专业八级624.docx

专业八级624.docx

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专业八级624

专业八级-624

（总分：

100.10，做题时间：

90分钟）

一、READINGCOMPREHENS（（总题数：

3,分数：

100.00）

SectionAMULTIPLE-CHOICEQUESTIONS

Inthissectionthereareseveralpassagesfollowedbyfourteenmultiple-choicequestions.Foreachmultiple-choicequestion,therearefoursuggestedanswersmarkedA,B,CandD.ChoosetheonethatyouthinkisthebestanswerandmarkyouranswersonANSWERSHEETTWO.

PassageOne

AsvideogamegiantslikeSonyandMicrosofttoutedtheirnewgizmosattheTokyoGameShowthisweek,industryexecutiveshadmorethanthecomingholidaysalesseasonontheirminds.

Apple"srecentforayintovideogames—withtheiPhone,theiPodTouchanditsever-expanding

onlineAppStore—iscausingasmuchhand-wringingamongoldindustryplayersastheglobal

economicslump,whichthreatenstotakethesteamoutofyear-endshoppingforthesecond

consecutiveyear.Amongthequestionsvoicedbyvideogameexecutives:

HowcanNintendo,SonyandMicrosoftkeepconsumershookedongame-onlyconsoles,liketheWiioreventhePlayStationPortable,whenAppleoffersgamesonpopular,everydaydevicesthatdoubleascellphonesandmusicplayers?

Andhowcangamedevelopersandthemakersofbigconsolespersuadeconsumerstobuythelatestshoot"em-upsfor$30ormore,whenApple"sAppstoreisfullofgames,createdbydevelopersaroundtheworldandapprovedbyApple,thatcostaslittleas99cents—orevenare

free?

Theconcernshighlightanacceleratingshiftawayfromhard-coregames,whichhavetraditionallydrivenconsolesales,tomorecasualonesplayedoncellphones.Ofthe758newgametitlesshownattheTokyoGameShow,168wereforcellphoneplatforms—morethantwiceasmany

asinthepreviousyear.

AppledidnotparticipateintheTokyoGameShow,whichendsSunday.Butthecompanyintroducedabeefed-upversionoftheiPodTouchthismonth,explicitlycomparingitasagamingplatformwiththeNintendoDSandSonyPlayStationPortable.Apple"sassaultcouldeveneatintosales

ofhomeconsoleslikeNintendo"sWii,Sony"sPlayStation3orMicrosoft"sXBox,asgame-playing

quicklybecomescenteredoncellphones.ManyintheindustrysaythatNintendo,SonyandMicrosoftneedtoexploremoreradicalchangestotheirbusinesses,includinganemphasisonsoftwareratherthanhardwareandabetterwayforuserstodownloadgames.

ForgamemakerslikeKonami,theiPhonecouldbeanattractiveplatformbecauseitischeapandeasytodevelopgamesfor,withpotentiallylargereturns.DevelopinggamesforsophisticatedmachineslikePlayStation3andXBox,ontheotherhand,istime-consumingandexpensive.DecreasinginterestfromgamemakerscouldfurtherhurtSony,NintendoandMicrosoft,becausetheyrelyonsolidgamelineupstodriveconsolesales.Andinturn,lowerconsolesaleswouldmeanfewerdevelopersinterestedinmakingnewgames.TobolstersalesofitsWii,NintendosaidThursdaythatitwouldcutitspricebyafifthinmajormarkets,followingsimilarcutsbySonyandMicrosoftfortheirownconsoles.NintendoistryingtostemarecentslideinpopularityoftheWii.Theconsolewasahitwithconsumers,thankstoitsmotion-sensitivecontroller,butsaleshavestalled,droppingto2.23millionunitsintheApril-to-Junequarterfrom5.17millionayearearlier.

Ayearago,NintendoalsointroducedanewversionofitsDShandhelddevicethatletsusersdownloaddigitalcontent,includingmusic,photos,videosandgames,viaaWi-Ficonnection—a

clearimitationofApple"sAppStore.Microsoft,meanwhile,isdevelopingtechnologythatletspeopleplayvideogamesusingnaturalbodymovementsinsteadofhand-heldcontrollers.InJune,thecompanyintroducedaprototypeofaprojectcode-namedNatal,amotionsystemthatcombinescameraswithvoiceandface-recognitionsoftware.Sonyhaspromisedevenmorehardwarewizardry:

3-DvideogamesandanewcontrollermuchliketheWiithatisshapedlikealollipopandsensesmotion.ItsPlayStationGoportableconsole,duenextmonth,doesawaywithmemorydiscsandinsteadreliesondownloadsfromavirtualstore.Butanalystssayhardwareisfastlosingcenterstagetosoftwareinthegame-playingworld.Whatwilldrawconsumers,saidHirokazuHanamura,presidentoftheTokyomarketresearchcompany,Enterbrain,issoftwareprowess,likeApple"sAppStore,whichalreadyhas21,100games—farmorethanNintendoandSonycombined.

Manywithintheindustryarewaryofchange.Still,Japanhasexperienceindevelopinggamesforcellphones.Accordingtoanindustrygroup,Japan"scellphonegamemarketreached¥16.25billionin2007.Japanesecompanieshavebeenespeciallysuccessfulincombiningmobilephonegameswithsocialnetworking.Gree,afast-growingsitewithabout12.6millionusers,getsvisitorshooked

onitssocialnetworkingservice,thenofferscellphonegamesonitsmobileversion.Thecompany