三套长篇阅读.docx

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三套长篇阅读

2013年12月三套长篇阅读

D

Theriseofthesharingeconomy

Lastnight40000peoplerentedaccommodationfromaservicethatoffers250000roomsin30000citiesin192countries.Theychosetheirroomsandpaidforeverythingonline.Buttheirbedswereprovidedbyprivateindividuals,ratherthanahotelchain.HostsandguestswerematchedupbyAirbnb,afirmbasedinSanFrancisco.Sinceitslaunchin2008morethan4millionpeoplehaveusedit—-2.5millionofthemin2012alone.Itisthemostprominentexampleofahugenew"sharingeconomy",inwhichpeoplerentbeds,cars,boatsandotherassetsdirectlyfromeachother,co-ordinateviatheinternet.

A)Youmightthinkthisisnodifferentfromrunningabed-and-breakfast(家庭旅店),owningatimeshare(分时度假房)orparticipatinginacarpool.Buttechnologyhasreducedtransactioncosts,makingsharingassetscheaperandeasierthanever—andthereforepossibleonamuchlargerscale.Thebigchangeisthe

Bedroomsandcarsarethemostobviousexamples,butyoucanalsorentcampingspacesinSweden,fieldsinAustraliaandwashingmachinesinFrance.Asadvocatesofthesharingeconomyliketoputit,accesstrumps(胜过)ownership.

C)RachelBotsman,theauthorofabookonthesubject,saystheconsumerpeer-to-peerrentalmarketaloneisworth$26billion.Broaderdefinitionsofthesharingeconomyincludepeer-to-peerlendingorputtingasolarpanelonyourroofandsellingpowerbacktothegrid(电网).Anditisnotjustindividuals;thewebmakesiteasierforcompaniestorentoutspareofficesandidlemachines,too.Butthecoreofthesharingeconomyispeoplerentingthingsfromeachother.

D)Such"collaborative(合作的)consumption"isagoodthingforseveralreasons.Ownersmakemoneyfromunderusedassets.AirbnbsayshostsinSanFranciscowhorentouttheirhomesdosoforanaverageof58nightsayear,making$9300.CarownerswhorenttheirvehiclestoothersusingRelayRidesmakeanaverageof$250amonth;somemakemorethan$1000.Renters,meanwhile,paylessthantheywouldiftheyboughttheitemthemselves,orturnedtoatraditionalprovidersuchasahotelorcar-hirefirm.Andthereareenvironmentalbenefits,too:

rentingacarwhenyouneedit,ratherthanowningone,meansfewercarsarerequiredandfewerresourcesmustbedevotedtomakingthem.

E)Forsociablesouls,meetingnewpeoplebystayingintheirhomesispartofthecharm.Curmudgeons(低脾气的人)whoimaginethateveryrenterisamurderercanstillstayatconventionalhotels.Forothers,thewebfosterstrust.Aswellasthebackgroundcheckscarriedoutbyplatformowners,onlinereviewsandratingsareusuallypostedbybothpartiestoeachtransaction,whichmakesiteasytospotbaddrivers,bathrobe-thievesandsurfboard-wreckers.ByusingFacebookandothersocialnetworks,participantscancheckeachotheroutandidentifyfriends(orfriendsoffriends)incommon.AnAirbnbuserhadherapartmenttrashedin2011.Buttheremarkablethingishowwellthesystemusuallyworks.

Peeringintothefuture

F)Theshyingeconomyisalittlelikeonlineshopping,whichstartedinAmerica15yearsago.Atfirst,peoplewereworriedaboutsecurity.Buthavingmadeasuccessfulpurchasefrom,say,Amazon,theyfeltsafebuyingelsewhere.Similarly,usingAirbnboracar-hireserviceforthefirsttimeencouragespeopletotryotherofferings.Next,considereBay.Havingstartedoutasapeer-to-peermarketplace,itisnowdominatedbyprofessional“powersellers"(manyofwhomstartedoutasordinaryeBayusers).Thesamemayhappenwiththesharingeconomy,whichalsoprovidesnewopportunitiesforenterprise.Somepeoplehaveboughtcarssolelytorentthemout,forexample.

G)Existingrentalbusinessesaregettinginvolvedtoo.Avis,acar-hirefirm,hasashareinasharingrival.SodoGMandDaimler,twocarmakers,infuture,companiesmaydevelophybrid(混合的)models,listingexcesscapacity(whethervehicles,equipmentorofficespace)onpeer-to-peerrentalsites.Inthepast,newwaysofdoingthingsonlinehavenotdisplacedtheoldwaysentirely.Buttheyhaveoftenchangedthem.JustasinternetshoppingforcedWal-martandTescotoadapt,soonlinesharingwillshakeuptransport,tourism,equipment-hireandmore.

H)Themainworryisregulatoryuncertainty.Willroom-rentersbesubjecttohoteltaxes,forexample?

InAmsterdamofficialsareusingAirbnblistingstotrackdownunlicensedhotels.InsomeAmericancities,peer-to-peertaxiserviceshavebeenbannedafterlobbyingbytraditionaltaxifirms.Thedangeristhatalthoughsomerulesneedtobeupdatedtoprotectconsumersfromharm,existingrentalbusinesseswilltrytodestroycompetition.Peoplewhorentoutroomsshouldpaytax,ofcourse,buttheyshouldnotberegulatedlikeaRitz-Carltonhotel.Thelighterrulesthattypicallygovernbed-and-breakfastsaremorethanadequate.

I)Thesharingeconomyisthelatestexampleoftheinternet'svaluetoconsumers.Thisemergingmodelisnowbiganddisruptive(颠覆性的)enoughforregulatorsandcompaniestohavewokenuptoit.Thatisasignofitsimmensepotential.Itistimetostartcaringaboutsharing.

注意:

此部分试题请在答题卡2上作答。

46.Sharingitemssuchascarsdoesgoodtotheenvironment.

47.Airbnb'ssuccessclearlyillustratestheemergenceofahugesharingeconomy.

48.Themajorconcernaboutthesharingeconomyishowthegovernmentregulatesit.

49.Themostfrequentlyshareditemsarethoseexpensivetobuybutnotfullyused.

50.Thesharingeconomyhasapromisingfuture.

51.Onlinesharingwillchangethewaybusinessisdoneintransportation,travel,rentals,etc.

52.Airbnbisawebsitethatenablesownersandrenterstocompletetransactionsonline.

53.Thesharingeconomyislikelytogothewayofonlineshopping.

54.Oneadvantageofsharingisthatownersearnmoneyfromrentingoutitemsnotmadefulluseof.

55.Sharingappealstothesociableinthattheycanmeetnewpeople.

 

IsCollegeaWorthyInvestment?

A)Whyarewespendingsomuchmoneyoncollege?

Andwhyarewesounhappyaboutit?

Weallseemtoagreethatacollegeeducationiswonderful,andyetstrangelyweworrywhenweseefamiliesinvestingsomuchinthissupposedlyessentialgood.Maybeit'stimetoaskaquestionthatseemsalmostsacrilegious(大不敬的):

isallthisinvestmentincollegeeducationreallyworthit?

B)Theanswer,Ifear,isno.Foranincreasingnumberofkids’theextratimeandmoneyspentpursuingacollegediplomawillleavethemworseoffthantheywerebeforetheysetfootoncampus.

C)Formyentireadultlife,agoodeducationhasbeenthemostimportantthingformiddle-classhouseholds.Myparentsspentmoreeducatingmysisterandmethantheyspentontheirhouse,andthey'renottheonlyones...and,ofcourse,foranincreasingnumberoffamilies,mostofthecostoftheirhouseisactuallythecostoflivinginagoodschooldistrict.Questioningthevalueofacollegeeducationseemsabitlikequestioningthevalueofhappiness,orfun.

D)Theaveragepriceofallgoodsandserviceshasrisenabout50percent.Butthepriceofacollegeeducationhasnearlydoubledinthattime.Istheeducationthattoday’sstudentsaregettingtwiceasgood?

Arenewworkerstwiceassmart?

Havetheybecomesomehowmassivelymoreexpensivetoeducate?

E)Perhapsabit.RichardVedder,anOhioUniversityeconomicsprofessor,says,‘.Ilookatthedata,andIseecollegecostsrisingfasterthaninflationuptothemid-1980sby1percentayear.NowIseethemrising3to4percentayearoverinflation.Whathashappened?

Thefederalgovernmenthasstarteddroppingmoneyoutofairplanes."Aidhasincreased,subsidized(补贴的)loanshavebecomeavailable,and"theuniversitieshavegottenthemoney."EconomistBryanCaplan,whoiswritingabookabouteducation,agrees:

"It’sagiantwasteofresourcesthatwillcontinueaslongasthesubsidiescontinue."

F)Promotionalliteratureforcollegesandstudentloansoftenspeaksofdebtasan"investmentinyourself."Butaninvestmentissupposedtogenerateincometopayofftheloans.Morethanhalfofallrecentgraduatesareunemployedorinjobsthatdonotrequireadegree,andtheamountofstudent-loandebtcarriedbyhouseholdshasincreasedmorethanfivetimessince1999.Thesegraduatesweretoldthatadiplomawasalltheyneededtosucceed,butitwon'tevengetthemoutofthesparebedroomatMomandDad's.Formany,themostvisibleresultoftheirfouryearsistheloanpayments,whichnowaveragehundredsofdollarsamonthonloanbalancesinthetensofthousands.

G)It’strueaboutthemoney—sortof.Collegegraduatesnowmake80percentmorethanpeoplewhohaveonlyahigh-schooldiploma,andthoughtherearenopreciseestimates,thewagepremium(高出的部分)foranoutstandingschoolseemstobeevenhigher.Butthat’snottrueofeverystudent.It'sveryeasytospendfouryearsmajoringinEnglishliteratureandcomeoutnomoreemployablethanyouwerebeforeyouwentin.Conversely,chemicalengineersstraightoutofschoolcaneasilymakealmostfourtimesthewagesofanentry-levelhigh-schoolgraduate.

H)JamesHeckman,theNobelPrize-winningeconomist,hasexaminedhowthereturnsoneducationbreakdownforindividualswithdifferentbackgroundsandlevelsofability."Evenwiththesehighprices,you’restillfindingahighreturnforindividualswhoarebrightandmotivated,"hesays.Ontheotherhand,"ifyou’renotcollegeready,thentheanswerisno,it'snotworthit."Expertstendtoagreethatfortheaveragestudent,collegeisstillworthittoday,buttheyalsoagreethattherapidincreaseinpriceiseatingupmoreandmoreofthepotentialreturn.Forborderlinestudents,tuition(学费)risecanpushthosereturnsintoneg

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