商务交际英语Chapter8-DevelopinPPT格式课件下载.ppt
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Alexvolunteeredtobethespokespersonofgivingprogressreport.Hestroubledbytheeyes-glazed-overlookintheaudiencememberswhenrattlesoffthenumbers.Therefore,hedecidestofindamoreeffectivewaytopresentthenumbersandstatisticsportionofhisprogressreportinbothhandoutandoralpresentation.大意:
Alex自愿担任工作进度报告的发言人,不过现在他面临一个问题,当他飞快的说出报告里面的数字时,观众变得目光呆滞的。
所以,他正在寻求一种更有效的方法去演示进度报告里面的数字及数据不单只讲义部分,还有口头展示部分。
8.1PurposesandPlacementofGraphicAids使用图表之目的和安排,Graphicaids:
Provideavisualrepresentationofthewordsinyourmessage.在你所表达的信息中,充当词语的视觉代表。
Provideanefficientmeansofpresentingdenseamountsofinformation.在表述大量的信息的时候,提供更有效的方法。
WhyUseGraphicAids?
为何要使用图表?
Reason:
Aclear,easy-to-understand,visuallystimulatingformats.清晰的,容易明白的,极具视觉刺激的格式Technologymadethecreationanddeliveryofgraphicaidseasierandmoreaccessible.e.g.MicrosoftExcel,personalcomputer,etc.科技让图表的制作和传达更容易接受,更容易使用Keeptheaudiencesattentionwhileatthesametimegetthepointacross.保持观众的注意力的同时让他们理解你的话,WhyUseGraphicAids?
UsingGraphicAidsinWrittenDocuments在书面文件中使用图表,PlacingGraphicAids图表的摆放Mainfactor:
Wherethereaderwillprefer读者的喜好Wherethereaderwillbenefitfrom读者的得益,PlacingGraphicAids图表的摆放Howtoplacethegraphicaids:
Whengraphicaidwithinthewrittentext,placeyourstatementreferringtothegraphicaidbeforetheactualgraphicaidappears.当图表在字里行间,应该在图表出现前有文字介绍,PlacingGraphicAids图表的摆放Howtoplacethegraphicaids:
Whentheplacementofthegraphicaidistobeinthebodyofthedocument,placeitonthesamepageasitsreference.当图表需要出现在文件文体当中时,应该出现在同一页里。
PlacingGraphicAids图表的摆放Howtoplacethegraphicaids:
Avoiddividingagraphicaidbetweentwopages避免把图表分割成两部分。
IdentifyingGraphicAids识别图表,Auniquenumberforreferencingpurposes用以参考的独特数字2.Atitleforeachgraphicthatdescribesitscontents用以介绍图表内容的题目Thegraphicaid图表Asourceline来源标注,Graphicaidscontainfourparts:
IdentifyingGraphicAids识别图表,Auniquenumberforreferencingpurposes用以参考的独特数字,Examples:
Callallgraphicaids:
FiguresorTable:
把图表都命名为:
图表或列表Onlyonesection:
figure1,figure2;
table1,table2只有一部分:
图表1,图表2;
列表1,列表2
(2)Morethanonesection:
figure1.1,figure1.2;
table1.1,table1.2多于一部分:
图表1.1,图表1.2;
列表1.1,列表1.2,Onlyonesection:
table1,table2,Morethanonesection:
table1.1,table1.2,2.Atitleforeachgraphicthatdescribesitscontents用以介绍图表内容的题目,IdentifyingGraphicAids识别图表,Containenoughdetailforreaderstounderstandwithoutreadingthetext.图表要包含足够多的信息,让读者免于要再次阅读文章,IdentifyingGraphicAids识别图表,Thegraphicaid图表,Table,piechart,flowchart,picture,etc.列表饼形图流程图图片,IdentifyingGraphicAids图表的鉴定,Asourceline来源标注,Ifthematerialoriginatedwiththeauthor,noneedtoinclude.如果资料来自于作者,不需要包含来源标注Ifnot,includeitwheneveritcomefrom.如果不是,不论来自何处的来源,都必须标注,SOURCE:
XYZCompany,1999AnnualReport,p.9.,UsingGraphicAidtoMislead图表的误用,*Checkthetwoexamplesinpage43.,Verticalaxis:
thenumberofpeoplewhoattendedtheconference.纵向:
参加会议人数Horizontalaxis:
thefiveyearstheattendancefiguresprovided.横向:
召开会议的五年里,UsingGraphicAidtoMislead图表的误用,*Checkthetwoexamplesinpage43.,Givemoreattentiontographicaidsthanthewrittentext.比起文字,应当花更多注意力在图表上。
Analyzegraphicaidstoensureitiscorrect.分析图表,以确保其准确性。
Yourethicalresponsibilityistoreportdataasclearlyandaccuratelyaspossible.你的任务是尽量清晰地并准确地报告数据。
Exercise1:
Checkpointonpage43Dotheexercisein5minutes.Discusstheanswerinclass.,Checkpoint1:
d.2.Themainfactortoconsiderwhenplacingagraphicaidiswhereitwillfit(wherethereaderwouldpreferandmostbenefitfromitsplacement).F(b)atitleforeachgraphicaidthatdescribesitscontentsl(d)asourceline,ForCaseStudy:
TheanswersDiscusstheanswersingroups.Reportitgroupsbygroupsinclass.,Forthediscussionquestions:
-Thinkoverthosequestionsafterclass.,Usinggraphicaidswillimproveyour()becausemostpeoplerememberwhattheyseemuchlongerandbetterthanwhattheyhear.a.culturemunicationskillsc.memoryAnswer:
b.2.Whyisitimportantthatyouknowhowtousegraphicaids?
Usinggraphicaidswillimproveyourcommunicationskillsbecausemostpeoplerememberwhattheyseemuchlongerandbetterthanwhattheyhear.,Exercise8-1,3.Agraphicaidprovidesavisualrepresentationofthewordsinyourmessage.Graphicaidsprovideanefficientmeansofpresentingdenseamountsofinformationinawaythatcanhelptheaudienceunderstandyourmessage.Becausemostpeoplerememberwhattheyseemuchlongerandbetterthanwhattheyhear,graphic