BEC中级第2辑真题综合总结Word文档格式.docx
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C7coachingenablingacompanytorespondrapidlytoalackofexpertiseinacertainarea
Coaching
A
Coachinginvolvestwoormorepeoplesittingdowntogethertotalkthroughissuesthathavecomeuprecentlyatwork,andanalysinghowtheyweremanagedandhowtheymightbedealtwithmoreeffectivelyonsubsequentoccasions.Coachingthustransfersskillsandinformationfromonepersontoanotherinanon-the-jobsituationsothattheworkexperienceofthecoachisusedtoadviseandguidetheindividualbeingcoached.Italsoallowssuccessesandfailurestobeevaluatedinanon-threateningatmosphere.
B
Coachingmeansinfluencingthelearner'
spersonaldevelopment,forexamplehisorherconfidenceandambition.Itcantakeplaceanytimeduringanindividual'
scareer.Coachingisintendedtoassistindividualstofunctionmoreeffectively,anditisapowerfullearningmodel.Itbeginswhereskills-basedtrainingends,andhelpsindividualstouseformallylearntknowledgeinday-to-dayworkandmanagementsituations.Individualsbeingcoachedareinademanding(要求严格的,很费心的)situationwiththeircoach,whichrequiresthemtoconsidertheirownbehaviourandquestiontheirreasonsfordoingthings.
C
Thecoachprofessionallyassiststhecareerdevelopmentofanotherindividual,outsidethenormalmanager/subordinate(下属,下级)relationship.Intheory,thecoachingrelationshipshouldprovideanswerstoeveryproblem,butinpracticeitfallsshortofthis.However,itcanprovideaspacefordiscussionandfeedbackontopicssuchaspeoplemanagement(人事管理)andskills,behaviourpatterns,confidence-buildingandtimemanagement.Throughcoaching,anorganisationcanmeetskillsshortages,discusstargetsandindicatehowemployeesshoulddealwithchallengingsituations,allatshortnotice.(立即,马上)
D
Effectivecoachesareusuallythosewhogetsatisfactionfromthesuccessofothersandwhogivetimetothecoachingrole.Givingpeoplecoachingresponsibilitiescansupporttheirdevelopment,eitherbyencouragingmanagementpotentialthroughsmall-scaleone-to-oneassignments,orbyprovidingaddedjobsatisfactiontomanagerswhofeeltheyarestuckintheirpresentjobs.Acoachisalsoaconfidentialadviser,accustomedtodevelopingpositiveandeffectiveapproachestocomplexmanagement{Beaccustomed/usedto(doing)sth(v)
},organisationalandchangeproblems.
人邮第二辑真题TEST1READINGPART2
BUFFETZONE(自助餐区域)
LucyRobertsonstartedworkingatatakeawayfoodbusiness(外卖餐馆)tosupplement(补充,增补)herincomeduringherstudentdaysatEdinburghUniversity,Severalyearslatershehadboughtthebusinessandnow,17yearson(17年来(adv)),sheownsGrapevineCaterers,probablyScotland'
sleadingindependentcaterers,withaturnoverofalmost£6m.
Shehadneverplannedtoownabusiness,andhadcertainlyneverconsideredacareerincatering.(0)..GInstead,shestudiedaccountancyafterleavinguniversity,andasteadyifunspectacularprofessionalpathseemedset.(然而,离开大学后她学的是会计,一个平淡无奇的职业道路似乎已经铺就。
).....However,herunplannedcareerbeganin1985,whenshereturnedtoEdinburghanddiscoveredthatthetakeawayshehadworkedinwasupforsale.Onimpulse,sheboughtit,butadmitsthatatthetimesheknewnothingaboutcatering.(8).... D'
Itwasadramaticlearningcurveandverysmallamountsofmoneywereearnedatfirst,’saysRobertson.
.....Itwasadifficulttime,butessentialintermsofgainingtheexperiencesheneeded.Thelate1980sboomwasgoodforbusiness,withlargenumbersofofficeworkerswantingtakeawayfoodfortheirlunches.(9)...CButthisdemandwasshort-lived,andbeforelong,increasingcompetitionmadeithardertomakeaprofit.
.....'
Atonepoint(在某处;
在某一时刻/一度(adv))therewere26foodoutletswithina5-kilometreradius,'
Robertsonrecalls.Astheeconomychangedandtheoncepacked(林立的,群集)officeblocks(商务区)startedtobecomevacant,itbecameclearthatRobertsonwouldneedtodiversify.(10)... EShedecidedthatthesolution,sincemanycompaniesrequiredworkinglunchesformeetingswithclients,wastoprepareanddelivermealstobusinesspremises(商务楼).
.....Itchangedthedirectionofthecompanyforgood.
AsRobertsonbegantowincateringcontracts,shedecidedthatthecompanywouldhavetomovetolargerpremises.In1994,themovewasmadewhensheboughtanothercateringbusinessthatalreadyhadanumberofprofitablecontractsforboardroomlunches.
Meanwhile,Robertson'
smaincompetitor,theoldestcateringcompanyinEdinburgh,wascausinghersomeanxiety.'
Customerloyaltyisnottobeunderestimated,(低估,看轻)'
shewarns.ButRobertsonisnotsomeonewhoiseasilyputoff.(11).... BHerwayround(完成,使圆满结束)thisparticularproblemwastorecruitthecateringmanageroftherivalcompany.
....Partlyasaresultofthis,turnoverdoubled,andhavingoutgrownanothersite,Robertsonboughtacity-centrelocationforthegroup'
sheadquarters.
Bynow,Grapevine'
smaincompetitorwasanewcateringcompanycalledTowngates.AlthoughRobertsontriedtoraiseenoughmoneytobuyTowngates,shedidnotsucceed.Thenluckintervened(运气成分(v))andTowngateswentbankrupt.(12).... FOnhearingthis,RobertsonimmediatelycontactedalloftheirclientsandofferedtheservicesofGrapevineCaterers.
....Manyacceptedandthecompany'
sturnoverwentfrom£700,000to£l.5millionalmostovernight.
However,thecompany'
sgrowthwasnotassmoothasitsounds//inretrospect(回顾
).Robertsonadmits,'
Wewereclosetotheedgeduringthegrowthperiod.Likemanyunder-capitalisedcompaniestryingtogrow,itmighteasilyhavecollapsed.'
Butthat,shefeels,isthechallengeofdevelopingyourownbusiness.
人邮第二辑真题TEST1READINGPART3
HOWTOMARKETYOURSELF(《Howtomarketyourself》,怎样开发你自己)
Wemanageourowncareersnow.Soknowinghowtobrandandpositionyourselfinthemarketas'
Meplc'
atdifferentstagesofyourworkinglifeisbecominganincreasinglyvitalskill.AtleastthatiswhatimageexpertMarySpillanebelieves.'
Employmentasweknowitisdecreasing.Jobsdon'
texist,workexists.Inthenextdecademostofuswillbesuppliers,notstaff.Wewillhaveclientsnotbosses.Ifyouareunder30,youprobablyknowthatthereisonlyonefirmtojoinforlife:
Meplc.Itpromotesyouandyourpotentialtoothers.'
'
We'
reworkinginmulti-national,multicultural,multi-corporateteamsandit'
simportanttounderstandtheimplicationsofthis.Weneedtocreateapersonalbrandthatisunique,butcomplementsthebrandofthecorporationweareworkingfor.Youhavetofindawaytodoitsothatyouarenotjustatypicalemployee,'
advisesSpillane.'
Youhavetodecidewhatcentralvaluesyouwanttoproject,andalsowhatmayneedtoalterfromsituationtosituation.'
(树立属于自己的品牌,并且相机而动。
)
ManypeopleonlyrememberMarySpillanefortheyearsshespentrunningacosmeticscompany,butsheactuallyhasmastersdegreesininformationscienceandpolitics.Sheusedtohidethathard-hitting(Hard-hitting有活力的/积极的/强有力的;
用力打击的(a)hard-hittingnews有影响力的新闻(n)
)side,butisnoweagertoshowitandforgetaboutcosmetics.'
NowthatI'
mworkingintheboardroomsofmajorplcsandglobalcompanies,I'
mplayingup(playup强调,突出)mydegreesandmanagementbackgroundsothattheimagesideisseenonlyasanadditiontothevalueside,'
saysSpillane.
Somecontractstakelongerthanothers.'
TheCitylawfirmsI'
mcurrentlyworkingforarereallydifficultbecausetheydon'
thaveanyideaofwhattheirbrandshouldbe,andarestillverytraditionalevenwhentalkingaboutbecomingmodern.I'
mshowingthemhowtodoeverythingfromchangingtheirreceptionareas-whichtendtobeveryoff-putting(1.令人厌恶的2.老是推托的(a))withtheirhigh-frontedreceptiondesks-tohowtomakesmalltalkthatislessformalandrigid.Companiesrebrandthemselvesallthetime,spendingmillionsonnewofficeinteriorsandsoon.Butwithoutanunderlyingchangeofattitudes(没有态度的根本转变(adv)),itcanproveanemptyexercise.'
Shearguesthatforindividualstoo,theremustbemorethanasurfacechange,asrebrandinggoesdeeperthanamerechangeofwardrobe(wardrobe衣柜;
行头;
全部戏装['
wɔ:
drəub](n)).Beyondadviceonappearance,shetellsclients,'
Remindyourselfofwhatyouareselling:
thepersonalvalues(个人价值)thatcompriseyourbrand.Learntopresentyourselfinawaythatwillprojectwhatyouwanttodeliver.Lifelonglearningisessential,togetherwiththesortofdiscoveryandadventurethatpromotepersonalgrowth.Alwayshaveanup-to-the-minute(最新的,最近的,直到现在的)CVreadytoprintout,refreshingiteveryfewmonthswithyourmostrecentachievements,justtoremindothersofyourbrandvalue.'
Shebelievesitisessentialthatyouunderstandbothyourpublicselfandyourprivateself,aswellasyourblindspots(盲点(n))andyour
potential,inordertocreateaneffectivebrand.Thepublicself(公众自我,公众知道)istheimageyouprojecttotheworld,theprivateself(内在自我,只有自己知道)iswhatyouknowaboutyourselfbutothersdon'
t,aridblindspotsarethosethingsthatothersseeaboutyoubutyoucan'
tseeforyourself.Bydecidingwhatimageyouwantotherpeopletosee,emphasisingmore