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大学英语四级考试模拟试题1.docx

1、大学英语四级考试模拟试题1大学英语四级考试模拟试题Part IWriting (30 minutes)注意:此部分试题在答题卡l上。Part I Writing (30 minutes)Directions: For this part, you are allowed 30 minutes to write a composition on the topic: What Jobs Do College Graduates Want to Take? You should write at least 120 words following the outline given below i

2、n Chinese:1目前大学毕业生的择业情况2男、女学生就业选择的区别3我的观点What Jobs Do College Graduates Want to Take?Part IIReading Comprehension (Skimming and Scanning) (15 minutes)Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions on Answer Sheet 1. For questions 1-7, choos

3、e the best answer from the four choices markedA,B,Cand D . For questions 8-10, complete the sentences with the information given in the passage.Google Closes In on DoubleClick DealScore one for Google. The Federal Trade Commission ruled Dec. 20 that it would not block Googles (GOOG) proposed $3.1 bi

4、llion acquisition of leading online ad-serving and tracking firm DoubleClick. The 4-1 decision in Googles favor markeda major win for the Web search Goliath, which is battling to expand its considerable share of the $30 billion online advertising market beyond tiny text ads related to Web queries.Bu

5、t Google cant claim victory yet. The European Unions antitrust commission still needs to sign off on the merger before Google can begin incorporating DoubleClick into its business. That may not happen without Google agreeing to certain conditions, if at all. Already, the EU has raised concerns about

6、 its impact on consumer privacy. This is round one of a two-round battle, says Jeff Chester, executive director of the Center for Digital Democracy (CDD), a nonprofit public interest group that opposed the merger. The EU can kill the deal, there is no question about it.The FTC said in its decision t

7、hat it could only consider privacy concerns as they relate to marketplace competition. But it did issue a separate statement with some recommendations concerning online customer data collection and privacy.The Personal Business of Ad PlacementGoogle has faced strong opposition to its online advertis

8、ing ambitions since it announced plans to acquire DoubleClick in April (BusinessW, 4/14/07 ). Competitors for online ad dollars, such as Microsoft (MSFT), argue the merger willenable Google to effectively control the market. Ads placed beside Web search results account for more than 40% of the dolla

9、rs spent online, and Google controls more than two-thirds of that market, according to eMarketer. Much of the remaining online ad dollars go to display ads, the poster-like banners-DoubleClicks forte-that run on most Web sites.Online ads are priced based on how well they are matched to the target co

10、nsumer. Google collects data on searches performed by individual computers, and DoubleClick records information about the computers that visit the Web pages in its network. The more data they collect, the better they can match a marketers ad to a potentially interested customer, and the higher the p

11、remium they can charge on the ad.But consumer groups see the issue another way: the more data collected, the higher the risk of violating someones privacy. For the past eight months, groups voiced concerns to the FTC that a combined Google/DoubleClick would aggregate too much information about what

12、Web surfers do online, putting consumers at risk. In the end, the majority of the commissioners decided DoubleClick does not control enough of the display-ad market to give Google an unfair monopoly.Competition among firms in this market is vigorous and will likely increase, the commission majority

13、wrote in a statement.Increased CompetitionRecent announcements by Googles chief competitors support this argument. On Dec. 19, Microsoft-one of the few to challenge Googles merger before the FTC-announced a $500 million, five-year advertising deal to place ads on Viacoms (VIA) network of popular Web

14、sites, including MTV.com. Microsoft will also be able to sell ad space on Viacom pages that are not in a premium position, based on the data it has about visitors to Viacoms sites.Microsoft also recently solidified multiyear advertising agreements with Facebook, the second most popular work in the U

15、.S., after News Corp.s (NWS) MySpace, and well-trafficked social news site Digg (BusinessW, 9/19/07 ). When Microsoft comes into a room and talks about anticompetitive behavior and threats to privacy, no one can take them seriously, says the CDDs Chester.It also didnt help Google opponents that many

16、 of the companys competitors recently struck agreements to buy ad networks themselves, similar to Googles proposed deal with DoubleClick. Microsoft bought DoubleClick competitor a Quantive for $6 billion in May (BusinessW, 5/18/07 ). Yahoo! (YHOO) and Time Waruers (TWX) AOL alsoscooped up ad-serving

17、 and targeting firms earlier this year. Meanwhile, independent players, such as Specific Media, have secured millions in funding to consolidate their operations with other smaller ad networks (Business W, 11/1/07 ).In a statement on Googles blog, Chief Legal Officer David Drummond applauded the ruli

18、ng: The FTCs decision publicly affirms what we and numerous independent analysts have been saying for months, our acquisition does not threaten competition in what is a robust, innovative, and quickly evolving online advertising space.Privacy Violation?But will it threaten Web users? The final answe

19、r may rest with the European Commission. In November the commission delayed a decision on the deal (BusinessW, 11/14/07 ), saying it was more complicated than many competition cases and demanded further review. The EC has until Apr. 2 to issue a ruling.Privacy advocates worry that Google, combining

20、its wealth of search data with the information DoubleClick collects on who visits clients sites, would violate consumer privacy. The sheer volume of information that DoubleClick collects would make it easy for Google to understand nearly everything about what millions of individual consumers do on t

21、he Web, critics say.Google counters that DoubleClick clients own information about who visits their sites and what they do there. Many of those clients would consider it a violation of that agreement for Google to, say, sell car ads on its Gmail service to people who have recently visited an automot

22、ive site that uses DoubleClick. As a result, Google says, it cant simply fuse its data with DoubleClicks customer information. However, privacy groups argue that Google could easily encourage DoubleClick clientsto relinquish their data in exchange for, say, free search ads.The FTC did offer a ray of

23、 hope for privacy advocates. The commissioners issued several recommendations about behavioral targeting, where information about users Web activity is used to tailor online ads. The FTC said sites should clearly notify users when theyre collecting data on their actions, and that sites should limit

24、the length of time they store that data to reduce the risk of it falling into the wrong hands.The FTC said it plans to look into whether heightened protections are needed to safeguard consumer privacy online.注意:此部分试题请在答题卡1上作答;8-10题在答题卡1上。1. Why Google cant claim victory?A Google doesnt agree to cert

25、ain conditions.B The European Union needs to sign off on the merge.C Google has raised concerns about consumer privacy.D Google cant begin incorporating DoubleClick into its business.2. The EU has raised concerns about its influence onA public interestB customer data collection and privacyC consumer

26、 privacyD privacy policy3. What percentage does Google master the market?A 4/10B 2/3C 6/10D 1/44. Consumer groups have the other idea about the issue, they think the risk of violating someones privacy is higher ifA data collected becomes moreB the market is vigorousC the market increasesD the inform

27、ation becomes more5. With whom Microsoft solidified multiyear advertising agreements?A FacebookB ViacomC MySpaceD Digg6. According to the CDDs Chester, nobody can take Microsoft seriously when _A it talks about competitive behaviorB it comes into a roomC it doesnt threat to privacyD it doesnt have a

28、ny opponents7. Who can be regarded as independent player?A YahooB Specific MediaC DoubleClickD Time Warner8. In November the commission delayed a decision on the deal, saying it was more _than many competition cases and demanded further review.9. Google counters that DoubleClick clients own informat

29、ion about who visits their sites and _10. The FTC did offer a ray of hope for _Part IV Reading Comprehension (Reading in Depth) (25 minutes)Section ADirections: In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a w

30、ord bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please mark the corresponding letter for each item on Answer Sheet 2 with a single line through the centre. You may not use any of the words in the bank m

31、ore than once.Questions 47 to 56 are based on the following passage.Theres no question that the Earth is getting hotter. The real questions are: Howmuch of the warming is our fault, and are we 47_to slow the devastation by controlling our insatiable 48_ for fossil fuels? Global warming can seem too 49 _to worry about, or too uncertain something projected by the same computer 50_that often cant get next weeks weather right.

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