16秋学期电子商务英语在线作业Word文档下载推荐.docx

16秋学期电子商务英语在线作业Word文档下载推荐.docx

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D.thirdparty

3.Asearchenginereadsits（）ofsitesandsiteinformationaroundtheworldforparticularitemssearchedonbyusers.

A.webpage

B.database

C.attachment

D.password

4.businessmodelshavetakenongreaterimportancerecentlyasaformofintellecturalpropertythatcanbeprotectedwitha（）

A.password

B.system

C.patent

D.strategy

5.oneofthebestmesurementsforwhatsellswellontheInternetis（）

A.commonsense

B.technology

C.quality

D.marketing

6.TPNrefersto（）

7.（）involvesholesalersandretailersofgoodsandservices.

A.utilitymodel

B.auctionmodel

C.subscriptionmodel

D.MerchantModel

8.（）istheflowofintermediategoodsandservicesfromonebusinesstoanother.

A.EDI

B.thesupplychain

C.EC

D.TPN

9.businessmodelshavetakenongreaterimportancerecentlyasaformofintellecturalpropertythatcanbeprotectedwitha（）

10.Themovementofgoodsandservicesonatimelybasisiscriticalforsuccessfuldelivery,accurateproducitonschedulingand（）

A.effectiveinventorymanagement

B.effectiveinternetbrowse

C.qualityofproducts

D.personnelmanagement

11.EachuserofE-mailhasa（）towhichmessagesaresent.

A.emailidentity

B.mailbox

12.（）providesathirdpartypaymentmechanismforbuyersandsellerstosettleatransaction.

A.auctioner

B.salesman

C.broadcaster

D.Transactionbroker

13.TheoperationoftheWebreliesprimarilyon（）asitsmeansofinformationretrieval.

A.telnet

B.hypertext

C.image

D.homepage

14.Inconsideringtheunderlyinginfrastructure,itisimportanttokeepinmindthat（）isnottherealkey.

A.technologys

B.service

C.sales

15.E-commercewasfirstdevelopedinthe（）

A.1960s

B.1970s

C.1980s

D.1990s

16.ECsetahighdemandsontheresponsiveness,flexibility,visibility,andoptimizationof（）.

A.salesactivity

B.tractions

C.securitysystem

D.logisticsservice

17.（）istheflowofintermediategoodsandservicesfromonebusinesstoanother.

18.Ifyouneedtoaccessinformationandknowwhereitisontheweb,youonlyneedentertheentirewwwaddressintoyourbrowser'

s（）.

A.address

B.computer

C.http

D.UnifromResourceLoactorfield

19.（）isamethodtoverifythebuyer’sidentitybeforepaymentisauthorized..

B.Authentication

C.profile

D.identity

20.Manufacturermodelisalsocalled（）

A.adirectmodel

B.e-tailer

C.catalogmerchant

D.Bitvendor

16秋学期《电子商务英语》在线作业

二、多项选择题（共5道试题，共10分。

1.detailedclientinformationsuchas（）canhelpbusinesstosettheirmarketingstrategieseffectively.

A.productquality

B.purchasingpower

C.personalpreferences

D.modeofconsumption

2.Thebasiccategoriesofbusinessmodelsinclude（）

A.brokerage

B.advertising

C.community

D.subscription

3.Therearetwotypesofencryption:

（）

A.secretkey

B.doublekeys

C.missingkey

D.publickey

4.brokeragemodelsinclude（）

A.marketplaceexchange

B.content-targetedadvertising

C.buy/sellfulfillment

D.bountybroker

5.Theessentialsecurityrequirementsforsafeelectronicpaymentsare（）

A.authentication

B.encryption

C.integrity

D.nonrepudiation

三、判定题（共25道试题，共50分。

1.TheresponsibilityforthesuccessfulmanagementofaprivateEDInetworkclearlyfallstothenetworkoperator.

A.错误

B.正确

2.Afirewallinsulatesaprivatenetworkfromapublicnetworkusingestablishedcontrolsonthetypesofrequesttheywillroutethroughtotheprivatenetworkforprocessingandfulfillment.

3.TheresponsibilityforthesuccessfulmanagementofaprivateEDInetworkclearlyfallstothenetworkoperator.

4.incentivemarketprovidessuggestionforcustomersformakingpurchasesfromassociatedretailers.

5.ERPisoftenreferredtoasfront-officesoftware.

6.Whendreamingupideasforyoure-business,keepinmindthateverythingsellswellovertheweb.

7.liteEDIwillsignificantlyreducethecostsofthecompaniesinthreibusiness.

8.detailedandaccuratesalesdatacanhelptoincreasestocklevelandoperatingcost.

9.informationmanagementisakeyfactorinsuccessfullymovingproductsthroughthesupplychain.

10.Metamediarymodelcanfacilitatetransactionsbetweenbuyerandsellers,anditgetinvolvedintheactualexchangeofgoodsorservicesbetweentheparties.

11.TherealkeyinECisnottechonolyemployedbuttheattentiongiventothebusinessaspectsofthesite.

12.GPRScannotchargetheuserperdatabitofinformationsentandreceived.

13.Twolevelsofnetworkpolicydirectlyinfluencethesales,installationanduseofafirewallsystem.

14.Themainpurposeofanintranetistosharecompanyinformationandcomputingresourceswithbusinesspartners.

15.incentivemarketprovidesincentives,suchasredeemablepointsorcouponsforcustomersformakingpurchasesfromassociatedretailers.

16.Mobilecommerceisabouttheexplosionofapplicationsandservicesthatarebecomingaccessiblefrommobiledevices.

17.Subscriptionfeesareincurredirrespectiveofactualusagerates.

18.Ifbusinessgoeswell,thecostofoperationexceedtherevenuesfromsalesandthecompanyrealizesaprofit.

19.Abusinessmodelisthemethodofdoingbusinessbywhichacompanycansustainitself.

20.ERPisoftenreferredtoasfront-officesoftware.

21.TherealkeyinECisnottechonolyemployedbuttheattentiongiventothebusinessaspectsofthesite.

22.GPRScannotchargetheuserperdatabitofinformationsentandreceived.

23.WWWisasystemofInternetserversthatsupportshypertexttoaccessseveralinternetprotocolsonasingleinterface.

24.InglobalInternetmarketing,marketerscantakeothercountriesandtheirpopulationsforgrantedwithoutrestraint

25.Fromawebmarketingstandpoint,oneofthedifficultiesyoufacewhenyouofferanumberofproductsaimedatdifferentgroupsistofacilitatethefeedbackspeedtovisitorsquicklyandmovethemtotheirownsections.