteffectivebusinessturnover.

TheCantonfairisalwaysfullofvitality,animportantreasonis:

itintheconstantoptimizationmanagement,perfectservice,improvingthelevel,improvetheenvironment,alwaysstandinChina'

seconomicsystemandreformofforeigntradesystemfront-end,strengthentheirownadvantages,establishinggoodimage.TheChinaexportcommoditiesfairoforganizedway,thecommoditystructure,layoutpattern,thetimeandsoon,overtheyearsisinconstantadjustment,reformandinnovation.Especiallyinrecentyears,severalmajorreform,promotedtheCantonfairthepaceofadvance.

Butbyglobalfinancialcrisis,China'

sexporttakeaheavytoll.Nowthesharpatrophy,makepullinthegrowthofChina'

seconomy,oneofthethreecartfallingexportturnover,becomeaseriousrestrictionfactorofeconomicgrowth.

TheChinaexportandimportfairisthemanufacturers,wholesalersanddistributorstocommunicate,communicationandthefocalpointofthetrade.ThroughtheChinaexportcommoditiesfair,theenterprisecanshowtheirownbrand,throughtheChinaexportcommoditiesfairprovidechannelsofinformationandnetworkfortheuseofpublicizingtheirownproducts.Enterprisecanbeaveryshortperiodoftimeandtargetcustomersdirectcommunication,butwillbetheproductofinformationsenttothespecificcustomers,andcanproducefromcustomerstimelyreaction.Theworldthroughthiswindowminingbusinessopportunities.TheenterprisecanbeintheChinaexportcommoditiesfairinestablishingandmaintainingtherelationshipbetweenstakeholders,basedonthemarkettheenterprisetheoverallimage.ThroughtheCantonfairduringtheperiodofobservationandsurvey,theenterprisecancollectaboutcompetitors,distributorsandthenewandoldcustomerinformation,rapidandaccurateunderstandingofthelatestproductsathomeandabroadandinventionsofthepresentsituationandthedevelopmenttrendoftheindustry,soastomakethenextstepexhibitionenterprisestrategy.

Chinathroughthewindowtotheworld.TheChinaexportcommoditiesfairinChinatoparticipateininternationaleconomiccooperationandcompetitionplaymoreandmoreimportantrole.

ForGuangzhoudevelopment,theCantonfairsignificanceisthatitisnotonlyheldtwiceayearorthreedegreesexhibitioneconomy,butalsoitbuildsGuangdongpearlriverdeltaandtheregionaleconomicecology,laidthefoundationofthedevelopmentofthepearlriverdeltaregion,contributedtothepearlriverdeltaregioninChina'

seconomyandtheAsia-pacificeconomyandeventheglobaleconomyspecialstatus

TheCantonfairpromotethedevelopmentofChina'

strade.Fromitsinception,theexportvolumeofbusinesscontinuedtogrow,ithasalargeproportioninthetotalnationalexportandhasaquarteroftheamountofgeneraltradeeffectsintheexporteffectamount,thetotale