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外贸函电开发信范文.docx

1、外贸函电开发信范文 外贸函电开发信范文篇一:外贸开发信模版设计doc 外贸开发信模板模板一张: Hi Sir/Madam, Glad to hear that youre on the market for .,we specialize in this field for 30 years,with the strength of ERUUSA ANTIQUE FURNITURE,with good quality and pretty competitive price. Also we have our own professional designers to meet any of

2、your requriements. Should you have any questions,call me,lets talk details. Best regards! Leon 外贸开发信模板模板二: Dear purchasing manager, Hello,this Lily Lee from xxx company,our company is a professional xx manufacturer with yearss experience.so we want to avail ourselves of opportunity establishing busi

3、ness relation with you. Please link our company web site:. if you want to know more about our product.by the way, free sample are available. Tahnk you in advance! Best regards Xxx Company name: Tel:?. Fax:?. MSN:. Skype:?. 外贸开发信模板模板三: Subject: XX (products name) you need/ XX factory / xx good quotat

4、ion Dear Sirs: We glad to get your information posted on xxxxxx. that you are in the market for XXXX. We would like to take this opportunity to introduce our company and products, with the hope that we may work together in future . This is (Name ) from (Company Name ) which is specializing in (Produ

5、cts Name ) for many years. According to your information posted on xxxx, wed like to introuduce this item for you, and its feture have XXXXXXXXXXX ( products infomations). If you want to see more items,pls visit our websiteShould any of these items be of interest to you, please let us know. We will

6、be happy to give you a quotation upon receipt of your detailed requirements. We look forward to hearing from you soon. Best Regards, Your name ( position) company date .(NAME, ADDRESS, WEBSITE, MAIL, TEL AND FAX ETC.) 外贸开发信模板模板四: Hey guy, XYZ trading here, exporting LANTERNS with good quality and lo

7、w price in US. Call me, lets talk details. Rgds, Rick Cell phone: * (这是一个巴西的贸易公司写给陌生的美国公司的开发信) 外贸开发信模板模板五: Dear Mr. Mukund Kamath, Glad to get your contact info from Indiamart! We supply homogenizers and ice cream freezing machine with good quality and very competitive price. Hope to be a partner of

8、 your company! E-catalog will be provided if needed. Email me or just call me directly. Thank you! Best regards, Mandy *Co., Ltd. Add: * Tel: * Fax: * Mail: * Web: * 外贸开发信模板模板六: To: Purchase Manager Re: Supplier of Deep Groove ball bearing April 29, 20xx Dear Sirs, It is glad to write to you with ke

9、en hope to open a business relationship with you. I obtained your company name and email address from the Internet. Ningbo Fenghai Bearing Co., Ltd. is a factory specialized in Deep Groove ball bearing. Our products had adopted ISO9001:2000 Quality System Authorities. For more information, we would

10、like to let you know our company web site as below. Hope to hear good news from you. Sincerely Yours, Sky Export Manager Ningbo Co., Ltd. TEL: FAX: Email: Website 老外更在意的,并不是你工厂的ISO9001之类的东西,这些都是虚的。如果你是一个不错的工厂,被哪些大客人验过厂,比ISO重要100倍! 如果你通过BSCI验厂,或者Disney验厂,或者Wal-mart验厂,那就把这句写上去! 如:We already passed the

11、 factory audit from BSCI, with the scores * (BSCI验厂是有分数的,而且德国Lidl指定BSCI验的,如果你分数还不错,说明你的产品已经能进德国主流市场了。相比之下,BV和SGS之类的就稍微弱一点点。) 又如:Were the supplier of Wal-mart, and already passed the FE from them. 外贸开发信模板模板七: Hi, purchasing manager. Good day! We are XXXX supplier,and we have researched designed some

12、new product. If you are interested in, I ll send you our catalogue. Thanks for your valuable time. Regards. Yours, - XXX(Ms) compnay name Website:www ADD:XXXXXX TEL:+86 XXXXX FAX:+86 XXXXX 外贸开发信模板模板八:Hi Kelvin, Glad to hear that youre on the market for flashlight and other promotional items. This is

13、 C from * Ltd in China. We specialized in flashlights and premiums for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., and hope to find a way to cooperate with you! Please find the pictures with models and different packaging in attachment. An American guy purchased this model in BIG

14、quantity last year. I would like to try now, if its suitable for Europe. FREE SAMPLES can be sent on request. Call me, lets talk more! Thanks and best regards, C * Ltd Tel: * Fax: * Mail: * 当时一共写给6个不同的客人这样一封开发信,内容完全一样,只是对方姓名不同。所谓的某美国客人下过大单,完全是编的,只是给客人一个感觉,美国佬很喜欢这款产品,下过很大的订单哦,你们看看,是不是欧洲市场也能卖一点?最后一句“C

15、all me, lets talk more”是我故意这样写的,因为很少有客人会打电话给一个陌生人,但是这句话写上去让人感觉会大大不一样,首先就是这个人很有自信,其次就是他是有诚意的,不是群发的邮件。 外贸开发信模板模板九: Hi Chris, Glad to hear that you are on the market for stainless steel spinning parts. We, xxx Co. Ltd, is professional in precision machining for nearlly 10 years, covering high precision

16、 machining parts, casting parts, metal parts, etc. Hope to establish business relationship with you! Should you wanna know more about our company, pls visit Any comments, thatll be appreciated! Thanks. Best regards, xxxx xxx Co., Ltd. TEL: FAX: Email: 外贸开发信模板模板十: Dear Sir or Madam, Are you intereste

17、d in saving some money on importing any of the following?: - High quality thickness planer - Bench planer - Combined planer thicknesser - Woodworking machines All of our products are very affordable as a result of being produced in special economic development regions of China and we are more than h

18、appy to help you with the import/export process too! My contact details are below, and I would be glad to hear from you. Kind regards, Kevin Zhu Sales Executive 开发信要点: 说明三点即可:你来自哪里,做什么的,有什么优势 1.简短; 2.正文中最好不要带网址,否则很容易被外国服务器拦截; 3.少用主动语态,多用被动语态 写email时常范的错误: 1)邮件写得过长。 2)没有明确的主题。一个不明确的主题,会让客人根本没兴趣去打开陌生人

19、的邮件。这个就需要经验了,内容要言简意赅,直接吸引客人通过主题去点开邮件,目的就达到了。至于他看了以后有没有反应,就要看实际情况和你内容的功力了。有些人写邮件会这样设置主题:“we are the manufacturer of lights”,又或者“need cooperation”,或者“Guangdong * trading company ltd”,或者“price list for lights-Guangdong * trading company ltd”等等,一看就知道是推销信。当你一个礼拜就收到一封推销信,你可能会有兴趣看看,但是如果你一天收到N封推销信,估计就会很厌烦,直

20、接删掉算是客气的了。所以如何把主题写好,让客人知道这是封推销信,还是要忍不住打开看看?就要根据之际情况来判断了。 举个例子吧,假设我是做太阳能灯的公司DEF Co. Ltd,目前公司最大的客人是美国的Home Depot,尽管可能是通过贸易商做的,不是直接合作,但是完全可以当作一个开发新客人的筹码!如果我要写一封开发信给美国的ABC inc(这个名字是我编的),我从google上了解了一些这个公司的信息,知道他们是美国的进口商,有做太阳能灯系列,希望能试着开发这个客人,我一般会这样写主题,“Re: ABC inc/Home Depot vendor-solar light/DEF Co., L

21、td.” 其中,ABC inc代表了客人的公司名,你在写给他的主题上首先加上他公司名,表示对他们公司的尊重;Home Depot vendor-solar light明确表示你是北美第二大零售商Home Depot的太阳能灯供应商,既表明了实力,也勾起他的兴趣;最后的DEF Co., Ltd.代表自己公司。这样一来,假设你找对了人,这个正是ABC公司太阳能灯的buyer,又或者是他的某一个主管,突然某一天收到这么一个主题的邮件,哇,home depot的供应商找上来了,太棒了,应该看看是不是有合作机会,是不是比原有供应商更好?他打开邮件的概率会非常非常大!再说了,这个主题设置的还有一个好处,就

22、是客人即使暂时不回你邮件,只是放在收件箱里,但是将来某一天他突然想让你报报价,很容易就能找到这封邮件!只要关键词输入home depot,保证一下子就找到。 3)长篇大论的公司或工厂介绍。 有朋友会反问,那是不是完全不写呢?我的回答是,也不一定,要看具体情况。如果你的公司有突出的优势,可以写,但是最好一笔带过就可以了。可以这样写:We supply solar lights for Home Depot with high quality and competitive price. Hope to cooperate with you! QQ 869277693 篇二:商务函电写作 开发信

23、第二讲 商务函电写作基础Essentials for Business Communications 2.1 商务函电书写基本原则 Principles for business communications A. Courtesy 礼貌 语言要有礼且谦虚,及时地回信也是礼貌的表 现。 1) We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a

24、special offer which we have made in it. 2) You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May. B. Consideration 体谅(you-attitude) 要从对方的角度去考虑问题, 而不是从自身出发,语气上尊重对方 3a). We allow 2 percent discount for cash payment

25、. 3b) You earn 2 percent discount when you pay cash. 4a) We wont be able to send you the brochure this month. 4b) We will send you the brochure next month C.Completeness 完整 一封商业信函应概况了各项必需的事项,如 邀请信应说明时间、地点等,切忌含糊不清的信件。 D. Clarity 清楚意思表达明确,要注意: 1)避免用词错误: 5) As to the steamers sailing from Hong Kong to

26、San Francisco, we have bimonthly direct services. 此处bimonthly可以是twice a month 或者once two months.,可以 改写为: 5a) We have two direct sailings every month from Hong Kong to San Francisco. 5b) We have semimonthly direct sailing from Hong Kong to San Francisco. 5c) We have a direct sailing from Hong Kong to

27、 San Francisco.every two months/evert other month. (2) 注意词语所放的位置: 6) We shall be able to supply 10 cases of the item only. 6a) We shall be able to supply 10 cases only of the item. 前者则有两种商品以上的含义。 (3) 注意句子的结构: 7a) We sent you 5 samples yesterday of the goods which you requested in your letter of May

28、20 by air. 7b) We sent you, by air, 5 samples of the goods which you requested in your letter of May 20. E. Conciseness 简洁 (1) 避免废话连篇: 1.We wish to acknowledge receipt of your letter.可改为:We appreciate your letter. 2.Enclosed herewith please find two copies of.可改为: We enclose two copies of. (2) 避免不必要

29、的重复 (3) 短句、单词的运用: Enclosed herewith-enclosedat this time-now due to the fact that-because a draft in the amount of $1000-a draft for $1000 F. Concreteness 具体 G. Correctness 正确 2.2书信格式 Structures A 结构格式 (layout styles)商务英语书信(Business or Commercial English Correspondence)是指交易时所使用的通信。在美国,常用 Business wr

30、iting,它包括书信、电报、电话、电传、报告书、明信片 等。英语和美语在书信体例方面存在着一定的差异,比如信头和称呼、 书信格式、遣词、结尾客套语等均有所不同。 一般来说,英国书信较为保守,许多英国人喜欢用老式书信体,用词 较为正式刻板,而美国书信语言非常生气、有活力,格式也较为简便。 因此当我们写信的对象是英国或其旧殖民地国家时,要使用标准式英 语Queens English;如果写信的对象是美国或美国势力范围的地区 时,就要用美国英语。当然,英国式的语言文化近年来也有变化,但 总体来说,两者间的差异是很明显的。 商业英文书信,一般都要求用打字机或电脑整齐地打印,左边各行开 头垂直的,称为

31、垂直式或齐头式(Block style),美国常用这种格式; 每段的第一个词缩进去,称为缩进式或锯齿式(indented style),英国 常用此格式。 垂直式的职务及签名都在左边的边栏界线,这种格式,在极度尊重工 作效率的美国公司,已普遍采用。正式的商业英语书信要在称呼的上 方写上收信公司名称和地址或收信人的名字全称、职务及地址,称为 信内地址(Inside address)。信内地址的写法也有垂直式和缩进式之 分,垂直式和称美国式将各行并列,缩进式或称英国式将各行依次退 缩。 不过,近来英国商业书信信内地址并未依次缩进,似乎与美国式相同。 此外,在美国还流行一种普通收信人地址的写法,就是

32、在书信的 Inside Address中,把门牌号和街名都省略掉。 Email: 格式 Fax: 格式 (略) B称谓差异(Greetings) 在英文书信中要使用敬语,最普遍的敬语是 Mr, Mrs和Miss(用于未婚女性)。英国人常在男性的姓名之后用Esq. (Esquire的缩写),不过在商业上也在慢慢地改用Mr. Mmes. (Madam 的复数形式),用于二个女士以上。Messrs(Mr的复数形式)用于二 个以上的男人,或用于二个以上的男人组成的公司或团体。在英国式 英文信里,Mr, Mrs, Messrs,均不加缩写句点,相反地趋向于进步自 由的美语反而加缩写句点如Mr., Mrs., Messrs.。在称呼方面,商业上 最普遍的有Gentlemen(美国式)与Dear Sirs(英国式)二种,相 当于我国的”敬启者”或”谨启者”。如果信是写给革个公司单位的, 不是写给某个具体人的,美语用Gentlemen(复数形式),英语用Dear Sirs。如果对方公司只一人时,必须使用Sir/Dear Sir。称呼后一般 要使用标点符号,英国式采用逗号(comma),美国式用分

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