毕业设计初稿修改稿4.docx

毕业设计初稿修改稿4.docx

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毕业设计初稿修改稿4

毕业设计（论文）

课题名称：

Howtoestablishbusinessrelationshipwithforeigncompany

指导教师：

洪智敏、李玉萍

系别：

国际贸易系

专业：

商务英语

班级：

09商英

（1）班

姓名：

曹周敏、周璇、沙文静

Howtoestablishbusinessrelationshipwithforeigncompany

Catalogue

Ⅰ.Introduction……………………………………………………………………………………..4

Ⅱ.CompanyIntroduction.................................................................................................................5

1.Ensembleintroductionofourcompany.....................................................................................5

2.Productclassification.................................................................................................................5

3.Corporateculture.......................................................................................................................5

4.Short-termgoal..........................................................................................................................6

Ⅲ.Selectthepartnercompany...........................................................................................................7

1.Backgroundinformation............................................................................................................7

2.Company’shistory.....................................................................................................................7

3.Theshort-termgoalofthecompany..........................................................................................7

Ⅳ.Analysisreport…………………………………………………………………………………..8

1.Reportforourcompany……………………….………............................................................8

1.1Whywechoosetocorporatewithforeigncompany.............................................................8

1.2Theshortnessandweaknesswehave..................................................................................8

1.3Advantagesoftheircompanyandthemodeofcooperation…………………………........8

1.4Whatkindofbenefitswecangetthroughthecooperation..................................................9

Ⅴ.Delegateagroupofstufftohaveafieldstudyinthatcompany.................................................10

1.Preparation...............................................................................................................................10

1.1.Personalarrangements......................................................................................................10

1.2.Traininganditsaim..........................................................................................................10

1.3.Writeanoutlineaboutthestudy.......................................................................................10

2.Schedule..................................................................................................................................10

2.1.Thescheduleofthefirstday.............................................................................................11

2.2.Visitthecompany..............................................................................................................11

2.3.Visitthefactory.................................................................................................................11

3.Summary...................................................................................................................................11

Ⅵ.Invitethemtovisitourcompanytopromotethecooperationachieve………………………..12

1.Travelingschedulearrangement..............................................................................................12

1.1.DeterminetheB’sitineraryandourpreparation...............................................................12

1.2.Notes.................................................................................................................................12

2.Specificpreparations................................................................................................................12

3.Sentawayguestsandwrapupwork........................................................................................14

4.Thesignificanceofreceivingdelegation.................................................................................14

Ⅶ.Arrangeaformalinterviewbetweenus......................................................................................15

1.Negotiatingparties...................................................................................................................15

2.Thesubjectofnegotiation........................................................................................................15

3.Problemsinvolvedinnegotiation............................................................................................15

4.Modeofcooperation................................................................................................................15

Ⅰ.Introduction

Backgroundofbusiness

WiththedevelopmentandripenessofChina'sgarmentindustry,itsInternationalCompetitivenessincludethequalityofproductsinnovationadvantage,productdevelopment,culturalinnovationofhigh-leveladvantageswhichhasinsteadofthelaborcostadvantage.

ThemeaningofInternationalmarketfortheChina’sgarmentindustryismorethanexports,because"resources"hasbeenreferredtoanimportantposition,peopleshouldkeepaneyeonit.

InternationalIndustrialresourcesexistinthedesign,development,production,marketing,andmanagement,promotionandsoonallofaspectsthatincludehuman,financial,material,intangibleassetsandotherfields;therationalandefficientutilizationofinternationalresources.

Theindustry,profitsofenterprisesisamajorsourceofnew,moreChineseproductstointernationalmarketsisakeytothedoor.

Ⅱ.CompanyIntroduction

1.Ensembleintroductionofourcompany:

Inordertoshowthefashion,toprovidetheproductswithgoodqualityandreasonableprice,tosavethetimeandbringtheclienttoareallybuyingofficeforfashionandfashionaccessories,theSimpleLifeGarmentsTradingCompanywasborn!

Ourcompanyhasfivepartners.Threeofthemhavetheirwovengarmentmanufactories;othershavetheirownknittedproductmanufactories.Thereare700peopleworkindifferentmanufactories.Thesemanufactoriescanproducethegoodswithclientrequirementatanytime.Meanwhile,inJanuary,2006,wesetupourSimpleLife-SpeedSamplingRoomwhichhas13employees.Thiswouldbeagreathelptothebuyerswhohavetheirowndesigngoods.

2.Productclassification:

AsasupplyChainManageracrossmanyproducers,ourmainbusinesscoverallkindsofwovengarmentsmanufactories,suchasleisuredown,feathertouchpadding,P.Pfillerorwithoutfillingjacketsorcoats,fashionpantsandskirtsandfashionsuits,realleathergarments.Meanwhile,variationsofknittedproducts,suchanT-shirt,sweaterjackets,sweaters.Bothwovenandknittedgarments,wedoalotofgarmentheavywasherandpigmentgarmentdyingstyleswhichlooksmoreoriginalandunique!

Besides,wealsodothehardgoodssuchasfashionaccessories,furnishings,gifts,andgripsackandtravellingcase.OurcurrentproductsaresoldgoodforChainStores,Designerlabels,FashionhousesandImportersbasedinGermany,France,UK,Swiss.

3.Corporateculture:

3.1.Teamwork

Itisworkperformedbyateamtowardsacommongoal.

Inordertocultivatethepositiveworkingstyleandatmosphere,aharmoniousinterpersonalrelationshipwithintheteamisextremelycrucial.Allteammatesoughttobesincere,respectful,generous,trustfulandregardfultoeachother.Everymemberoftheteamshoulddisciplinehimselforherselfandsparenoeffortstoformadynamicteaminwhichwecancomplementoneanother’scapabilities,shoulderresponsibilities,gothroughsetbacksandsharebenefitstogether.

3.2.Innovation

Innovationistheotheraimofourcorporatecultureofourcompany.Infashionindustryinnovationisveryimportanttoacompany;weneeddesignthenewstylecloth.Acompanywhichhasthecouragetoinnovatewillbethewinnerinthisindustryatlast.

4.Short-termgoal:

Theshort-termgoalofourcompanyistoexpandtheItalianmarket.

AsweallknowItalyistheheavenoffashion,MilanFashionWeekisoneofthemostfamousFashionWeek.Wecanseealotofwordfamousbrandtakeanactivepartinthisactivity,suchasGucciLV,Prada,Versace,Giorgio,Armaniandsoon.OurproductswithfashionstyleandgoodqualitywillhavebroadmarketinItaly.Thereasonablepricewillbethebiggestcompetitiveadvantage.

Ⅲ.Selectthepartnercompany

Beforeweestablishthebusinessrelationshipweneedtodoasurvey.

1.BackgroundinformationofWonderfulGarmentsImport﹠ExportCo.,Ltd:

WonderfulGarmentsImport&ExportCo.,Ltd.isoneofthespecializedforeigntradeimport&exportcompaniesinMilanItaly。

Itisanintegratedshare-holdingfirmwithbusinessscopesininternationaltrade,realestatedevelopment,laborforceexport,foreigneconomiccooperationandoverseasexhibitionbusiness,etc.

2.TheHistoryofWonderfulGarmentsImport&ExportCo.,Ltd.

Itwasfoundedin1979,withabusinesshistoryofover30years.Thecompanyhasbeengrowingconstantlyeversince.In1998,thecompanyintoashare-holdingfirmwitharegisteredcapitalofEURO45millionanditpassedthecertificationofISO9001:

2000qualitysysteminthesameyear.Relyingonexperienceandsuperiorityin30years'internationalizationmanagementprocess,theyhavethegoodprestigeandthehighwell-knowingnessatinternationaltextilemarket.

3.Theshort-termgoalofWonderfulGarmentsImport&ExportCo.,Ltd.

Thecompanyinsistsonmulti-dimensionaldevelopmentalst