质量管理Chap03(renew).ppt
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20042004Prentice-HallPrentice-HallChapter3GlobalQualityandInternationalQualityStandardsSlide1-Slide1-2220042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionChapterOverviewManagingQualityfortheMultinationalFirmQualityImprovement:
TheAmericanWayTheMalcolmBaldrigeNationalQualityAwardQualityImprovement:
TheJapaneseWayQualityImprovement:
TheEuropeanWayISO9000:
2000AreQualityApproachesInfluencedbyCulture?
Slide1-Slide1-3320042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionKeytermsAndon告警灯Baldrige-lite简易版马尔科姆质量奖程序Demingprize戴明奖Exporter出口商Full-Baldrigeapproach完整版马尔科姆质量奖程序Globalization全球化Grouptechnology成组技术Horizontaldeployment水平展开In-processinspection过程检验Just-in-time,JIT准时化Lean精益Licensing许可证Line-stopauthority停线权力Slide1-Slide1-4420042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionMalcolmBaldrigeNationalQualityAward,MBNQA,马尔科姆.波多里奇国家质量奖Multilevelapproach多层级法n=2technique:
N=2n=2技术Partnering合伙Physicalenvironment物理环境Preventivemaintenance预防性维护QualitycirclesQC小组Socialenvironment社会环境Stretchtarget高目标Taskenvironment工作环境Verticaldeployment垂直展开Slide1-Slide1-5520042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionFigure3.1U.S.Trade1960-2000Slide1-Slide1-6620042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQualityfortheMNFMechanismsThatFirmsUseInGlobalizingLicensingBylicensing,aU.S.corporationcanallowforeignfirmstosellinrestrictedmarketswhileusingthedesignoftheoriginaldesigner.PartneringFirmsalsoseekinternationalmarketsthroughjointventuresorpartnering.GlobalizationGlobalizationmeansthatafirmfundamentallychangesthenatureofitsbusinessbyestablishingproductionandmarketingfacilitiesinforeigncountries.Werefertothesefirmsasmultinationalcorporations.Slide1-Slide1-7720042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQualityfortheMNFGlobalFactorsThatAffectQuality-RelatedDecisionsPhysicalEnvironmentSocialEnvironmentTaskEnvironmentQualityManagementFigure3.3Slide1-Slide1-8820042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQualityfortheMNFExportingAnothermeansofenteringinternationalmarketsistonotglobalizebutbecomeanexporter.Exportersproducetheirproductsandshiptheminternationally.FirmsthatareentrepreneurialinnatureandplantheirexportseffectivelytendtohavehigherqualityForexportingfirms,qualityleadstolowerpriceandgreaterexportsuccessSlide1-Slide1-9920042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQualityfortheMNFExportQualityModelFirmCharacteristicsProductStrategyPerformanceLowPriceHighQualityStandardizationPromotionExportSuccessEntrepreneurshipExportPlanningFigure3.4Slide1-Slide1-101020042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionWhataretheadvantagesanddisadvantagesofglobalization?
Provideanexampleofafirmthathasengagedinglobalization.Whataresomeofthepotentialadvantagesanddisadvantagesofglobalizationforthisparticularorganization?
Theprimaryadvantageofglobalizationisthatafirmretainsalloftheprofitsfromthesaleofitsproductsorservicesinaforeigncountry.Theprimarydisadvantageofglobalizationisthatitiscomplicated,andforcesafirmtoinessencesetupshopinaforeigncountry.Bygoingabroad,firmssignificantlychangethephysicalenvironment,thetaskenvironment,andthesocietalenvironmentinwhichtheyoperate.Thismayresultinanumberofchallenges,rangingfrombecomingfamiliarwithaforeignculturetodetermininghowtogettherawmaterialsthatafirmneedstomanufactureitsproducttoaforeigndestination.Slide1-Slide1-111120042004Prentice-HallPrentice-HallManagingQuality:
AnIntegrativeApproach;2ndEditionManagingQuality:
AnIntegrativeApproach;2ndEditionMalcolmBaldrigeNationalQualityAwardMalcolmBaldrigeNationalQualityAwardTheawardisopentosmall(lessthan500employees)andlargefirms(morethan500employees)inthemanufacturingandservicesectors.Itisnotopentopublic-sectorandnot-for-profitorganizations.Therecanbeonlytwowinnerspercategoryeachyear,whichlimitsthenumberofyearlyawardstosix.Slide1