高口讲义SD.docx

高口讲义SD.docx

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高口讲义SD

UnitSix

Altriatriestoweanoffcigarettes

ScottJagow:

We'reexpectinganannouncementtodayfromthecompanyAltriatoday.Altria'splansaretospinoffPhillipMorrisInternational.It'llkeepPhillipMorrisUSA.

WhatwillitdowiththeAmericanmarket?

Goodquestion.Marketplace'sJanetBabinhasmorefromNorthCarolinaPublicRadio.

JanetBabin:

It'sanuphillbattleforcigarettecompaniesintheU.S.Smokingheredeclineseveryyear.Andthattrend'sexpectedtocontinue.

AnalystGreggWarrenwithMorningstarsaysthatputsaddedpressureonAltriaandPhillipMorrisUSAtobranchout:

GreggWarren:

Icouldseethempotentiallymakinganacquisition,likeUST,whichisabigsmokelesstobaccoproducer,justtosortofdiversifytheirrevenuestreams.Becauseasitstandsrightnow,they'rejustcollectingmoneyforthestates.

Undera1998settlement,U.S.tobaccocompanies,includingPhillipMorris,payaportionoftheirrevenuestostateseachyeartocovertobacco-relatedhealthcosts.

PhilipMorrisrecentlyboughtcigarmakerJohnMiddletoninanefforttobecomelessdependentoncigarettes.Meanwhile,parentcompanyAltriaalsohasa20percentstakeinthecompanythatmakesMillerBeer.

Processedfoodsarenotthathealthy

KaiRyssdal:

Deadlinesbeingwhattheyare,workingonthisprogrammakesittoughtofindtimeforlunch.

Weallspendmoretimeeatingoutofthesnackmachinethanweshould--notthemostnutritiousthingwecoulddo.Ifweweresmartwe'dbringsomethingfromhome.

Buteventhen,commentatorandauthorMichaelPollansaysgrocersmakeithardtoknowwhat'sgoodforyou.

MichaelPollan:

Youmayhavenoticedsomethingpeculiargoingoninyoursupermarket:

muchofthefoodisgraduallydisappearingandbeingreplacedby"nutrients."

Thepackagesofeverydayedibles,likenutsoryogurtorcereal,usedtoboastaboutthefoodstuffstheycontained.Nowtheygoonabouttheantioxidantsandfiber,thephytochemicalsandminerals,theprobiotics,noweventheprebiotics,whateverthoseare.Biochemistryhastakenoverthevocabularyoffoodmarketing.Foodisbeingsoldasmedicineandthehealthclaimhasbecomeking.

Butnoticewhereyoubumpintothenoisiesthealthclaims:

smackinthemiddleofthestore.That'swhereallthepackagedandprocessedfoodsreside.It'sthebreakfastcerealsandsnackfoodsandsoftdrinksthatboastloudestoftheirhealth-enhancingnutrients.Anunsuspectingconsumermightthinkthisisbecausethesearethehealthiestfoodsinthesupermarket.

Thatconsumerwouldbewrong.

Infact,themoreprocessedthefood,thelessnutritiousittypicallyis.Yetit'stheprocessedfoodmakerswhohavethemarketingbudgetstodotheresearchtosupportthehealthclaimsandthenshoutthemfromtherooftops.That'snotthesameasactuallybeinghealthy.Ascientistcanfindacrucialnutrientinanyedibleheorsheispaidtostudy.Andthereisn'taplantunderthesunthatdoesn'tcontainanantioxidantortwo.

Buthere'sthething.Aseverybodyknows--orusedtoknowbeforetheproliferationofhealthclaimsconfusedusall--thehands-downhealthiestfoodsinthesupermarketaretheunprocessedvegetablesandfruitsandwholegrains.Thesefoodssitsilentlyintheproducesectionorthebulk-foodbins.Theydon'tutterawordabouttheirantioxidantsorheart-healthiness,whilejustafewaislesoverthesugarycerealsscreamabouttheirheart-healthy"wholegraingoodness."

Sonexttimeyou'reintheproduceaisle,don'ttakethesilenceoftheyamsasasigntheyhavenothingimportanttosayaboutyourhealth.Theydo.Theyjustdon'thavethemoneyneededtosayit.

Ryssdal:

MichaelPollanwroteTheOmnivore'sDilemma.HisnewestbookiscalledInDefenseofFood.

Unit7

AlGoreonGlobalWarming

OneofthepowerfullinesinthefilmtheInconvenientTruthcomestowardstheendwhenyousetouttheproblem-yousaythereisascientificconsensus.Allthescientistshavewrittenaboutthis,agreethere’saproblem.Peoplesometimesmovefromdenial,pretendingthere’snoproblem,todespair,theythinkthere’snothingtheycando.Andyoubegintosetouttherewhatpeoplecandotoavoiddespairandtosolvethisproblem.Justtellusandhowpossible,whatcanindividualsmoveby,asyousaid,dotoreducethishugeglobalthreattoourplanet.

Firstofall,conservation,andgreaterefficiencyinthewayyouuseenergyandresources.That’stheno.1step.Beingaconsciousconsumerandbeingawareoftheenvironmentalimplicationsofeverythingyoubuyandeverytransactionyoumakeinthemarketplace,includingyourpatternofinvesting.Andthenbecomingpoliticallyactive,regardlessofwhatpartyyoumaybealignedwith,byinsistingthatthepoliticiansinallpartiestakethisastheirtoppriority.Andthere’snowhereclosetodoingthatnow.Oneindividualwhomakesthatcommitmentca