剑桥商务英语初级模拟8.docx

剑桥商务英语初级模拟8.docx

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剑桥商务英语初级模拟8

TEST8

READINGANDWRITINGIhour30minutes

PARTONE

Questions1—5

●Lookatthequestions1—5.

●Ineachquestion,whichsentenceiscorrect?

●Foreachquestion,markoneletter（A,B,orC）onyourAnswerSheet.

1.Mindyourhead

A.Remembertoraiseyourhead.

B.Remembertoloweryourhead.

C.Watchoutforfailingbricks.

2.Pleaseallowupto30daysfromreceiptoforderfordelivery.

A.Ittakesnomorethanonemonthforcustomerstoreceivetheirgoods.

B.Ittakesonemonthforthecompanytoreceiveordersforgoods.

C.Thecompanydoesnotpermitgoodstobesentoutinlessthanamonth.

3.Delegatesareaskedtocheckoutby10:

30a.m.

Thedelegatesshouldleavetheirrooms

A.beforehalfpastten.

B.attenthirty.

C.earlierthanhalfpasteleven.

4.Companyperformance,1999

1998

1999

TotaloperatingIncome

$10,000

$25,000

EearningsperEmployee

$5,000

$15,000

NetIncome-beforeTax

$3.000

$3,500

A.NetIncome-beforeTaxin1999wassmallerthanin1998

B.TotalOperatingIncomein1998wasnotasmuchasNetIncome--beforeTax.

C.Theemployeesearnedmorein1999

5.Nophotographs

A.Ihavenophotographs.

B.Youarenotallowedtotakepictureshere.

C.Photographscannotbesoldhere.

PARTTWO

Questions6--10

●Lookatthelistofindustriesbelow.

●Forquestions6-10,decidewhichindustry（A—H）isthemostsuitableforeachperson.

●Foreachquestion,markthecorrectletter（A—H）ontheAnswerSheet.

●Donotuseanylettermorethanonce.

A

Retail

B

Construction

C

Pharmaceutical

D

Publishing

E

Financialservices

F

Manufacturing

G

Telecommunications

H

Leisure

6.WehaveachainofsupermarketsalloverBritain.

7.Thecompanyspecialisesinvideo-conferencingfacilities.

8.Weinvestourclients'moneyonthestockmarket.

9.Ourcompanyisinvolvedinmajorengineeringprojects.

10.Imanagethelocalsoprtscenter.

PARTTHREE

Questions11--15

●Lookatthechartsbelow.Theyshowcomputersales.

●Whichchartdoeseachsentence（11-15）describe?

●Foreachsentence,markoneletter（A--H）onyourAnswerSheet.

●Donotuseanylettermorethanonce.

11.Therewasnochangeuntiltheendoftheperiod,whencomputersalesrosesharply.

12.Atfirstcomputersalesrosesharply,butthenfellgraduallyfortherestoftheperiod.

13.Computersalesshowedadramaticincreaseformostoftheperiodbutdroppedslightlytowardstheend

14.ComputersalesfellduringAprilbutroseagaininMaytoexceedtheMarchsales.

15.Computersalesrosesteadilythroughouttheperiod.

PARTFOUR

Questions16--22

●Readthefollowingpassage.

●Arethesentences16--22"Right"or"Wrong"?

Ifthereisn'tenoughinformationtoanswer"Right"or"Wrong",choose"Doesn'tsay".

●Foreachsentence16--22,markoneletter（A,BorC）onyourAnswerSheet.

ACompletelyDifferentProductAndANewWayOfDoingBusiness

WhenJamesDysonintroducedtheDC01vacuumcleanerin1993,fewpeoplecouldhaveguessedthatwithinafewyearsitwouldbethebiggestsellingvacuumcleanerinBritain.Withnobagandanumberofspaceagedesignfeatures,itwasunlikeanyothervacuumcleaner.

Today,theDysoncompanyemploys1,050peopleatitsheadquartersinMalmesbury.Thecompanyhasanannualturnoverof&150millionandDysonvacuumcleanersaresoldallaroundtheworld.Inaddition,thecompanyhaswonmanydesignawardsand,mostsurprisingofall,Dysoncleanersareondisplayinseveraloftheworld'sleadingmuseumsofmodemart.

Dysonisnotatypicalcompany.Forexample,everyonewhostartsworkatDysonmakesavacuumcleanerontheirfirstday.Thisway,allthestaffknowwhatthecompanyproducesandhowtheyproduceit.

Designersandengineersworktogethertodesignandtesttheftideas,unlikeothercompanieswheretheyareseparatedepartments.Dysonalsobelievesindirectcommunication--noonesendsmemosintheoffice,theygoandspeaktoeachother.Andnoonewearssuits.JamesDysondoesn'tinsistonthis,buthedoesbelievethatwearingasuitstopspeoplefromthinkingcreatively.JudgingfromthesuccessofDyson.fewercompanieswillwearsuitsinfuture!

16.Dysonvacuumcleanersarenotlikeothercleaners.

A.rightB.wrongC.Doesn'tsay

17.Someoftheworld'sleadingmuseumsshowDysonvacuums.

A.rightB.wrongC.Doesn'tsay

18.DesignandengineeringareseparatedepartmentsatDyson.

A.rightB.wrongC.Doesn'tsay

19.PeopledonotcommunicatebymemoatDyson.

A.rightB.wrongC.Doesn'tsay

20.JamesDysonbelievesthatwearingasuithelpsyouthinkcreatively.

A.rightB.wrongC.Doesn'tsay

21.Thestyleofwearingdecidesthecompany'ssuccess.

A.rightB.wrongC.Doesn'tsay

22.Thecompanysalesreached20millioninBritain.

A.rightB.wrongC.Doesn'tsay

PARTFIVE

Questions23—28

●Readthetextbelowaboutacompany'sproducts.

●Foreachquestion23-28,choosethecorrectanswer.

●Markoneletter（A,B,orC）onyourAnswerSheet.

Chairman'sStatement

Despitetheappearanceofanewcompetitoronthemarketthecompanycontinuedtogrowandincreaseitsmarketsharethroughout2000.Partlyinresponsetothisnewthreatbut,moreimportantly,aspartofastrategyforgrowth,severalkeydecisionsweretakenthisyear.Themostsignificantnewdevelopmentsincludedarangeofvitaminrichchildren'sdrinksandlowcaloriedietdrinks,whichbothprovedverypopular.

Thecompanyisstillbestknownforitsrangeofrefreshingfruitdrinksand,notsurprisingly,thesewereourbiggestsellersoncemore.Thereweretwonewadditionstotherangelastyear,Squish!

andLiquidSunshine,bothofwhichhaveadistinctiveCaribbeanflavour.ThefirstsalesfiguressuggestthatourexpensiveTVadvertisingcampaignwasverysuccessfulandthattheseproductswillsoonbeaspopularastherestofthefruitdrinkrauge.

Growthinthekeep-fitandhealthmarketsmeantourenergydrinksdidwellin2000.Salesofonebrand,Booster!

weresecondonlytofruitdrinksinAprilThestrengthofthisparticularmarketalsoexplainsthesuccessofournewdietdrinks.

Therewere,however,bigdifferencesintheperformanceofourolderproducts.Thecompany'soldestproduct,mineralwater,continuedtoenjoyahealthyshareofaveryprofitablemassmarket.Itseemsourcustomersarestillhappytostaywiththebranddespitetheincreasingnumberofcompetitors'products.Unfortunately,thesamecannotbesaidofourIce-TandChocomaniadrinks.Salesshowedaninitialincreaseinthesummerafterwerelaunchedbothproductsbutcustomerssoonboughtotherbrandsandtotalannualsalesforbothproductrangesweredisappointing.

Thecompanyalsosaidgoodbyetoitsownbrandofcola,launchedin1998.Aftertwounsuccessfulyearsoftryingtobreakintothehugecolamarket2000lookedlikebeinganotherpooryear.ThecompanyfinallyacceptedthatithadmadeawrongdecisionandstoppedproductioninSeptemberofthatyear.

23.Whatwasthemainreasonthecompanydecidedtolaunchisnewproductranges?

A.Itfacedincreasedcompetition.

B.Itwantedtoenternewmarkets.

C.Itinitiatedapolicyofexpansion.

24.Thenewfruitdrinkscostalotofmoneyto______.

A.develop.

B.produce.

C.launch.

25.ThebestsellingdrinksinAprilwere______.

A.energydrinks.

B.fruitdrinks,

C.dietdrinks.

26.Thecompany'sbrandofmineralwaterhasa______.

A.smallshareofasmallmarket.

B.largeshareofasmallmarket.

C.largeshareofalargemarket.

27.SalesforIce-TandChocomania______.

A.roseandthenfellagain.

B.increasedsteadily.

C.weredisappointingallyear.

28.Whendidthecompanystopproducingitsownbrandcola?

A.1998.

B.2000.

C.2002.

PARTSIX

Questions29--40

●ReadtheinformationaboutLopker.

●Choosethecorrectwordtofilleachgap.

●Foreachquestion29-40,markoneletter（A,BorC）onyourAnswerSheet.

America'sfirstladyofsoftware

Foursuchawealthycouple,PamLopkerandhusbandKarllivein（29）style.TheyhaveahouseoverlookingtheoceaninCalifornia,anannyandacleaningladywhocomesinonceaweek.'Welivealongwaybelowourmeans,'saysLopker.

Anobsessivetimekeeper,Lopker（30）at5:

15a.m.everydayeithergoesforalongrun（31）togym.Shereturnshomeat7:

10a.m.（32）towakehertwochildren--aboyof10andagirlof8andpreparetheirbreakfast.Shethendropsthemoffatschool（33）herwaytowork

BythetimeshearrivesattheheadquartersofQADitisalready8:

30.Herdayisusuallyfull（34）meetings,ormarketing,strategyorsales.

Customersorpotentialcustomerscometoherofficeatleastthreetimesaweek,（35）shetriestosellthemQAD'sproducts.Shegave（36）designingprogramsin1990,butshestilltakesaninterestintechnicalworkdonebyherresearchstaff.

Lopkerleavestheoffice（37）6:

30p.m.everydayintimetobehometoseeherchildrenat7p.m.Herhusbandleavestheofficeat6p.m.sincehemakessupper（38）thefamilymostevenings.Itisimportantthatthefamilyeatstogether,saysLopker.

Intheeveningshespendstime（39）thechildren,playinggamesorreading.Televisionwas（40）forthechildrenlastyear--herson,shesays,wasspendingtoomuchtimewatchingitandnotenoughdoinghishomework.Hersonis,however,stillallowedtoplayonthecomputerandonhisNintendomachine.

29.A.tenseB.tiredC.modest

30.A.ariseB.risedC.raises

31.A.norB.orC.and

32.A.preciselyB.priciseC.exactly

33.A.inB.atC.on

34.A.ofB.withC.in

35.