多媒体及艺术设计专业英语Chapter 3 Web Design.docx

多媒体及艺术设计专业英语Chapter 3 Web Design.docx

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多媒体及艺术设计专业英语Chapter3WebDesign

Chapter3WebDesign

本章目标设计：

通过本章关于网页设计的学习，能利用已有专业知识理解本章中的英语专业文章，运用构词法与记忆技巧识记本章中的专业词汇，翻译专业词汇、句子和段落，进而为掌握专业英语其它相关专业知识打下基础。

I．能力目标：

1．能利用已有专业知识理解英语专业文章；

2．能完成关于网页制作相关知识的实训；

3．会利用网络查找最新的网页设计技术动态；

4．运用翻译技巧进行专业词汇、句子和段落翻译。

II．知识目标：

1．了解网页设计的编程语言；

2．分析网页设计在艺术设计中的作用；

3．掌握本章中的专业词汇；

4．掌握翻译技巧。

III．情感目标：

1．培养专业英语学习的兴趣；

2．形成良好的英语学习方法。

3.1InternetServiceFunction

Task1:

EnumeratetheWebbrowsersweoftenuse.

Task2:

WritedownwhatdidyoudowiththeInternetinEnglish.

Task3:

TalkabouthowtosendoutanE-mail.

Task4:

ExplainhowtouseFTPinyourstudying.

Task5:

ContrastsFTPwiththeWorldWideWeb,thenspeaksoutthedifferencebetweenthem.

OnceyourcomputerentersintoaconnectionwiththeInternet,youwillfindthatyouhavewalkedintothelargestrepositoryofinformation.ThetwomostpopularWebbrowsersareMicrosoftInternetExplorerandNetscapeNavigator.AWebbrowserpresentsdatainmultimediaonWebpagesthatusetext,graphics,soundandvideo.

TheWebpagesarecreatedwithaformallanguagecalledHypertextMarkupLanguage（HTML）.Thetermhypertextisusedtodescribeaninterlinkedsystemofdocumentsinwhichausermayjumpfromonedocumenttoanotherinanonlinearway.HyperlinkmakestheInterneteasytonavigate.Itisanobject（word,phrase,orpicture）onaWebpagethat,whenclicked,transfersyoutoanewWebpage.TheWebpagecontainsanaddresslocationknownasUniformResourceLocator（URL）.Whenhypertextpagesaremixedwithothermedia,theresultiscalledhypermedia.

ThefollowingaretheimportantservicefunctionsthatInternetprovides.

1.E-mail

ThemostwidelyusedtoolontheInternetiselectronicmailorE-mail.E-mailenablesyoutosendmessagestoAmerica,Australiaandsoon,nomatterhowfarbetweenindividuals.E-mailmessagesaregenerallysentfromandreceivedbymailservers—computersthatarededicatedtoprocessinganddirectingE-mail.OnceaserverhasreceivedamessageitdirectsittothespecificcomputerthattheE-mailisaddressedto.TosendE-mail,theprocessisreversed.Asaveryconvenientandinexpensivewaytotransmitmessages,E-mailhasgrammaticallyaffectedscientific,personal,andbusinesscommunications.Insomecases,E-mailhasreplacedthetelephoneforcarryingmessages.

2.Filetransfer

FileTransferProtocol（FTP）isamethodoftransferringfilesfromonecomputertoanotherovertheInternet,evenifeachcomputerhasadifferentoperatingsystemorstorageformat.FTPisdesignedtodownloadfilesoruploadfiles.TheabilitytouploadanddownloadfilesonitisoneofthemostvaluablefeaturestheInternethastooffer.Thisisespeciallyhelpfulforthosepeoplewhorelyoncomputersforvariouspurposesandwhomayneedsoftwaredriversandupgradesimmediately.Networkadministratorscanrarelywaitevenafewdaystogetthenecessarydriversthatenabletheirnetworkserverstofunctionagain.TheInternetcanprovidethesefilesimmediatelybyusingFTP.FTPisaclient-serverapplicationjustlikeE-mailandTelnet.Itrequiresserversoftwarerunningonahostthatcanbeaccessedbyclientsoftware.

3.TheWorldWideWeb

TheWorldWideWeb（WWW）,whichHypertextTransferProtocol（HTTP）workswith,isthefastestgrowingandmostwidely-usedpartoftheInternet.ItprovidesaccesstomultipleservicesanddocumentsasGopherdoesbutismoreambitiousinitsmethod.AjumptootherInternetservicecanbetriggeredbyamouseclickona“hot-linked”word,image,oriconontheWebpages.OneofthemainreasonsfortheextraordinarygrowthoftheWebistheeaseinwhichitallowsaccesstoinformation.OnelimitationofHTTPisthatyoucanonlyuseittodownloadfiles,andnottouploadthem.

4.Telnet

TelnetallowsanInternetusertoconnecttoadistancecomputerandusethatcomputerasifheorshewereusingitdirectly.TomakeaconnectionwithaTelnetclient,youmustselectaconnectionoption:

“HostName”and“TerminalType”.ThehostnameistheIPaddress（DNS）oftheremotecomputertowhichyouconnect.Theterminaltypedescribesthetypeofterminalemulationthatyouwantthecomputertoperform.

TheInternethasmanynewtechnologies,suchasglobalchat,videoconferencing,freeinternationalphoneandmore.TheInternetbecomesmoreandmorepopularinsocietyinrecentyears.SowecansaythatInternetisyourPC’swindowtotherestoftheworld.

KeyTerms

hypertext

超文本

hyperlink

超链接

hypermedia

超媒体

client-server

客户-服务器

mailserver

邮件服务器

FTP（FileTransferProtocol）

文件传输协议

WWW（WorldWideWeb）

万维网

Telnet

远程登录

DNS（DomainNameServer）

域名服务器

videoconferencing

电视会议

HTML（hypertextMarkupLanguage）

超文本链接标示语言

URL（UniformResourceLocator）

统一资源定位符

IP（InternetProtocol）

互联网协议，网际协议

Vocabulary

repository

n.仓库，资源丰富的地方

nonlinear

adj.非线性的

dedicateto

用做…，奉献

ambitious

adj.雄心的，野心的

trigger

v.引发，引起，触发

extraordinary

adj.特别的，非常的

terminal

n.终端

emulation

n.竞争，效法

Training

I.Translatethefollowingsentences.

1.OnceyourcomputerentersintoaconnectionwiththeInternet,youwillfindthatyouhavewalkedintothelargestrepositoryofinformation.

2.E-mailmessagesaregenerallysentfromandreceivedbymailservers—computersthatarededicatedtoprocessinganddirectingE-mail.

3.FileTransferProtocol（FTP）isamethodoftransferringfilesfromonecomputertoanotherovertheInternet,evenifeachcomputerhasadifferentoperatingsystemorstorageformat.FTPisdesignedtodownloadfilesoruploadfiles.

4.TheWorldWideWeb（WWW）,whichHypertextTransferProtocol（HTTP）workswith,isthefastestgrowingandmostwidely-usedpartoftheInternet.

5.TelnetallowsanInternetusertoconnecttoadistancecomputerandusethatcomputerasifheorshewereusingitdirectly.TomakeaconnectionwithaTelnetclient,youmustselectaconnectionoption:

“HostName”and“TerminalType”.

.WriteT（true）orF（false）foreachstatement.

1.Thetermhypertextisusedtodescribeaninterlinkedsystemofdocumentsinwhichausermayjumpfromonedocumenttoanotherinanonlinearway.

2.Itisanobject（word,phrase,orpicture）onaWebpagethat,whenclicked,transfersyoutoanewWebpage.

3.E-mailmessagesaregenerallysentfromandreceivedbymailservers—computersthatarededicatedtoprocessinganddirectingE-mail.

4.TheWorldWideWeb（WWW）,whichHypertextTransferProtocol（HTTP）workswith,isthefastestgrowingandmostwidely-usedpartoftheInternet.

.Fillintheblankswithproperwords.

TheWebpagesarecreatedwithaformallanguagecalled______,and______makestheInterneteasytonavigate.ThemainInternetservicefunctionsare______,______,______and______.

3.2WebsiteDesign

Task1:

Finishawebsiteaccordingtotheknowledgeyouhavelearned,andthendescribetheprocessinEnglish.

Task2:

Writedownthesixsteptutorialhelpsyoudevelopapremierwebsiteinyouownwords.

Task3:

Discussthewebsitedevelopmentingroup.Explainhowmanyhaveyouexercisedinyourcourseofdynamicwebsitedesign.

Task4:

Howmanymethodshavebeenreferredtocreatebalancedpagelayoutinthetext?

Whichmethodhaveyouoftenusedinyourexperience?

Writedownwhyyouhaveusedthemethodsooften.

Manypeoplewishtheyhadsoftwaretocreateaflashywebsite.Butcreatingagreatwebsitedoesn’thappenatthetipsofthefingers;ithappensinthedepthsofthebrain.Outstandingwebsitesresultfromextensiveplanning.Priorpreparationsavestimeandavoidsfrustrationbothduringpagecreationandwhenupdatesandadditionsarerequired.Basedonrecommendationsbyprofessionalwebdesigners,the6-stepdesigntutorialhelpsyoudevelopapremierwebsite.

WebsiteDesignSteps

1.Establishanidentityanduseitconsistentlyonallpages

Itdoesn’tmeaneverypagelooksthesame,butthecolorsandgraphicsweuseshouldbeconsistentthroughoutthewebsite.Evenbeforeknowingthenumberortypeofpages,oranavigationscheme,createahomepagetemplateandthreeorfoursub-pagetemplatesusingthechosencolorsandgraphicsincombinationsthatareeye-catchingandcarryingforthyouridentity.

2.Determinewhousesyoursiteandtheirinformationneeds

Successfulwebsitesknowwhotheircustomersareandwhytheyvisit,andtheyprovidearesponsiveandattractivedisplaytothoseviewers.Customersdon’tvisitoursitebecausewespendtimecreatingit;customersdeservemaximumbenefitfromthetimetheyallocatetous.

3.Createuser-friendlynavigation

Onawell-plannedwebsiteit’squickandeasytogettoinformationpages—that’snavigation.Plannavigationbeforepagesarecreated.Establishanavigationplannowtoensurethatviewersquicklygetwhattheyneed,andthatwebmasterscanquicklyinsertnewpagesofcontent.

4.Pagelayout

Tobeginlayout,analyzetheinformationtobedisplayedanddecidehowitwillbemostreadable.Pickthetemplatethatbestaccommodatesthatdisplay.Asyourtemplateswerecreated,pagelayoutmayhavebeenanticipated.Therearethreemethodstocreatebalancedpagelayout:

blockquotemargins,tables,andframes.Eachmethodhasprosandcons;itcanbeadvantageoustouseallthreetobuildawebsite.

5.Focusontext

Thebestwebsitespackessentialinformationintowell-organizedandwell-writtentext.WebPagesshouldnot,however,betooheavilytexted.Surveysshowthatwebuserswillnotreadlongparagraphsofinformation.Theypreferconcise,bite-sizedsections,clearlydelineatedsotheycanscanfortheinformationtheyneed.Youshouldwriteessentialcontentasclearlyandconciselyaspossiblewithbrieftopicheaders.

6.Usegraphicimagestoenhance,notoverpower

Graphicsareaspecialchallengeforwebdesigners,