1、What is important when1.What is important when setting up a company website ?Possible benefit PromotionWhen setting up a company website, its important to consider how the website might benefit the company, since a clear idea of this can make the website work efficiently. Among many benefit, a websi
2、te can be an important way to compete for customers, including potential customers from overseas, to become more involved and proactive in gaining web competitive edge. Also it can act as another sales tool available to the salespeople and save cost if you use it as a distribution channel and distri
3、bute material to customer s to potential customers. It can assist a companys current customer base in helping to answer product or service questions.Once a website is setting up, you have to promote it to ensure that your customers and prospects will know about your website. You can promote your sit
4、e address online through e-mail marketing, online referral system by which you are linked with other sites with similar audiences, online press release, etc. Old-fashioned offline marketing methods also apply. Make sure your URL (website address) appeal on all your marketing and other print, such as
5、 advertisements, stationery, press releases, and brochures and leaflet.Designing is also important. It should be done in line with the companys mission or vision and put its best image on the website.2.What is important when designing a company website ?Contents, HomepageIn designing a company websi
6、te, content are very important. They should be rich and relevant so visitors will want to return again and again to see whats new, important ,and beneficial to them. Information like company profile , the achievements and the latest developments ,range of products the company has on offer, online or
7、dering and shopping ,etc, should be included, so that customers may have a better idea and a better understanding of the company and its products.Another important factor to consider is a well-designed homepage in order to make the site more appealing to suppliers and to get more hits from customers
8、. It should look nice and attractive, with eye-catching logo of the company posted on it and special offers in a dominant area which is color-coded for easy recognition. And i should be designed in such a way that the user is comfortably guided through the site to view specific information.In additi
9、on, professional people engaged in designing , maintenance and updating of the contents are also important.3.What is important when choosing an internet company to buy from ?Delivery time, Special offersIn choosing an internet company to buy from, it is very important to consider delivery time since
10、 when company decides to buy things on line, it is usually because this is convenient and speedy, among other advantages. If an online order has to take a long time to deliver, companies will not make any purchases from the internet company.Also, many internet companies have special offers to attrac
11、t customers, such as special deals and discounts if you buy online. To be more cost-effective, special offers are also an important factor to consider in choosing an internet company to buy from.In addition, range of goods sold should also be considered. Wide range of goods will attract more custome
12、rs.4.What is important when dciding to sell products on the internet ?Security for customers, Distribution systemWhen deciding to sell products on the internet, one very important thing is to consider security for customers. If this is not well handled, customers will simply give up online shopping.
13、 The company should introduce internet security solutions to manage clients security information, including anti-virus, firewalls and assessment of security across customers multi-tiered security plan of authentication ,authorization and accounting could be effective against unauthorized system acce
14、ss.Another important factor to consider for online selling is distribution system. A well-established distribution system can raise efficiency, expand trade and contribute a lot to the building up of a companys good reputation and winning customer loyalty.Its also important to look at rivals. If the
15、y havent yet introduced online selling, its good time to have a try ; if they have been doing quite well, you can look at where their strength lies and try to do even better.5.What is important when introducing job sharing scheme?Suitable types of jobs, Benefits for the companyWhen introducing job s
16、haring, its important to consider what benefits it may bring to the company. And obvious benefit is that its a good way to retain valuable, well-trained employees by allowing them to balance their home life and work life, especially when they become parents. It also means higher productivity and an
17、enhanced company image. In addition, it can decrease maternity leave time.You also have to consider which types of job the scheme would suitable for. It doesnt make any sense for highly individual and creative jobs such as computer programming to be shared. Jobs for consideration include those that
18、have tasks easy to separate, for instance, secretaries and janitors. Computer system engineers, technical-training instructors can also split their work load with a partner.Another important factor to consider is how to make sure the partners pass on information obtained from superiors, clients to s
19、taff and keep each other well informed. This can be done by lunch or coffee meeting, phone calls, a changeover file, bulletin board, or tape-recorded messages.6.What is important when starting job sharing scheme?Compatible work partner; Role definingFinding and choosing a compatible work partner is
20、the most important once a job share is in place. As job sharing is a way for two people to both fill the job, compatibility is very important for the success of the scheme. You may find one from your current workplace, or you may find one from outside through all kinds of contacts.A clear defining o
21、f roles is also important. If its shared responsibility, there is no division of duties but the two people have to split the hours clearly to ensure that work flows continuously. If its divided responsibility, each partner has to be clear about his own caseload or project to focus on during his work
22、ing hours. If its unrelated responsibility, the partners have to learn what their separate tasks are in the same department, and each has to do his own share well.Communication is another important factor to consider when you are arrange the job-share, especially for shared responsibility. Partners
23、have to communicate well so that jobs are done smoothly. Using e-mail, voicemail messages, daily logs and notes are some techniques that help facilitate communication.7.What is important when selecting a company location ?Demand for products or services TransportationWhen choosing a company location
24、, I think the company should first take into account the demand for products or services, both now and in the future. Demanding forecasts help determine where goods or services are most likely to be sold. A weighted center of demand exists for each product or product family, so a company should sele
25、ct a location which supplies this demand.Transportation is also important when selecting a company location. A manufacturing company will tend to have a material-oriented location if it has a single source of raw material and ships its products to many destinations. When rapid delivery is a conditio
26、n of sales, companies are more likely to select market-oriented locations, that is to locate near consumers.In addition, I think its important to consider labor costs. Companies that employ a large labor force may locate to places with lower wage rates. Productivity per hour may further affect the c
27、osts of providing services or producing goods.8.What is important when exporting goods or services for the first time ?Cultural differences Professional adviceWhen exporting goods or services for the first time ,it is very important to consider cultural differences. Cultural differs from country to
28、country. People in different countries have different tastes and needs for goods or services. In order to cater to the tastes and needs of people in foreign countries, a company should take cultural differences into consideration when exporting goods or services for the first time. Otherwise, the go
29、ods or services wont sell well.Professional advice is also important. Since the company has never done international business before, it may lack experience of exporting goods or services. If the company seeks professional advice, it may avoid marketing disasters which may lead to big losses.In addi
30、tion, its also important for the company to locate a good exporting firm which can provide great assistance in selling goods or services to foreign countries.9.What is important when entering a franchising agreement ?Brand name TrainingI think the first important thing is to make sure that the compa
31、ny with which a person wishes to enter a franchising agreement has a big brand name, because this is the biggest benefit of owning a franchised business for a franchise. Franchisees can use the well-recognized brand name to make profits. After all, the purpose of entering business is to earn money.S
32、econd, I think the franchisor should provide necessary training programs which should include managerial skills to the franchisee. And the franchisee must ensure that the training programs should be satisfactory. Without successful training programs, it will be very difficult for the franchisee to run the business, and of course, it will be less likely for the franchisee to make money.Third, I think the person who wishes to enter a franchising agreement should have the minimum account of money needed for opening a franchised business. Because there will be vari
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