钟彬娴在清华学子时代论坛上的演讲.docx

钟彬娴在清华学子时代论坛上的演讲.docx

《钟彬娴在清华学子时代论坛上的演讲.docx》由会员分享，可在线阅读，更多相关《钟彬娴在清华学子时代论坛上的演讲.docx（12页珍藏版）》请在冰豆网上搜索。

钟彬娴在清华学子时代论坛上的演讲

钟彬娴在清华学子时代论坛上的演讲

　　AndreaJung

　　Tsinghuauniversity-（beijing）oct.23rd

　　goodafternooneveryone.Ican'ttellyouhowhonoredIamtobeherewithyoutotalkaboutmythoughtsonleadershipandtosharemyexperiencesasoneofonlyahandfulofwomentodayrunningamajorglobalcorporation.

　　AsIlookoutatallofyou....someatthebeginningstagesofyourcareers....somewellalongtheroadtoyourfuture....whereveryouareonyourownpersonalpathIcanpromiseyouaworldofopportunityandexcitement.Anythingyouchoosetodoiswithinyourreach.howfaryougowilldependonhowhighyousetyourdreamsandhowhardyouworktoachievethem.butwhateverpathyoutake,thefoundationprovidedbyagoodeducationwillmakesuccesscomethatmucheasier,Ipromiseyou.

　　Ihavesharedmyexperiencesonleadershipwithmanydifferentgroupsofpeopleallovertheworld.butbeinghereinthecountrywheremyparentsandgrandparentswereborn-acountrytowhichIcontinuetofeelstrongemotionalandintellectualties--isanenormousprivilegeandadreamcometrue.

　　Iconsidermyselfarelativelyrecentmemberofanewgenerationofbusinessleadersfacedwithadizzyingpaceofchangeandaglobaleconomicandpoliticalenvironmentthatareredefinedbythedayinthistumultuous21stcentury.

　　IwasofferedthejobasceoofAvonfouryearsago,andithascertainlybeenanexperienceofalifetimeformeeversince.we'vehadaspectacularsuccess,modernizingeverythingaboutthecompanyfromtoptobottom.

　　withsalesthatthisyearwilltop$6.7billionusDandastockpricewhichisatanall-timehigh,we'vecertainlyhadsomeincredibleresults.AvonhasbeennamedoneofFortunemagazine'smostadmiredcompaniesandwe'vemadebusinessweek'slistoftheworld'smostvaluablebrandsforthreeyearsinarow.

　　Youmaynotrealizethis,butAvondoesbusinessin143countriesandwesellourproductsthroughmorethanfourmillionindependentsalesrepresentativesthroughournow-famousdirectsellingdistributionmodel.

　　ofallthecountrieswhereAvondoesbusiness,chinaiswithoutdoubtourfastestgrowingmarket.Avonenteredchinain1990,andwewerethefirstinternationaldirectsellingcompanytoopenourdoorshere.overtheyearswehaveadaptedoursellingtechniquestotheuniqueneedsofthechineseconsumer.Today,wesellourproductsinavarietyofdifferentways,withbroaddistributionthrough5,000independentbeautyboutiques,ownedandoperatedbyentrepreneurswhoarebuildingsuccessfulAvonbusinesses.

　　Themajority-morethanthree-quarters--ofthesebeautyboutiqueownersarewomen,inkeepingwithAvon'sfoundingprinciplesofprovidingbusinessandfinancialopportunitiesforwomen.Thisisreallythecoreofourbusinessvisionanditisconsistentfrommarkettomarketallovertheworld.

　　Today,Avonisproudlyknownas"Thecompanyforwomen"ineverycountryinwhichwedobusiness.Andourabilitytoprovidewomenwithbothqualityproductsandasignificantearningsopportunityhasbecomeanimportantcompetitiveadvantage.

　　Itisoneofthereasonsourbusinessinchinahasgrownsorapidlyrightfromthestart.overthepastfouryearswehaveexperiencedrobustsalesgrowthof30%annually.In20XX,weexpecttoachievetotalsalesof$150millionto$200millionu.s.dollars.wehavebecomethenumberonebrandofskincareforchinesewomen,andwe'realsooneoftheirtopthreefavoritemakeupbrands.ourfacilitiesinclude74branchesin27provinces,plusa$41millionstate-of-the-artglobalmanufacturingfacilityinguangzhou.

　　goingforward,ourstrategyforAvonrecognizeschinaasthenumberonemarketintheworldforfutureexpansion,reflectingourstrongcommitmenttobringnewbusinessopportunitiestoentrepreneurialwomenineverycornerofthisgreatcountry.

　　（pause）

　　AsIlookbacktoallthatwehaveaccomplishedoverthepastdecadeandparticularlyoverthepastfouryears,ithasbeenarealperiodofbreakoutsuccessforourcompany....breathtaking,butalsoexhausting.Therollercoasterridehasopenedmyeyestomanythings....abouttheincreasinglycomplexdemandsofrunningabusinesstoday,aboutmyowncompetenciesandtheneedtoconstantlychallengeandrenewmyowncommitmenttobeingabetterleader.

　　IhadnoideaatthemomentIbecameceothatIwouldexperiencesuchgreatfortuneandsuchgreatchallengebothatthesametime....andhowenormouslymylifewouldchangeasaresult.noideawhatprivilege,yetwhatresponsibilitycomeswithbeingthefirstwomantoleadthecompany,tobeconstantlyscrutinizedasoneoflessthanahandfulofwomenceostoday-whatitwouldbeliketobalancemychineseculturalbackground-whattheresponsibilitiesoftheofficewouldentailinthisunparalleledenvironment.Andwhatitwouldmeantobeabusinessleaderthatcoulddistinguishhimorherselfintoday'sworldwherethegameischangingbytheminute.

　　AsIreflectonmyrapidrisetothetopasoneofthefewwomenrunningamajorglobalcorporation,IhavefoundmyselfthinkingagreatdealaboutmychineseheritageandhowenormouslyfortunateIamtohavebeengiventhisverypreciousgift.

　　Iwasraisedinatraditionalchinesefamilywhereachievementwasnotdemanded,butexpected.myfather,borninhongKong,wasasuccessfularchitect.mymother,borninshanghai,wasthefirstfemalechemicalengineerinhergraduatingclassattheuniversityofTorontoincanada.TheyarrivedinAmericanotspeakingawordofenglishbutthroughhardwork,bothwereabletofulfilltheirfullpotential,andtheirsuccesshassetawonderfulexampleforme.

　　myparentswerealways,andcontinuetobetoday,thesinglebiggestinfluenceinmylife.TheyraisedmybrotherandIwitharespectforthevaluesandtraditionsofourchineseheritage,yetalsowithanunwaveringcommitmenttobringusupwithalltheopportunitiesforhighereducationandadesiretoprepareustoadapttoAmericansocietyandtosucceedinthisworldofgreatchange.

　　mybrotherandIweregivenalltheopportunitiesofourAmericanfriends-thesameschools,thesametennislessons,thesamepianoteachers....butwehadthewonderfuladvantageinmymindofaculturalheritagethatwewerealwaystaughttobeproudof.momandDadalwayswantedustobeproudofbeingchinese-mybrotherandIsmiletodaywhenwereminisceongrowingupinourhouse.wegrewupbelievingthatbeingchinesewasthegreatestadvantageinlife;inourhouse,everythingimportantinlifecamefromchina,wasinventedinchina,owedalltothechinese.

　　wewentonelementaryschoolfieldtripstopulpplants,wheretheytaughtushowpaperwasmade.paperwasinventedinchina,momsaid,afterwerelayedtheprocessinawe.ourfavoriteneighborswereItalianandinvitedusoverforspaghetti.whenwecamehomeandraved,Dadwouldremindusthatmarcopolobroughtpastahomefromchina.notItalian....chinese....andsoitwent.Andhowwonderfultheyweretoinstillinusthesenseofprideinourheritagethatwehaveneverforgotten.

　　whenIfirstbecameceo,afamousAmericantelevisionjournalistinterviewedmydadandaskedhimifhealwaysknewIwouldbesuccessfulinbusiness.no,hesaid,quitetothecontrary,heworriedforyearsthatraisingmetobearespectfulchinesedaughterwouldhindermyabilitytocompeteinaworldwithwhatheconsideredtheaggressive,cutthroattraitsoftypicalAmericaceo's.Infact,hepassedonalettertomethatIkeep,translatedfromchinesetoenglish,inmydeskdrawer.Theletterreads:

　　"Remember,therearedistinctivequalitiesthatsetapartthesuccessfulchinese....strivetoexcelinallyoudo;beasuperbparentwillingtocurtailyourownpleasureforthesakeofbetternurturingyourchildren;begenerous,fair,tolerant,eagertolearnfromothercultureswhilesharingyourown.butbeyondtheseattributes,remembertohaveanabsenceofarroganceandboastfulness;haveunfailingcourtesy,forbearance,sensitivityofothers'feelingsandaboveall,theabilitytodiffuseyourangerandgrievance,notbysurppressingthembutbytransformingthemintohelpful,positiveemotions.Inanageandenvironmentofpretension,youhaveapreciouschineseculturalheritagewhichweareproudtopassdowntoyou....."

　　（pause）

　　Andso,withmyparentsdefinitionofdistinguishedleadershipinmydraweratalltimes,Ihavepushedforwardtoredefineaggressiveasassertive,yethopefullyneverabrasive,toinsurethatI'mtoughenoughtomaketheharddecisions,butneverunfairly,alwaystreatingpeoplewell...remindingmyselfatalltimestohavethehumilityandsensitivitywhichisexpectedinthechineseculture,adaptedtotheneedsofthepressingbusinessenvironmentwhichrequiresahealthydoseofoutwardlyexpressedconfidenceandcourage.

　　Inaway,myownexperiencesreflectthoseofmanywomeninthebusinessarenawhostruggletoretainthebestofwhotheyarewhilecarvingoutasuccessfulmanagementcareer.Duringmyvisithere,Ihavemetandtalkedwithsomanywomen,andIamtrulyheartenedthatthedoorsofopportunityarebeginningtoopenforwomenineveryfield.butIalsoknowthatrealchangeisaslowprocess,soIamhopefulthatmyownexperiencesasawomanandasaleaderwillprovideavaluableperspective.

　　Asthecompanyforwomen,Avon'scommitmenttoprovidingdevelopmentalopportunitiesforwomenissecondtonone.Asyoumightexpect,Avonhasasolidrepresentationofwomeninseniormanagement.Infact,thiswasoneofthereasonsIjoinedthecompanyadecadeago,workingmywayuptheranksthroughareasofincreasingresponsibility.

　　butinterestingly,ithasonlybeeninrecentyearsthat"thecompanyforwomen"hasalsoemergedasthecompanyforwomeninseniorleadershippositions.untilthelastdecade,womenwerenotwellrepresentedintheexecutivesuite.withfewexceptions,middlemanagementwasaboutasfarastheycouldgo.herewasacompanywithvirtually100%womencustomersandsalesrepresentatives,yetcapablewomensimplycouldnotgettothetop.

　　Thisnotonlyprovedunfair,italsoprovedtobeapoorbusinessdecision.ThelackofwomeninmanagementcametohurtAvon.between1975and1985,morethantwelveandahalfmillionwomenenteredtheunitedstatesworkforce.Theseworkingwomenhadtobeservedinnewways.but,atthattime,Avon'sleadershipteamwasstillmadeupentirelyofmen.women'svoicesweren'theardasweplannedourmarketingstrategyandasaresult,salesinourlargestmarketsuffered.

　　Fortunately,Avonlearnedtochange.menandwomennowworktogetherasequalbusinesspartners.Theylearnfromeachotherandrespecteachother.westillofferourmaleexecutivesanoutstandingcareeropportunity,butnowwomenhaveanequalchancetosucceed.

　　Today,sixoutofelevenofAvon'sboardofdirectorsarewomen.mynumbertwoexecutiveisawoman.Almosthalfofourmanagementstaffaroundtheworldarewomen.Andimportantly,wehaveputinplacespecialprogramstodevelopthenextgenerationofwomenwhoarebeingtrainedandpreparedtobecomegeneralmanagersinmarketsallovertheworld.

　　IamequallyexcitedaboutourprogresswiththedevelopmentofthenextgenerationofAvon'swomenleadersinchina.womennowaccountfor78%ofourtotalworkforcehere.evenmoreimpressive,75%ofourmanagersandsupervisorsarewomen,and30%ofourmostseniorexecutivearewomen.

　　（pause）

　　withAvon'sreputationforpromotingwomenandmyowncareersuccess,Iamoftenaskedforadviceonhowpeoplecanpreparethemselvestobetheleadersoftomorrow.Infact,overmycareer,I