常用商务信函的格式和范例businessl.ppt
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BusinessLetterBusinessLetter商务书信的格式下面我们来了解一下信的格式,请看下面的例子。
Mr.ThomasDavis,SmithandBrownPLC41FountainStreetBeijing100010Tel:
6325Fax:
6326JamesBrownSalesManagerDavidAdvertisingLtd.33CornRoadBeijing10001015April2004DearMr.Brown,Re:
NewProductAdvertisementBookingThankyouforyourletterof12April2004concerningournewproductadvertisementbooking.Iamwritingtoinformyouthatcertainchangeshavebeenmadebecausewehaveincreasedthebudgetontheadvertisingcampaign.Weneedtochangethefollowingdetails.Firstly,wewouldliketobookcolorpageadvertsinsteadofblackandwhite.Inaddition,wewouldlikeouradvertstoappearinfourissuesratherthantwo,thatis,June,July,AugustandSeptember.Finally,Iwouldbegratefulifyoucouldquoteusanewpriceandofferusa10%discountconsideringthelargenumberofissuesinwhichweplacetheadverts.Iamsorryforanyinconveniencethishascausedandlookforwardtoyourearlyreply.YourssincerelyThomasDavisManagerEnc.寄信人的地址(sendersaddress)收信人的地址(recipientsaddress)日期(date)10thApril2004(英式英语)或者April10,2004(美式英语)称呼语(salutation)信的主题(subject或者regarding加上冒号,regarding经常被缩写为re:
)说明这封信主要说的是什么内容。
1、每个单词的首字母大写:
Re:
NewProductAdvertisementBooking2、每个单词的字母都大写,但是不用加横线:
SUBJECT:
NEWPRODUCTADVERTISEMENTBOOKING。
3、如果不用Re或者subject可以直接写为:
NEWPRODUCTADVERTISEMENTBOOKING或者NewProductAdvertisementBooking。
以上3种可以任选。
信的正文(body)1、信的首段:
(introductoryparagraph)通常正式信函的第一段会表明写信的原因、目的或者根据什么来写这封信。
2、信的主段(mainparagraph)信的主要内容通常放在此段。
此段根据内容的多少可另分为数段。
3、结束段(concludingparagraph)在信的结束段,通常会根据情况表达感谢或盼望对方回信等。
结束语(complimentaryending)结束语根据称呼语的不同而不同。
如果知道收信人的姓名,用Yourssincerely如果不知道收信人姓名,用Yoursfaithfully签名(signature)职位或称谓(position/title)内附(enclosures,缩写为Enc.)表明随信还寄去了何种文件或物品。
商务书信写作常用句型指出写这封信的背景WithreferencetoFurtherto,Thankyoufor解释写信原因IamwritingtoIamwritingtoconfirmIamwritingtoenquireaboutIamwritingtoinformyouIamwritingapologizeforIamwritingtoapplyforIamwritingtocomplainabout提出要求IwouldbegratefulifyoucouldIwouldappreciateitifyoucouldCouldyoupossibly.?
表示感谢Thankyoufor随信寄去的材料PleasefindenclosedIamenclosingWeenclose表示道歉IregretthatIamafraidthatIamsorrythatIapologizeforIwishtooffermysincereapologiesfor同意别人的要求Iwouldbedelightedto确认某事IampleasedtoconfirmthatIconformthatIcanassureyouthat告知对方坏消息Unfortunately,Iamafraidthat表达对一件事情的紧急处理atyourearliestconvenience.withoutdelay.assoonaspossible.结束信件用语Thankyouforyourhelp.Pleasecontractusagainifwecanhelpinanyway.thereareanyproblems.youhaveanyquestions.yousoon.younextWednesday.Ilookforwardtohearingfrom/meeting/seeingyousoon/nextMonday.询问信询问信主要是要用来咨询价格、产品情况、付款方式或是向对方索要产品目录等,而回复询问信则是回答上述情况。
写询问信询问有关对方产品或服务的信息,往往是同对方建立贸易关系第一步。
询问信内容主要是索要产品目录(catalogue)介绍产品的宣传手册(brochure)价目表(pricelist)付款条件(termsofpayment)等。
DearSirorMadam,IhaveseenyouradvertisementinthecurrentissueofOfficeMonthlyandaminterestedinyourrangeofofficestationery.Iwouldbegratefulifyoucouldsendmeyourlatestcatalogueandpricelist.Ilookforwardtohearingfromyou.YoursfaithfullyDearSirorMadam,IsawyouradvertisementintodaysTimesandamveryinterestedinyourproductrange.Wouldyoupleasesendmefulldetails,pricesandsamplesofyourproducts?
Ilookforwardtohearingformyousoon.Yoursfaithfully询问信常用句型及注意事项首先应该提及广告内容,即在什么时候和什么媒介上看到这个广告:
WithreferencetoyouradvertisementinIhaveseenyouradvertisementinIsawyouradvertisementinIamwritingtoenquireabout或者直接询问信息:
IamveryinterestedinandIwouldliketoknow要求对方采取行动IwouldbegratefulifyoucouldsendmeCould/Wouldyoupleasesendme?
Pleasesendme结束信函Ilookforwardtoyourearlyreply.Ilookforwardtohearingformyou.Ilookforwardtoreceivingyourreply.注意事项1、在信的开头说明你所想问的问题。
2、提出你的愿望或要求。
3、希望对方回复。
WritealettertoCindySmithaskingforcatalogue,pricesandtermsofpaymentsofthefurniture回复询问信回复询问信就是根据客户的来信回信说明自己公司情况并寄去价目表、目录等。
DearMsSmith,Thankyouforyourenquiryof2October2004aboutourofficefurniture.Wehavepleasureinenclosingourlatestcatalogueandpricelist.Wehopeyouwillfinditofinterest.Ifyourequireanyfurtherdetails,pleasedonothesitatetocontactus.Yourssincerely回复询问信常用句型及注意事项表示感谢Thankyouforyourletter(enquiry)of(date).提及来信内容Withreferencetoyourletter(enquiry)of,askingifThankyouforyourletter(enquiry)of,enquiringabout/requesting/concerning表达随信附上或寄送WehavepleasuretoencloseWearepleasedtoencloseWeenclosedPleasefindenclosedWearesending注意事项1、在信的开头表示感谢。
2、表明随信附上何种物品。
3、结尾盼望对方来函或表示愿意回复对方问题。
DavidBushwrotealettertoenquireabouttheGH85pocketradio.Pleasereplyhisletterandgivehimsomeinformationaboutyourproduct.邀请信及其回复DearMr.Pearson,IamtheSecretaryofasmallbusinessclubinourcity.WeareorganizingareceptionforourbusinessclientsnextTuesday23May.