关于希尔顿酒店企业文化英文论文文档格式.doc
《关于希尔顿酒店企业文化英文论文文档格式.doc》由会员分享,可在线阅读,更多相关《关于希尔顿酒店企业文化英文论文文档格式.doc(5页珍藏版)》请在冰豆网上搜索。
![关于希尔顿酒店企业文化英文论文文档格式.doc](https://file1.bdocx.com/fileroot1/2022-10/4/13622c66-8c07-4dba-88a9-a9178122438b/13622c66-8c07-4dba-88a9-a9178122438b1.gif)
InthisthesistheauthorstudiesandanalysesthecorporatecultureofHiltonWorldwide,aworldwide-leadinghotelinitsfield,andhowthecharacteristiccorporateculturehascontributedgreatlytothecorporation'
ssuccess.
Keywords:
corporateculture,HiltonWorldwide,serviceindustry
HiltonWorldwideisanAmericancorporationspecializinginhotelindustrywhichoccupiesthedominantplaceinitsfieldthroughouttheworld.Itisthemothercompanyofseveralhotelbrandsthroughouttheworld.Itconsistsof2157hotelswith345141roomsandhasover77,000employees.HiltonWorldwidehasthefullrightfortheHiltonname.ItwasinitiatedasasmallandmostordinaryB&
B(BedandBreakfast,家庭小旅馆)in1907byConradHilton,whowasonlya20-year-oldyoungboyatthattime.Bynowover100yearshavepassedandthisprimarysmallhotelhasgrowupintosuchaworld-renownedcorporationanditsowncharacteristiccorporateculturehasbeenformedduringitsstruggleonitswayofdevelopmentandsuccess.
Corporatecultureisabroadtermusedtodefinetheuniquepersonalityorcharacterofaparticularcompanyororganization,andincludessuchelementsascorevalues(核心价值观)andbeliefs,corporateethics,andrulesofbehavior.Itcanbesummarizedasthefirm’sorganizationalphilosophy.Itnavigatesthemanagementandthefuturedevelopmentofacompany.Excellentcorporateculture,asanimportantcomponentofthecorecompetitivenessofanenterprise,isthemotivatingpowerthatdrivesanenterpriseahead.
HiltonWorldwideisacompanyspecializesinhotelindustry,andthisindustrybelongstotheserviceindustryinwhichthequalityoftheserviceactsasthedecisiveelementoftheprosperityofthecompany.ConradHiltonhassaid:
"
I'
dratherchoosetostayinahotelwhichonlyhasragsonitsbedbuteverybodyinitissmilingatmethantostayinonewheretheguestsaretreatedcoldly."
Asamemberoftheserviceindustry,Hiltonandhiscompanyvaluethisgoldenprinciplemorethananyothercompaniesinthesamefield.
Herearethevision,missionandvaluesoftheHiltonWorldwide:
Vision:
Tofilltheearthwiththelightandwarmthofhospitality.
Mission:
Wewillbethepreeminentglobalhospitalitycompany–thefirstchoiceofguests,teammembersandownersalike.
Values:
H
HOSPITALITY–Wearepassionateaboutdeliveringexceptionalguestexperiences.
I
INTEGRITY–Wedotherightthing,allthetime.
L
LEADERSHIP–Weareleadersinourindustryandinourcommunities.
T
TEAMWORK–Weareteamplayersineverythingwedo.
O
OWNERSHIP–Wearetheownersofouractionsanddecisions.
N
NOW–Weoperatewithasenseofurgencyanddiscipline.
TherearetwomainpointsinHiltonWorldwide'
scorporateculture,theyarethe"
smilingservice"
andthe"
homeawayfromhome"
service.
First,thesmilingservice.
ConradHilton,asthechiefexecutiveofficerofHiltonWorldwide,keepsanamazinghabitsincethedaythecompanywasborn.Everydayhegoestoatleastoneofhishotelspersonallytochecktheworkingstateofhisstuff.Andeveryonehecomesacrossisquestioned:
Haveyousmiledtoyourgueststoday?
Thisactmaybesimple,butitremindsthestuffoftheessenceoftheircareer,thatistoservetheirguestswhole-heartedly,withrespectandwarmth.
In1930,theUSAwasundertheattackoftheeconomiccrisiswhen80percentofthehotelsoftheUSAhadgonebankruptcy.TherewerenoexceptionsinHiltonandhishotelsalsocloseddownonebyone.ThedebtsofHilton'
scompanyhadonceincreasedtoasmuchas500,000USdollarswhichwasagreatamountofmoneyatthattime.UnderthispessimisticcircumstanceHiltoncalledhisstufftogethertorevealthiskindofwarning:
Wearegoingthroughahardtimenowandwemustpersevereuntilthingsgetbetter.Weshouldfirmlybelievethatassoonasthecrisisfadesaway,ourcompanywillsurelycomebacktolife.SoIremindyouagainoftheEtiquetteofHilton:
'
Neverputyoursorrowonyourface.Nomatterwhatdifficultieswearedealingwith,thesmileoftheHilton'
stuffbelongstoourguestsforever.'
"
Withthisprincipleintheirmind,theHiltonandhiscompanyfinallysurvivedthatperiodofdimtime.
Notonlytothegueststheyarealwayssmiling,thewholecompanyisfilledwithakind,democraticandrelaxedatmosphere.Unlikemostothercompaniesinwhichtheclassofthestuffareveryapparent,stuffofHiltonWorldwide,nomatteranordinarywaitressorthechiefexecutiveofficer,arefreetocalleachother'
sEnglishnamedirectlyinsteadofaddressingtheirtitles.Thisreleasesthestufffromthepressoftheirbossesandmakethemfeelrespectedandvaluedinthiscompany.Thustheycouldworkinrelaxedandhappyspirit.