新剑桥商务英语高级习题答案教学教材.docx

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新剑桥商务英语高级习题答案教学教材.docx

新剑桥商务英语高级习题答案教学教材

新剑桥商务英语(高级)

习题答案

EnglishforBusinessStudies

KeytoUnit01:

Thethreesectorsoftheeconomy

Thisunitcoversalotofbasicvocabularyconcerningdevelopedeconomiesmuchofitinanextractfromawell-knownBritishnovel.Italsodiscussestheevolutionoftheeconomyofmostoftheolderindustrializedcountries,withthedeclineofmanufacturingindustryanditsreplacementbyservices.ThereisanextractfromamagazineinterviewwithaneconomistandaninterviewwithaBritishMemberofParliamentonthisissue.

1aVocabularyp09

Identifythemostprominentfeaturesinthisphotograph,whichillustratesvariousimportantelementsoftheinfrastructureofamodernindustrializedcountry.Thephotoclearlyshowsalargefactory(theUnileverfactoryinWarrington,England)inthecenter,withmorefactories,industrialunits,orwarehousesinthetopright-handcorner.Thelargefactoryseemstoincludesomeofficebuildings.Alsovisibleareagriculturalland(inthebackground;thelandintheforegrounddoesn'tappeartobecultivated),ariver,arailwayandseveralroads,

andhousing,perhapswithaschoolinthecenterofthehousingestatetopleft.

1bReadingp10

Whatisthekeypointthatthisextractismakingabouteconomies?

Thetextsuggeststhatmostpeopletakeforgrantedtheamazingcomplexityoftheeconomicinfrastructure.

1cComprehensionp11

1.lnlines4-7,Robynseesexamplesofallthree.Whatarethey?

Tinyfields(theprimarysector),factories(thesecondarysector),andrailways,motorways,shops,offices,andschools(thetertiarysector).

2.Thelongsentencefromlines12-28listsalargenumberofoperations

belongingtothedifferentsectorsoftheeconomy.Classifythe18activitiesfromthepassage

Primarysector:

diggingironore,miningcoal.

Secondarysectorassembling,building,cuttingmetal,layingcables,millingmetal,smeltingiron,weldingmetal.

Tertiarysector:

advertisingproducts,calculatingprices,distributingaddedvalue,maintenance,marketingproducts,packagingproducts,pumpingoil,transportation.

3.Canyouthinkofthreeimportantactivitiestoaddtoeachlist(notnecessarilyinrelationtothekettle)?

Primarysector:

farming(agriculture),fishingandforestry

Secondarysectormanufacturing,transformingandprocessing

Tertiarysector:

financing,designing,retailing

2aReadingp12

1.Whydopeopleworryaboutthedeclineofmanufacturing?

Becausetheythinkitwillleadtounemployment.

2.Whichactivitiesareasimportantastheproductionofgoods?

Designinggoods,persuadingpeopletobuythem;artsandentertainment.

3.Shouldpeopleworryaboutthisstateofaffairs?

No,becauseitisanatural,progressiveandinevitabledevelopment.

2bListeningp13

ListentoashortinterviewwithDenisMacShane,aBritishMemberofParliamentfortheLaborParty.

DoesheholdthesameviewasJ.K.Galbraith?

DenisMacShanequiteclearlydisagreeswithGalbraith.

1.WhydoesMacShanethinkthatmanufacturinghasafuture?

Becausetherearemanynewproductsthathavetobeinventedtoservenewneeds.

2.WhydoesMacShanethinkthatmanufacturinghasafutureintheadvaneedcountries?

Becausethesecountrieshaveproductiontechnologythatrequiresverylittlelaborinput.

3.Why,however,isthismanufacturinguniikelytosolvetheproblemofunemployment?

Preciselybecauseitrequiresverylittlelaborinput.

4.WhatdoesMacShanemeanby'intheorythereshouldbenomore

manufacturing'inSwitzerland?

(Itisthistheorythatmakesynpsopleargue

Theconventionaltheoryisthatthemostimportantcostinmanufacturingislabor,andwagesandsalariesinSwitzerlandarethehighestintheworld.(Asisthecostofliving!

5.WhydoeshesayitissurprisingforaBritishcompanytobebuyingSwissgoods?

Becausethepoundsterlinghas,overtheyears,lostagreatdealofvalueagainstforeigncurrencies,especiallytheSwissfranc.

6.WhatisthereasonhegivesfortheUnitedStatesstillbeingtherichestnationintheworld?

Ithasasuccessfulmanufacturingeconomy,includingitscomputerandcar(automobile)industries.

7.Matchupthefollowingexpressionsanddefinitions:

1.toconvertitself.B/tochangefromonethingtoanother

2.toserveneedQ/tosatisfypeople'sdesiresorrequirements

3.LaborinputA/manualwork

4.tostumbleonE/todiscoversomethingbyaccident

5.tobedubiousC/tobeuncertain,disbelieving

2cWritingp13

SummarizebothGallbraith'MacSidanWsargumentsinashortparagraphof

fewerthen50words.

APOSSIBLESUMMARYGalbraithsaysthatmanufacturingindustrywillinevitablydeclineintheadvaneedindustrialcountries,andbereplacedbydesign,advertising,entertainment,andsoon.MaShanesaysthatmanufacturingwillchange,andmakenewproductswithnewtechnology.

Newwordsinthisunit01

agriculture,business,company,consumer,economic,economy,employment,goods,industry,infrastructure,labour,manufacturing,primarysector,product,rawmaterials,secondarysector,tertiarysector,unemployment

Unit2Management

Managementisimportant.Thesuccessorfailureofbusinessorganizations,governmentinstitutionsandpublicsectorservices,voluntaryandnon-profitorganizations,sportsteams,andsoon,oftendependsonthequalityoftheirmanagement.Thisunitincludesadiscussionofthequalitiesrequiredbymanagers,adefinitionofmanagement,considerationoftheroleofthemeetingsinmanagement,acriticalviewofthemanagementofonelargeAmericanmultinationalcompany,andaninterviewwiththemanagerofaBritishdepartmentstore,whodiscusseshisjob.

Beforethediscussiononthequalitiesrequiredbymanagersandthedefinitionofmanagement,maybeweandiscussthecartoon.What'sthejoke?

WecanassumethatMr.Farvisrunsthiscompany(hisnameisonthedoor).Whatcanwesayabouthismanagerialskills,orhisapparentlackofthem?

Discussinpairsfortwominuteswhatexactlymanagersdo,concerningorganizing,settingobjectives,allocatingtasksandresources,communicating,motivating,andsoon.

1aDiscussion

Whatismanagement?

Isitanartorascienee?

Aninstinctorasetofskillsandtechniquesthatcanbetaught?

Managementisamixtureofinnatequalitiesandlearnableskillsandtechniques.

Whatdoyouthinkmakesagoodmanager?

Whichourofthefollowingqualitiesdoyouthinkarethemostimportant?

Beingdecisive:

abletomakequickdecisions

Beingefficient:

doingthingsquickly,notleavingtasksunfinished,havingatidydesk,andsoon

Beingfriendlyandsociable

Beingabletocommunicatewithpeople

Beinglogical,rationalandanalytical

Beingabletomotivateandinspireandleadpeople——

Beingauthoritative:

abletogiveorders

Beingcompetent:

knowingone'sjobperfectly,aswellastheworkofone's

subordinates——

Beingpersuasive:

abletoconvincepeopletodothings

Havinggoodideas

Arethereanyqualitiesthatyouthinkshouldbeaddedtothislist?

Whichofthesequalitiescanbeacquired?

Whichmustyoubebornwith?

Thereareclearlynodefinitiveanswersastowhichoftheseskillscanbeacquired.

1bReading

PeterDrucker,the(Austrian-born)Americanmanagementprofessorandconsultant,istheauthorofmanybooksaboutbusiness.ThistextsummarizessomeofPeterDrucker'sviewsonmanagement.Itparaphrasestheextendeddefinitionofmanagementhegivesinoneofhismanagementtextbooks.Asyoureadabouthisdescriptionoftheworkofamanager,decidewhetherthefivedifferentfunctionshementionsrequirethefourqualitiesyouselectedinyourdiscussion,orothersyoudidnotchoose.

Whatismanagement?

Drucker'sfirstpoint(settingobjectivesanddevelopingstrategies)presulyiabrequiresqualitiesJ,H,EandA(notnecessarilyinthatorder).Thesecondpoint(organizing)presumablyalsorequiresH,EandJ.Thethirdpoint(motivationandcommunication)embracesF,D,IandprobablyC.Thefourthpoint(measuringperformanee)probablyrequiresHandE.Thefifthpoint(developingpeople)mightrequireH,F,DandJ.Butallthisisclearlyopentodiscussion.

1cVocabulary

Completethefollowingsentenceswiththesewords.

Achieved;boardofdirectors;communicate;innovations;manageable;

performanee;resources;setting;supervise

1.managershavetodecidehowbesttoallocatethehuman,physicalandcapitalresourcesavailabletothem.

2.Managers--logically-havetomakesurethatthejobsandtasksgiventotheirsubordinatesaremanageable.

3.Thereisnopointinsettingobjectivesifyoudoncommunicatethemtoyourstaff.

4.Managershavetosupervisetheirsubordinates,andtomeasure,andtrytoimprove,theirperformance.

5.Managershavetocheckwhetherobjectivesandtargetsarebeingachieved.

6.Atopmanagerwhoseperformaneeisunsatisfactorycanbedismissedbythecompany'Boardofdirectors.

7.Topmanagersareresponsiblefortheinnovationsthatwillallowacompanytoadapttoachangingworld.

1dVocabulary

Thetextcontainsanumberofcommonverb-nounpartnerships(e.g.achieveobjectives,dealwithcrises,andsoon).

Matchuptheseverbsandnounstomakecommoncollocations.

Allocateresources(orpeople)

Communicateinformation(ordecisions)

Developstrategies(orpeopleorsubordinates)

Makedecisions

Measureperformance

Motivatepeople

Performjobs

Setobjectives

Supervisesubordinates

2Meetings

‘Onecaneitherworkormeet.Onecannotdobothatthesametime.'

(PeterD

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