Socialization Path Innovation of Moral Education of College Students in New Media EraWord文件下载.docx

Socialization Path Innovation of Moral Education of College Students in New Media EraWord文件下载.docx

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however，thedouble-edgedfeatureoftechnologybringsworriesandrisks.Thealienationofmediainformation，thecollectiveirrationalityinthevirtualspace，grouppolarization，networkpopulistphenomenonobjectivelyreflectandthreatenthesocializationprocessofmoraleducationofyoungcollegestudents.Basedonthis，weneedtorespondeffectively，takemeasurestoavoidtheriskofmoralsocializationthatnewmediahasbroughttothemoraleducationofcollegestudents，andpromotethesocializationprocessofmoraleducationofcollegestudentsfromfouraspects：

knowledgeconstruction，platformbuilding，culturalmanagementandpositionconstruction.

　　Keywords：

Newmedia；

Youngcollegestudents；

Socialization；

Path

　　INTRODUCTION

　　Thesocializationofmoraleducationisindividuals’socializationinthedimensionofmoraleducationanditisthetransformationofnaturalpersonstomorallyeducators.Thesocializationofyoungcollegestudents’moraleducationisintendedtodisseminatetheknowledgeandnormsofmoraleducation，cultivatetheparticipatingcapacityofyoungstudentsinmoraleducation，shapemoraleducationvalues，andthustogetpreparedforbecomingeligiblecitizensofmoraleducation.Currently，theInternetandmobilephones，astherepresentativesofnewmedia，arebecomingincreasinglypopularandintegratedintopeople’sproduction，livingandlearning，andtheyarehavingaprofoundimpactontheintrinsicmoraleducationoftheyoungstudentstoshapethepersonalityandvalues.Theauthorbelievesthat，althoughthedeepintegrationoftechnologyandeducation，andtechnologyandmoraleducationbringsopportunitiesforthesocializationthemoraleducationofyoungstudentsandtosomeextentcontributestothemoraleducationofpeople，yetitalsocoercestheriskoffailureinthesocializationofmoraleducation.Ithasthepotentialtosuppressthesocializationprocessofthemoraleducationofyoungstudents.Thispaperarguesthatthereisneedforacomprehensivereviewandweshoulddialecticallytreatnewmedia’ssocializationfunctioninmoraleducation，drawontheadvantageswhileavoidingdisadvantages，andcreateinnovativesocializationpathforyoungcollegestudents’moraleducation.　　I.THEFEATURESOFNEWMEDIA

　　NewMediahasdevelopedfollowingthepress，radio，televisionandothertraditionalmediabasedonnetworktechnology，mobiletechnologyanddigitaltechnologythroughtheInternet，satelliteandwirelesstransmissiontoprovideinformationresourcesforpeople’sproductionandlife.Ofcourse，newmediaisarelativeconcept，“theboundaryofnewmediatechnologyitselfisconstantlychangingandisinflowingcondition.Allofthetechnologyforitstimeis‘new’”（Pavlik，XXXX）.Differentfromthetraditionalwordofmouth，wordspread，thespreadofprintandtelevisiontransmission，etc.，becauseofitstechnologiessuchasdistributednetworkarchitecture，contemporarynewmediashowalotofnewfeatures.

　　1.1MobileandUbiquitous

　　Newmediatechnologyhasthetypicalmobileandubiquitoustransmissioncharacteristics.Mobilitymeansthattheinformationcanbereceivedbeyondtimeandspace，withcarryingfunction.Comparedtodesktopcomputers，mobileplatformssuchassmartphonesaremorepopularwithusers.

　　AsofJuly2010，theglobalnumberofmobileusershasexceeded5billionandmobilebroadbandusersaregrowingrapidly.Itisexpectedthatin2015itwouldexceedmorethan3.4billion.Thestudyshowsthat80percentofInternetuserswillusemobiledevicestousetheInternet.（Xu，2011）

　　1.2AnonymousandInteractive

　　Distributednetworkofnewmediahasreformedtheshortcomingsoftraditionallinearandone-wayflowofinformation.Inadistributednetwork，usersareequalintermsofpoweroropportunity，andthereforenewmediahavestronganonymityinteractivity.

　　VirtualReality.Newmediainformationtransmissionisnotonlyfictitiousbutalsorealistic.Inanotherword，thenewmediahavethefeatureofvirtualreality.Virtualrealityreliesoncomputergraphics，sensortechnologyandhuman-computerinteraction，allowinguserstohaveimmersivesenseofthescene.

　　2.NEWMEDIAANDTHESOCIALIZATIONOFMORALEDUCATIONOFYOUNGCOLLEGESTUDENTS

　　Thesocietyitselfisachanginganddevelopingorganism，“themassmediacanbeclassifiedasanintegralpartofthesocialstructure；

withoutthispart，themodernsocietyweknowwillbeunabletocontinue.”Correspondingly，theinterventionofthemediasystemisalsoanimportantguaranteefortheoperationandthemaintenanceoftheorderofmoraleducation.Currently，theInternetandmobilephones，astherepresentativesofthenewmedia，havenotonlypenetratedintothewholeprocessofmoraleducationpracticeandaffectedthesubjects’decision-makingandbehaviorofmoraleducation，butalsoatthemicrolevelprofoundlyshapedthecultivationofmoraleducationcitizens.　　2.1NewMedia’sSocializationFunctionintheMoralEducationofYoungCollegeStudents

　　Theimportantconnotationofthesocializationofmoraleducationoftheyoungcollegestudentisthetransitionfromnaturalpersonstomoraleducatorsorthepreparationforthetransitiontoshapethepersonalityofmoraleducation.Incollegefield，thesocializationfunctionofnewmediainmoraleducationmainlymanifestsinfourdimensions：

promotingmoraleducationemotionsofyoungstudents，shapingmoraleducationvalues，wakeningtheawarenessofmoraleducation，andpromotingtheparticipationinmoraleducation.

　　2.1.1ToEnhancetheMoralEducationEmotionsofYoungStudents

　　Underthecontextofnewmedia，fosteringmoraleducationemotionshastwoadvantages：

first，sincemobilephonesandtheInternet，astherepresentativesofthenewmedia，havethefeatureofbeyondthetimeandspace，increasinglyshowthemobileandubiquitousfeature，andaremorediverseintheinformationdisseminationchannelsandaremoreenrichedinthecontent.Withnewmedia，youngcollegestudentscanfullycontactmoraleducationinformation，whichisthematerialbasisforthegenerationofmoraleducationemotion；

second，theanonymityandinteractivityofnewmediacanmakeyoungstudentstoreleasethemoraleducationemotionsandpromoteexchangesamongthesubjectsofmoraleducation.

　　2.1.2ToWakentheMoralEducationAwarenessofYoungStudents

　　Toobtainpropersenseofmoraleducationmustgothroughmoraleducationpractice.Moraleducationpracticecannotonlycureasenseofmoraleducation，butalsogenerateacorrectivefunctiontotheawarenessofmoraleducation.Asa“realaction”，a“citizenconsciousaction”whichdoesnotincludeanon-unconsciousactionoranactioninwhichpeopleare“forced”toparticipate，thepracticeofmoraleducationreflectthelevelofconsciousnessofthemoraleducationofyoungstudentsinlargepart（Dai&

Ma，2013）.Underthenewmediaenvironment，e-government，politicalWeiboandothershavebecomeimportantplatformsofmoraleducationinformationdisseminationandinteraction.Basedonvirtualspaceandindividualfreedomandothertechnicalcharacteristics，theexpansionofthepracticeofmoraleducationofyouthisnotonlypossible，butalsoeffective.Accordingtothesurvey，“intheuseofWeiboastheInternetmoraleducationparticipatingpathwayforcollegestudentsinthecountryandinShanghai，theproportionofInternetusersinthecountryis48.7%，andShanghaicollegestudentInternetusersaccountedfor51.7%of（2013）.”（Han，2011，January11）　　“InChina，sincethepopularityoftheInternetcontinuestoincrease，theInternethasbecomethemainframeworkandanimportantresourceforshapingthemoraleducationawarenessofyoungstudents，andithasbecomethemainapproachandmediumfortheexpressionofmoraleducationawareness.（Zheng，Wang，&

Lu，2012）

　　2.1.3ToShapetheMoralEducationValuesofYoungStudents

　　Moraleducationvaluesareasocialconsciousnessanddeterminedbythesocialexistence.Theyreflectthesubjectiveevaluationandunderstandingofthemoraleducationbasedontheirlikesanddislikesorthedegreeofsatisfactionoftheobjects’needs，andtheyarethe“basicyardstickformoraleducatorstojudgethingsinmoraleducation”（Shi，2001）.Withthechangesanddevelopmentofthesocialandhistoricalenvironment，people’smoraleducationvalueswillchangeaswell.Moraleducationvaluesaredynamic.Thecoreofmodernmoraleducationvaluesincludeselementssuchasdemocracy，freedom，equalityandhumanrightsandsoon.Onthecurrentterms，inshapingmoraleducationvaluesofyoungstudentsintheuniversityfield，wecannotavoiduniversalandubiquitousnewmedia.Asatechnology，newmediaplayanimportantroleinshapingmoraleducationvaluesofyoungstudents.Theypromotethedevelopmentofdemocracyandfreedom.Theem