国际商务英语写作模板商业计划书.docx
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国际商务英语写作模板商业计划书
国际商务英语写作模板:
商业计划书
篇一:
商业计划书模板---英文版
精编资料
商业计划书模板---英文版BUSINESSPLANTEMPLATEBUSINESSPLAN[MyCompany]123Main
StreetAnytown,USA-4567[YourName][DATE]TABLEOFCONTENTS...
商业计划书
商业计划书模板---英文版
BUSINESSPLANTEMPLATE
BUSINESSPLAN
[MyCompany]
123MainStreet
Anytown,USA10000
123-4567
1
[YourName]
[DATE]
2
TABLEOFCONTENTS
ExecutiveSummary..........................................................................................................................................1
Management.....................................................................................................................................................2
[Company]History.............................................................................................................................................5
[Product/Service]Description............................................................................................................................7
Objectives..........................................................................................................................................................9
Competitors.....................................................................................................................................................10
CompetitiveAdvantages.................................................................................................................................11
Innovation........................................................................................................................................................13
Pricing.............................................................................................................................................................14
SpecificMarkets..............................................................................................................................................15
GrowthStrategy..............................................................................................................................................16
MarketSizeandShare....................................................................................................................................17
TargetingNewMarkets...................................................................................................................................18
Location...........................................................................................................................................................19
ManufacturingPlan.........................................................................................................................................20
Research&Development...............................................................................................................................21
HistoricalFinancialData.................................................................................................................................22
ProformaFinancialData.................................................................................................................................23
ProformaBalanceSheet.................................................................................................................................26
CostControl....................................................................................................................................................27
EffectsofLoanorInvestment.........................................................................................................................28
Attachments....................................................................................................................................................29
3
ExecutiveSummary[MyCompany]wasformedasa[proprietorship,partnership,corporation]in[Month,Year]in[City,State],by[JohnDoe]inresponsetothefollowingmarketconditions:
[Startup,growth]opportunitiesexistin[Product/Service].
Theneedforuseofefficientdistribution(转载于:
小龙文档网:
国际商务英语写作模板:
商业计划书)andfinancialmethodsintheseoverlookedmarkets.
[I/We]haveseveralcustomerswhoarewillingtoplacelarge[orders,contracts]withinthenextthreemonths.
Severalotherprospective[customers/clients]haveexpressedseriousinterestindoingbusinesswithinsixmonths.[I/We]previouslyownedacompanythatwasactiveinthewidgetmarkets.OverthepastfewyearsIspentmuchtimestudyingwaystoimproveoverallperformanceandincreaseprofits.Thisplanisaresultofthatstudy.Thebasiccomponentsofthisplanare:
1.Competitivepricing
2.Expandthemarkets
3.Increasedadvertising
4.Lowerourunitcosts,
5.Therebyachievinghigherprofits.
1.Signcontracts
2.Increasedadvertising3.Increaseofficestaff
Tothisend,[I/we]needinvestmentfromprivateindividualsand/orcompanies.Atotalof$XXXis
beingraisedwhichwillbeusedtofinanceworkingcapital,plantandequipment.Thecompanywillbeincorporatedandcommonstockissuedtoinvestors.Thecompanywillberunasa[proprietorship,partnership,corporation].
FinancialGoalsSalesNetIncomeEarningsper
share
Year1$25,000.01Year2$250,000.12Year3$375,000.14
1
Management
[Name][Title]?
?
[Experience]?
?
Salesgrowthfromzeroto$1,000,000infiveyears.?
?
Ledmarketinmarketshare-30%.
Formulatedadvertisingbudgets&campaigns.
Pioneerednewdistributionchannels.Establishednationalsalesforce.
Establishednationalrepair&servicecenters.
Broughtnewandinnovativeproductstothemarket.
Designedpoint-of-purchasematerials.
[Education}
UniversityofBoston
Boston,MA
-ComputerSciences
President
JohnQ.Doe,ChiefExecutiveOfficer,andDirectorsinceFebruary1988andPresidentsinceJanuary1990.Mr.DoewasthefounderandChiefExecutiveOfficeroftheoriginaloperatingcompanyknownasRandomExcess,Inc.Hehashadexperienceinthewidgetfieldwithhisownfirm,JohnDoeCo.,ofOshkosh(Wisconsin),from1980to1987.ThisfirmwassoldtoFatCatWidgets,Inc.in1987.
篇二:
商务英语写作(商业计划书写作格式)
商务英语写作:
商业计划书写作格式
XX-03-2413:
39:
08来源:
爱词霸资讯官网
封面(Titlepage)
企业的名称和地址Nameandaddressofbusiness
负责人的姓名和地址Name(s)andaddress(es)ofprincipals
企业的性质Natureofbusiness
报告机密性的陈述Statementofconfidentiality
目录(Tableofcontents)
1.概述/总结(Executivesummary)
2.行业及市场分析(Industryanalysis)
对未来的展望和发展趋势(Futureoutlookandtrends)
竞争者分析(Analysisofcompetitors)
市场划分(Marketsegmentation)
行业预测(Industryforecasts)
3.企业的描述(Thedescriptionoftheventure)
企业的宗旨和目标(Missionstatementandobjectives)
产品或服务的描述(Descriptionoftheproductorservice)
企业的规模(Sizeofbusiness)
产品的进一步开发(Futurepotential/productdevelopment)
竞争优势(Competitiveadvantage)
办公设备和人员(Officeequipmentandpersonnel)
创业者的背景(Backgroundsofentrepreneurs)
4.生产计划(Productionplan)
制造过程/被分包的数量(Manufacturingprocess/amountsubcontracted)
选址(Location)
厂房(Physicalplant)
机器和设备(Machineryandequipment)
原材料的供应情况(Sourcesofrawmaterialstobesupplied)
生产能力和提高的可能性(Outputlimitations,ifany,andscale-uppossibilities)
质量控制计划(Qualitycontrolplans)
5.营销计划(Themarketingplan)
定价(Pricing)
分销(Distribution)
促销(Promotion)
产品预测(Productforecasts)
预见的涨价(Anticipatedmark-up)
竞争对手的反应(Competitors’response)
市场份额预测(Marketshareprojection)
控制(Controls)
6.组织计划(Organizationalplan)
所有权的形式(Formofownership)
合作者或主要股权所有人的身份(Identificationofpartnersorprincipalshareholders)
负责人的权利(Authorityofprincipals)
管理层成员的背景(Managementteambackground)
组织成员的角色和责任(Rolesandresponsibilitiesofmembersoforganization)
7.风险与对策分析(Assessmentofrisks)
企业弱点的评价(Evaluateweaknessifbusiness)
新技术(Newtechnologies)
应急计划(Contingencyplan)
8.财务计划(Financialplan)
各种业绩比率和投资回报(Summaryofperformanceratios,ROIetc.)
销售预测(Salesforecasts)
财务预测的假设(Assumptionsunderpinningfinancialforecasts)
损益表(Incomestatement/Profitandlossstatement)
预测现金流量表(Cashflowprojections)
资产负债预估表(Proformabalancesheet)
量本利分析(Break-evenanalysis)
资金来源和运用(Sourcesandapplicationsoffunds)
9.融资需求(Financingrequirements)
融资前的活动小结(Summaryofoperationspriortofinancing)
现在的股东和未付债款(Currentshareholders,loansoutstanding)
资金需要量及时间(Fundsrequiredandtiming)
投资回报(Thedealonoffer)
资本负债比率和盈利与利息比率(Anticipatedgearingandinterestcover)
投资者退出方式(Exitroutesforinvestors)
附录(Appendix)
1.管理人员简历(Managementteambiographies)
2.职业咨询人员背景(Namesanddetailsofprofessionaladvisors)
3.技术参数和图纸(Technicaldataanddrawings)
4.专利、版权、设计等(Detailsofpatents,copyright,designs)
5.审计的报表(Auditedaccounts)
6.信件(Letters)
7.市场调研数据(Marketresearchdata)
8.租约或合同(Leaserorcontracts)
9.供应商的报价单(Pricelistsfromsuppliers)
10.客户的订单(Ordersfromcustomers)
篇三:
英文商业计划书模板
英语商业计划书(BusinessPlan)
第一讲:
概述
第二讲:
现状分析
第三讲:
目标确定
第四讲:
组织结构
第五讲:
产品分析
第六讲:
市场分析
第七讲:
市场策略
第八讲:
生产分析
第九讲:
财务分析
第十讲:
附件
第一讲:
概述(executivesummary)
概述是整个商业计划的第一部分,相当于整个商业计划的浓缩,使整个商业计划的精华所在。
一般将概述放在最后书写,页数应控制在2页以内。
概述应包括的基本内容有:
企业的宗旨,例如:
I