课文听力文本Unit8BusinessSuccess.docx

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课文听力文本Unit8BusinessSuccess.docx

课文听力文本Unit8BusinessSuccess

课文听力文本-Unit-8-Business-Success

Unit8BusinessSuccess

PartI Gettingready

ExerciseB.

Keys:

1.90-149pounds

2.465pounds

3.240pounds

4.46pounds

5.835pounds

Tapescript:

Hubert:

Goodmorning.

Usugi:

Goodmorning.

Hubert:

CanIhelpyou?

Usugi:

Er,thankyoubutI'mjustlookingatthemoment.

Hubert:

Yes,pleasedo.Haveyoucomeacrossourproductbefore?

Usugi:

IthinkIhaveheardofthem,yes.

Hubert:

WearerelativelynewbutGolfProisacquiringareputationveryquickly.Wehavebecomeworldleadersinmetalwoods.

Usugi:

Really?

Well,actuallyIamquiteinterestedinmetalwoods.Couldyoutellmewhatthepricesareinthisrange?

Hubert:

Ofcourse.Thepricesstartat90poundsandtheygoupto149pounds.

Usugi:

Didyousay149pounds?

Hubert:

Yes,that'sright.Iwonderifyouwouldbeinterestedinournewrangeofladies'clubsaswell?

Usugi:

Well,possibly.Doyouthinkyoucouldgivemetheprices?

Hubert:

Yes.TherangeiscalledGolfProLadyandthefullsetofnineironscomesto465pounds.Woods,thesetofthreeis240poundsandputtersare46poundseach.

Usugi:

So,thatwas46poundseach,wasn'tit?

Hubert:

Yes,46poundseach.

Usugi:

Right,thankyou,doyouhavesomeinformationaboutyourtopoftherangefullsetofclubsaswell?

Hubert:

Ofcourse.ThatisourGolfProX.Thisisrealstate-of-the-artwhenitcomestoprofessionalclubs.Thesetofnineironscomesto835pounds.VeryreasonableIthinkyou'llagree.

Usugi:

Mmm,notbad.

Hubert:

Wouldyouliketotryoneoutinthepracticearea?

Usugi:

Er,nothankyou.I'mafraidIdon'thavetimeatthemoment.ButIwouldliketoreadsomemoreaboutyourproducts.

Hubert:

Ofcourse.Herearesomeofourlatestbrochureswithup-to-dateinformationonthefullranges.Andalsomycard.

Usugi:

Thankyou.

Hubert:

Pleasecontactmeifyouneedanymoreinformation.

PartII  WittyWaystoSuccess

ExerciseB.

Keys:

Keywords

Dos

Don’ts

Firstimpression

aboutthree

1or2pumps

befirmbutnotcrushing

atwaistlevel

thelimphandshake

thebone-crusher

thetwo-handedhandshake

down

up

E-mail

businessformat

e-mailbuttons

carboncopy(cc)

Sensitive;conflict

Casual

smileyface;winking

capitalizing

carboncopy(cc)theboss

Peoplemanagement

praise;criticize

mindreading

returnyourphonecall

copto

Tapescript:

Youloveyourjob,youworkhard,putintheextrahours,andthinkyou’reonthefasttracktosuccess.Butdidyourealizethatbadmannerscouldderailyourcareerovernight?

CynthiaLett(CareerConsultant):

Skillsareexceptionallyimportant.However,ifyoucan’tpresentyourselfinawaythatotherswouldwanttolistentoyou,andtoworkwithyouonadailybasis,thenit’sgoingtobeadifferentsituationforyouinbusiness,andthat’swhatetiquetteis.

Theexpertssaytherearetriedandtestedtipsandtrickstosmoothovereventhemostawkwardetiquettemoments.Andwhilesomeofthemmayseemlikecommonsense,whenitcomestoofficebehavior,youbetteroverallyourbases.

KeyWord:

FirstImpression

Thefirststeptoavoidingthepinkslip,makeastrongfirstimpression.Imagine.Youonlyhavesecondstodeterminehowsuccessfulyou’llbeinbusiness.Well,ithappenseverytimeyoumeetsomeonenew.

Cynthia:

Thefirstimpressionismadeinthefirstfiveseconds.Theyareabsolutelycritical.Andthereasontheyarecriticalisbecause,ashumanbeings,wedon’tliketobewrong.So,oncewehavemadeajudgmentaboutsomebody,weholdontoitfordearlife.

Yourfirstimpressionstartswiththehandshake.Inthebusinessworld,abadhandshakecansignifythatyou’realoser.Makesureyoudon’tpracticeanyofCynthia’slessthanimpressivegreetings.

Cynthia:

Thelimphandshake,thepumper,thebone-crusher,thetwo-handedhandshake.

Okay,enoughwithwhatnottodo.Bettertoaccentuatethepositive.Whatmakesagoodhandshake?

Well,itlastsaboutthreeseconds,withoneortwopumpsfromtheelbow.Itshouldbefirmbutnotcrushing.Anditshouldalwaysbeatwaistlevel,nevertoofataboveorbelow.

Ifyou’reintroducingthenewsecretarytotheCEO,rememberthisrule.Introducedown,notup.Sorepeatafterme,“Mr.CEO,I’dliketointroduceyoutothenewsecretary,”nottheotherwayaround.

KeyWord:

E-mail

Nowthatyou’vemasteredthefirstfiveseconds,whatabouttherestofyourcareer?

Eachday,overfourhundredfortymillionmailboxesreceivenearly12billione-mails,eachoneadistinctopportunitytotripupyourskywardcorporateclimb.

MichelleConlin(Editor,BusinessWeek):

Never,everdealine-mailwithanythingthat’seithersensitiveorcouldleadtoaconflict.

Thismayseemobvious,butwithe-mail,smallbeefsgetblownupintoearthshakingcrises,becausethe“peoplefactor”isremoved.

Andonethingtoalwaysavoidifyouwanttobetakenseriously,acasualtone.

Michelle:

Peoplereallygettrippedupbecausee-mailhaskindofthisfree-formnature,butwheneveryou’reusinge-mailinabusinesssense,youmustkeeptobusinessformat.

Thatmeansyoushouldsavehesmileyfaceandthewinkingemotionsforyourkids’e-mail.Theyhavenoplaceinbusinesscommunications.

Also,don’ttrytoemphasizeapointbycapitalizing.TypinginallcapsmeansYOU’REYELLING!

Andwhataboutthedreadedcarboncopyfeature?

Onlyuseitwhenyou’reschedulingagroupofpeople,let’ssay,forameeting.Abigno-noistoccthebossoneverythingjusttoprovethatyou’redoingwork.

Keepingyoure-mailbuttonsstraightwillstopyoufrombecomingtheofficedunce.

KeyWord:

PeopleManagement

A1997studysaysthatfortypercentofnewmanagementhiresfailintheirfirstjob.Thereason?

Inabilitytobuildgoodrelationshipswithpeersandsubordinates.Sohere’ssomehelpfulhints.

Praiseinpublic,criticizeinprivate.Asenseofdiscretioninsuchmatterswillnotonlyhelpbuildteams,butwillalsobuildrespectforyou.

Whenitcomesosharingpersonalissuesatwork,aruleofthumbistoonlysharethingsthatyouwouldn’tmindreadingintomorrow’snewspaper.

And,perhapsthemostbasicrulethat’sneglected,butaccordingtotheexperts,hasthebiggestpayoff,alwaysreturnyourphonecalls.

Well,bynowitoughttobeprettyclear,badofficeetiquettecanreallytripyouup.Goodetiquettecanmakeyouthecompanystar.

Ourlastminuteadvice–nobody’sperfect,andyou’reboundtoscrewupsometimes.So,ifyoumakethatfauxpas,coptoit.It’sgoodetiquetteandgoodofficepolitics.

Cynthia:

Theactofapologizingmanyseemstobeawayofgivingawayyourpower,butinessence,showingthatthatmistakeisimportanttoyoutocorrectincreaseyourpower.

Seemssimpleenough.Nowyourjobistotaketheseeasystepstoofficeetiquetteandputthemtogooduse.

 

PartIII  Technologyindoingbusiness

ExerciseA.

Keys:

1.technologies;efficiencyandsales

2.inthedigitalworld

3.computerinternet

4.electroniccommerce;consumers

5.embrace;die

 

B.Keys:

1.F2.T3.F4.F5.T

Tapescript:

Manyanalystssaytherevolutionintechnologywillcausearevolutioninthewaycompaniesdobusiness.AmongthoseexpertsisBillGates,founderoftheMicrosoftCompanyandwidelyregardedasoneofthemostinfluentialmeninthecomputerindustry.TheMicrosoftfounderrecentlydiscussedhisideasinNewYork.

BillGatessaysmostbusinessesarestillnottakingadvantageofexistingtechnologiestoincreaseefficiencyandsales.Hebelievesthemajorityofcompaniesarereceivingonlyabout20%oftheadvantagestheycouldgainthroughtechnology.

"IfyoujusthavethePCsinacompany,andmainlywhatyou'redoingissharingsomefiles,andcreatingdocumentswiththemandnotrunningthefundamentalinformationflowthroughthosePCs,thenthevalueyouarelosingisgreaterthanthevalueyouarereceiving.It'sstillprobablyaworthwhileinvestment."

Mr.GatessaysmanybusinessleadershavesoughthisideasontheeffectiveuseoftechnologyandherespondedwithanewbooktitledBusinessattheSpeedofThought.Hebelievesallbusinessesmustlearntooperateinthedigitalworld.

"Ithinkthat,inmostindustries,ifyoukeeptryingtodobusinessthewayyou'vedoneit…inthepast,that'sgoingtocreatearealproblembecauseyouwon'tbeasresponsive,youwon'tbeasefficient,asthepeoplewhoareembracingthenewapproaches.We'reseeinganincrediblenumberofnewstart-upscomingintobusinesses,takingtheinterestasgiven,assumingthattheinformationisthereandtheycanreachouttotheircustomersinthisnewway."

BillGatesdiscussedhisideasatarecententertainmentindustryconferencesponsoredbyaVarietyMagazineandtheSchroederInvestmentCompany.Hetoldthemeetingthecomputerinternetisactuallyredefiningwhatamarketis.Hegaveanexampleofahighlyspecializedbusinesswhichhasusedtheinternettoexpanditsmarket.

"There'sasmallcompanyupinWisconsin,thatrefurbishesoldphones,orsellsreallyoldphones.Nowthat'sabusinessthattheycouldn'thavebeenintheoldworldbecauseinanycitytheyputastorein,theyjustwouldn'tfindenoughcustomers.Becauseontheinternet,theyhaveawholeworld,whohappenstowantthisabletofindthem,theirbusinessisgrowing,theyarehiringnewpeople,andyouknow,it'skindofa…aspecializedbusiness.Sothat'sareallyprofoundthingbecauseitwouldn'thavebeenpossiblewithouttheInternettheretoformthenewmarketplace."

MicrosoftChairmanBillGatesbelieveselectroniccommercewillgrowrapidlyinthenextdecade.That,hesays,willgivenewpowertoconsumers.

"Ihavenodoubtthatintermsoftheconsumer

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