新编商务英语精读1答案Word文档下载推荐.docx

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新编商务英语精读1答案Word文档下载推荐.docx

stockexchange

order

manager

hotel

profit

enterprise

restaurant

invoice

merchant

bank

customer

2.

4)Thesepointsareoftenthoughttobekeytobusinesssuccess:

☐goodmanagement

☐adequateplanning

☐sufficientfinancialresources

☐healthycashflow

☐controlledspendingandtheabilitytocollectmoneyowing

☐effectivemarketing

agoodproductandservice

Exercises

1.Choosethebestanswertocompletethefollowingsentences.

1.d2.c3.b4.d5.d

2.Completethefollowingstatementswiththewordsorexpressionsyouhavelearnedinthistext.

1.business/services2.Land3.Labor/goods4.Capital5.Entrepreneurship6.loss7.bankrupt/debts8.Innovative

9.initiates/business

3.GivetheEnglishwordsorphrasesforthemeaningprovided.

1.distributetoseparate(sth)intopartsandgiveasharetoeach

person

2.accomplishtosucceedindoing

3.manufacturetomakegoodsonalargescale

4.conducttodo;

tocarryon(business)

5.bankruptnothavingenoughmoneytopaydebts

6.securetomakesureofgetting(sth)

7.purchasetobuyandsell(goods)

8.capitalmoneyusedinbusiness

9.financetoworkinthebusinessofprovidingmoney

10.profitfinancialgain

11.initiatetoputintooperation

12.sharethepartbelongtoorowedtoaparticularperson

13.datainformationcollectedforexaminationandconsideration

14.extracttotakeorget(sth)out

15.processtoperformoperationon(sth)incomputer

4.Putthefollowingexpressionsfromthetextintheblankstocompletethesentences.Makechangeswherenecessary.

1.lookfor2.upto3.payfor4.extractedfrom5.responsiblefor

6.goingbankrupt7.relatedto8.toacertainextent9.referredto10.todecideon

5.Rewritethefollowingsentencesandreplacetheitalicizedwordswithappropriatewordsorphrasesfromthetext.

1.Somerawmaterialsmaybeextractedfromtheair.

2.Toconductbusinesssuccessfullyinvolvesalotoffactors.

3.Theentrepreneurshouldbearalltherisksofthebusiness.

4.Thisletterrelatestothesaleofthehouse.

5.Ifthecompanygoesbankrupt,manypeoplewilllosetheirjobs.

6.Hefailedtosecurethetopjobwiththebank.

6.WordStudy

Foreachofthefollowingclues,usethegivenpromptstoproducesentencesinthesamewayasisshowninthemodel.

1.

a.Theywillgoaheadwiththeirplans,evenattheriskofoffendingthelocalpeople.

b.Anyonetravellingwithoutapassportrunstheriskofbeingarrested.

c.Thebusinessmaniscrazytoriskhismoneyonaninvestmentlikethat.

a.ThemayorwillperformtheopeningceremonyfortheInternationalMovieFestival.

b.Everydecentpersonshouldknowthatoneshouldalwaysperformwhatonepromises.

c.Thenewssaidthatthecompany’sperformancewasdisappointinglastyear.

3.

a.Theshopkeepersaidhewouldreplacetheradiosetifwewerenotsatisfied.

b.GeorgehasreplacedEdwardascaptainoftheteam.

c.WemustfindareplacementforSuewhilesheisawayonholiday.

4..

a.Theclimbershadreachedthelimitoftheirendurance.

b.Theparentsaskedtheirkidstokeepspendingwithinlimits.

c.Thegovernmentplanstolimitlanddevelopmentinordertopreservetheenvironment.

5.

a.Youmustacceptyourshareofresponsibilityforthefailureofthefirm.

b.Theirsupremedesireistobetogether–toshareeach’sotheremotions,andfancies,anddreams.

c.Westillhavethelargestmarketshare,butthecompetitionisgrowingfast.

Post-reading

Top10ChecklistforStart-ups

☐Areyoureadytostartabusiness?

Knowwhatyouwantandunderstandwhatwillbeinvolved,includingthepersonalsacrifices.Bewillingtodevotelonghourstoyourendeavor.

☐Haveyoudoneyourhomework?

Conductresearchtoensurethereisaneedforyourproductorservice.Besuremarketconditionscansupportyourbusiness.Talkwithfriends,family,andadviserstoobtainbusinessinformation.Governmentagencies,tradeassociationsandotherorganizationsofferservicesandprogramstohelpgetbusinessesstarted.

☐Howwillyouutilizeyourskillsandcompensateforyourweaknesses?

Evaluateyourpersonalqualitiesandskills.Useyourtalentsandrecognizetheareasyouneedhelpwith.

☐Whatformwillyourbusinesstake?

Decideonastructure—incorporation,partnershiporsoleproprietorship.

☐Howwillyoupromoteandmarketyourbusiness?

Justhowareyougoingtodistinguishyourselffromthecompetition?

☐Whatisyourpricingstrategy?

Whatdoesthepricesayaboutyourproduct(anditsqualityversusthecompetition)?

Thinkaboutwhatyouwillchargepeopleforyourproduct/service.Estimateyourbreak-evenpointandrevenues.

☐Haveyoupreparedadetailedbusinessplan?

Itisimperative.

☐Whatfundingsourceswillfuelyourenterprise?

Securesufficientfinancialresourcesforstart-upandoperations.

☐Wherewillyoulocate?

Pickabusinesslocationthatmakessenseforyouandyourcustomers.

☐Howwillyourbusinessoperateonadailybasis?

Howwillyoudeliveryourproductorserviceandmanageyourbusiness?

Figureoutwhatyouwillneedfortheday-to-daysmoothfunctioningofyourbusiness.

 

ReadingII

Dictation

Businessincludestheactivitiesofallcommercialproducersofgoodsandservices.Theseproducersrangefromsmallshopsownedbyonepersontohugeorganizationsownedbythousandsofstockholderswhohavesharesinthecompanies.Thewordbusinessmayrefertoproducersofthesameproductorservice,suchastheclothingbusinessortheinsurancebusiness.Anindividualenterprisemayalsobecalledabusiness.

Comprehension

1.F2.T3.T4.F5.T6.F7.F8.T9.NM10.T

Vocabulary

1.a2.d3.a4.a

5.c6.b7.a8.d

Specialuse

1.equipment2.anassistantmanager3.land4.data

5.capital6.trade7.wealth8.competition

9.service10.activities11.qualityquantity12.materials13.production14.education15.memos16.aspace17.experience18.advice19.lives20.varieties

Translation

1.Thecrewofanairlinershouldberesponsibleforthesafetyofallthepassengers.

2.PleasedistributetheseEnglishnewspapersandmagazinestoeverysubscriberassoonaspossible.

3.ThecollegehasdecidedonalectureseriesandbusinessEnglishmajorsmustbepresent.

4.Foradditionalexplanation,pleaserefertopage58oftheteacher’sreferencebook.

5.Mostpeoplewillbeinterestedinwhatrelatestothemselves.

6.Recently,moreandmorepeoplehavegoneintobusiness.

7.Abusinessmanwhosellsgoodsinbulkiscalledawholesaler.

8.It’sreportedthatnowadayswagesarestillonestepaheadofprices.

Cloze

1.a2.c3.a4.d5.b

6.d7.b8.c9.c10.b

11.b12.c13.d14.b15.d

ExtendedActivities

A.Phoneticdrills

I.Listentotheabovesentencesandfindoutthewordscontainingthesoundslistedbelow.

/i:

/:

see,she

/I/:

is,Alice,secretary,this,office,she,listen,manager,his

/e/:

secretary,well,twelve

/<

/:

that,man,Alice

III.Listentothefollowingsentencesandcirclethewordyouhearintheparentheses.

1)132)143)604)155)7062

6)30417)16628)509)3010)17

B.FunctionandStructure

1.Greetingpeople

Completethefollowingdialogues

1)Tim:

Hi!

Dan:

Hi,Tim!

Tim:

Howareyou?

Notbad.

2)Youseeafriendonthebus.

John:

Hi,Jane!

Jane:

Hi,John.

What'

shappening?

Nothingmuch.

3)Twoclassmatesgreeteachotherontheschoolcampus.

Rita:

Hi,Mark!

Howareyoudoing?

Mark:

Notsogood.I’vegotabadcold.

Yeah,alotofpeoplehavecolds.It'

sthiscrazyweather—coldoneminuteandhotthenext.

4)Inanoffice

Secretary:

Goodmorning,Mr.Edwards.

Mr.Edwards:

Goodmorning,Mary.Howareyou?

Fine,thankyou.

2.Sayinggood-bye

Completethefollowingdialogues.

1)Twoclassmateshavejustmetforthefirsttimeandareendingtheirconversation.

Bob:

WellI’vegottogo.Ihaveaclassatnine.Nicetomeetyou.

Ted:

You,too.Seeyoulater.

Yeah.Seeyouaround.

2)Tworoommatesaregettingreadytoleavethehouseinthemorning.

Jeff:

It’salreadynine.I’vegottohurry.

Brad:

Me,too.Seeyoutonight.

Solong.

3)Astudentistalkingtohisacademicadvisor.

David:

Ireallyshouldleaveforclassnow.Thankyouverymuchforyourhelp.

Ms.Williams:

You'

rewelcome,David.Haveagoodtime.Good-bye.

Thesametoyou.Good-bye.

4)Astudentmeetsoneofherformer

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