生鲜电子商务物流配送模式研究外文文献翻译Word文档格式.docx
《生鲜电子商务物流配送模式研究外文文献翻译Word文档格式.docx》由会员分享,可在线阅读,更多相关《生鲜电子商务物流配送模式研究外文文献翻译Word文档格式.docx(11页珍藏版)》请在冰豆网上搜索。
13-24.
原文
Theresearchoffreshfoode-commercelogisticsdistributionmode
CroxtonKL
Abstract
Withthedevelopmentofelectroniccommerceenterprise,fromtheInternetshoppinghasbeengraduallydeepintothepeople’slife,sothatpeoplewanttobuyontheInternettobeassuredthatthereisanincreasingdemandorireshagriculturalproducts.Thisrareagriculturalsocializationtrendofconsumptionalsooffersfreshelectroniccommercedevelopmentopportunities,butnowistheactualsituationoffreshelectroniccommercedevelopmentisnotveryoptimistic.Forfreshfoode-commerce,duetotheparticularityoffreshproducts,itrequiresthelogisticsdistributioncanbeaccordingtotherequirementsofthecustomerattherighttimetoprovideenoughfreshproducts,itisforthelogisticsservicequalityandtimeputforwardhigherrequirements,deliveryisnotyetmature,distributioncostsarehigh,lowefficiencyandservicelevelisoftendifficulttoguarantee,freshproductslogisticsdistributionisabottlenecKinthedevelopmentofthem.
Keywords:
freshfoode-commerce,distributionpattern,coldchainlogistics,andriskcontrol1Introduction
Farmers1marketsandsupermarketsisthetraditionalchannelsofcityresidentstobuyfreshagriculturalproducts,butwiththedevelopmentofsocialeconomyspeedboost,therhythmofpeople’slifeinthecitythaneveralsohadobviousincrease,’’workers•’duetothelimitationofworkinghours,oftentheproblemisthereareveryfewtimeatafarmers’marketorsupermarkettobuyfreshproduce,evenafterworkatfarmers’marketsorsupermarketstobuythefreshagriculturalproducts,canbuygoodsisnotfresh.Withthedevelopmentofelectroniccommerceenterprise,fromtheInternetshoppinghasbeengraduallydeepintothepeople'
slife,sothatpeoplewanttobuyontheInternettobeassuredthatthereisanincreasingdemandoffreshagriculturalproducts,especiallyfor"
workers'
thisismoreurgentdemand.B2C,C2Ce-commercebusinessnowmoreconcentratedintheelectronicproducts,clothingandcompletelyprocessedfood,forthepresentstageofbasiclogisticsservicecansatisfytherequirementsofwebsitewiththecustomer.
Thisarticleismainlyintheelectroniccommercelogisticsdistributionmodeoffreshresearchaspects,basedonfreshfromtheactualsituationofelectroniccommerceandthecloseanalysisofkeyelementfreshfoode-commerce,summarizesthreedifferentwithgeneraldistributionmodeoffreshfoode-commercelogisticsdistributionmode,thecharacteristicsofthepatterndesignisbyfreshgoodcooperationfromtheelectroniccommerceinformationonlineandofflinebusiness,toreducethefreshrawe-commerceproductlinethedifficultyofthelogisticsdistribution,thusmaketheenterprisetoofflinelogisticscostishigh,theefficiencyisnothightomakeagooddealwiththeproblemof.
2Literaturereview
Researchoffreshagriculturalproductssafety,F.Schwagele(2005)abouttheEuropeanfreshagriculturalproductstraceabilityforthedevelopmentofhistory,Europeforfreshfoodformulatedlawsandregulations,foodcompaniesarerequiredtohavetheirowntraceabilitysystem,toensuretransparencyinthewholeprocessofthefoodproductionchain,canverify,isproducedinEuropeaftertheoutbreakofaseriesoffoodsafetyaccidents;
ListstheEuropenowusetraceabilitytechnology,suchascodingsystemEANUCC(2002)-AIDCbarcode,electronicdatamanagementsystemandRFID.K.E^Belk,J.A.Scangaetal.(2005)totracethehistoryofthedevelopmentoftheAmericanfood,theythinkthattheUnitedStatesthaninEuropeandJapanintermsoffoodtraceabilitybackward,atthesametimepointsoutthattheCarrefourandotherlargeretailenterprisesintheapplicationofRFIDtechnologyplayedanimportantrole,mainlyadoptsmonomergreatsignificancebyIAIDandgrouprecognitionAGIDtwomethodsonthemeatrecognition.
Researchoffreshagriculturalproductssupplychainknowledge,RDabbene,P.GayandN.Sacco(2008)arguethatproducerawmaterialsfromleavegrowersormeatslaughterhousetotheterminalconsumerimpactonthecostandqualityofthisprocessplayakeyrole,soitisnecessaryforfreshagriculturalproductssupplychaintodoenoughresearch.OmarAhumada,J.ReneVillaobos(2009)arguethatduetoaseriesofpublichealthproblems,thesupplychainofagriculturalproductswillfacemorestrictrulesandclosemonitoring.Infreshagriculturalproductsdistribution,AnaOsvald,LidijaZadnikStirn(2008)offreshvegetablesdistributionpathoptimizationalgorithmhasmadetheresearchofvehicle,andaccordingtotheworkingtimewindow,distributionvehicletraveltimeandvegetablesperishablecharacteristicstheimpactonthecostdistributionpathmodelisputforward-OmarAhumada,J.ReneVillaobos(2009)studiedthefreshcropatharvestanddistributionoftwolinkplanningproblem,themodelputforwardbythemtoprovideplantedwithmaximumbenefits.
ForresearchofColdChainlogistics,AmericansAlbert,Braille(AlbertBarrier)andtheBritishJ.A.laidiqi(J.A.Ruddich)attheendofthe19thcenturyhaselaboratedontheColdChain(ColdChain)pointofview.But,until1940,coldchainpointofviewtotheattentionoftheworld.C-DTarantilis(2002),suchastheproblemofdistributionroutebetweenthefreshmeatinmultiplewarehousewasstudied,andtherandomsearchheuristicalgorithmandthresholdacceptingalgorithmtosolvethisproblem,thisproblemhasalottothebenefitsofeconomicbenefitstotheenterprise.KualaLumpurikaretc.(2006)putforwardduringthecold-chainfoodsalesandstorageoffoodcoldchainmanagementqualityhasagreatinfluence.R.Montanari(2008)analyzedtheimpactofsupplychainundertheconditionofperishablefoodquality,time,temperaturecontrolisakeyissue,startingfromthepointofviewoftechnologyandmanagementwereputforwardtosolvetheproblem.AndrejOvcaetc.(2009)putforwardtheconsumerneedforperishablefoodfromprocurementtousetheentirecoldchainmaintenanceofcognitivedeficiencies.Chaug-IngHsu(2011)developedakindoftemperaturedistributionofequipmentmodel,usingreplaceablecoolstoragetechnologyincubatortomeettheneedsofdistributionnetwork.
2Theanalysisoffreshfoode-commercedistributionfactor
2.1Frozentechnical
Freshrawproductsine-commercelogisticsdistributionofcoolingfreshisfreshfoode-commerceisveryimportantlink,freshproductsinsalesinthewholeprocessoftheentirecoldchainisthenecessarymeasuresofkeepingfreshoffreshproducts,freshproductscoldchaininthewholeprocessofthefreezingtechnologyincludestwoparts:
oneistherefrigeration;
2itisfresh.Refrigerationisinrawproductsrawmaterialsgettomaintainproductfreshnessaftercoolingprocess.Freshproductsofrefrigerationcanbedividedforrefrigeratedandfrozen.Freshontheapplicationofthefreezingtechnology,e-commerceistocontrolthequalityofthegoodfreshproduct,alsocontrolthecostoflogisticsdistribution.Refrigerationtechnologyinfreshitisveryimportanttotheoperationofe-commerce,freshfoode-commerceenterpriseshall,onthebasisofexistingfacilitiesdevelopmentsuitedtotheirownrefrigerationtechnology,suchasfreshdirectagainsttheirgoodsfordistributionincarspecialrenovation,soastoachievethegoalofeconomicalandpractical•
2.2Distributionnetwork
Duetothediversityoffreshfood,alotoffreshfoodisaregionalrestriction;
second,cold-chaindistributionnetworkradiuscannottoobig;
otherwisethecostistoohigh.Freshproductsbecauseofthehighrequirementsfordeliveryandsavethecharacteristicsofshorttime,thetraditionallogisticsnetworklayoutofgeneralgoodsinacertainextent,notonlycan'
tsatisfypeople'
sneeds,butalsocancausealotofresourcesallocationisnotreasonable.Freshdistributionnetworkofe-commerceinvolvedhavefreshproductbase,productionandprocessingbase,refrigeratedwarehouse,logisticscenteranddistributioncenter,ifusethethirdpartylogisticsenterprisedistribution,distributionnetworkinvolvesafreshproductbase,productionandprocessingbase,refrigeratedwarehouse,thirdpartylogisticsofthelogisticscenteranddistributioncenter.Cold-chainlogisticsnetworkineachnode,ifcaneffectiveworkintheentirenetworklayout,willimproveontheefficiencyofcoldchainlogisticshasalotofhelp,cold-chainlogisticsnetworklayoutmodelisroughlydividedintosingleeconomiesofcold-chainlogisticsnetwork,theareaofcold-chainlogisticsnetworkandcross-regionalcold-chainlogisticsnetwork.
2.3Informationsystem
Freshe-commercelogisticsinformationsystem,itisfreshonlineoperationandofflineoperationandefficientelectricitywithindispensablelink,toensurethatthelineofthecoldchainrunefficiently,inadditiontocoldstoragefacilitiesandadvancedtechnology,alsoneedtohaveadvancedcold-chaininformationsystemforeffectivemanagement.Bycomputerhardware,computersoftwareandinformationresourcestogether,throughtheman-machinecombinationisknownastheinformationsystemtohandletheflowofinformationsystem,onthebasisofthefunctionsandfeaturesoflogistics,thecomputernetworktechnology,electronicdatainterchange(edit)technologyandtheinformationsystemappliedtoeachlinkoflogisticsoperation.
Freshe-commercelogisticsdistributionuseofmoderninformationtechnologyhasthefollowingkinds:
technology,electroniccommerceisintheInternetopennetworkenvironment,basedonbrowser/