商务英语.docx

1、商务英语I just wanted to tell you that I think you are doing such a great job on The ApprenticeThe show is great，but as l watch it with my family, I find myself always wondering what you are thinkingYou seem to have such a good relationship with your superiors and I admire your dedication and work ethic

2、As an employee，I am constantly thinking about how to impress my boss so that I can rise to the next level1 was hoping you might be able to share with me some of the secrets of your success as an employeeThe KeyWhats the premise of The Apprentice? May the best employee winThrough a process of Darwini

3、an elimination，survival of the fittest，we select that person who most skillfully disposes of a series of assigned tasks，all of which require problem- solving skills，teamwork，leadership，motivation，creativity, andlast but not leasthard workIts a multiweek marathon of a job interview, with one goal in

4、mind：to root out the best employee，whom we can assume will make the best apprentice to Donald TrumpBut what are our criteria? Not manual skills but leadership skillsNot physical dexterity but inter- personal dexterityNot brawn but brainsAt The Trump Organizationwhat we looking for in a good employee

5、 is a good future managerAs managers at every level，we have as our primary responsibility to recruit，initiate，motivate，inspire，and train employees capable of one day taking our placeThat is why all Successful managers are at heart mentors and teachers as much as bossesTake Donald Trump，Warren Buffet

6、t，or Bill Gates：all inspire themselves to inspire othersAnd as managers we are looking to you，our employees，to be ready，able， and willing to absorb the tough lessons it takes to become a successful manager and，in turn，be able to train new managers to take your place at the topSo heres the good news：

7、I can tell you what it takes to be a good employee in less than ten secondsIn fact，I can sum it up in one sentenceCAROLYN l01:A good employee is the master of his or her domainLet me explainLets say you are an assistant grounds keeper at one of our propertiesYour job is to keep a section of the grou

8、nds clean and well cared for. You are the boss of that section. Everything that goes on there is your responsibility. Or lets say you are a junior accounts supervisor in an advertising agency. Your job is to own those accounts at the level of responsibility you have been assigned. You need to define

9、 an area of responsibility that is entirely yours and then make that area outstanding. That is how you get your bosss attention, and rise to the next level. Anticipating Your Next MoveOnly once you have mastered the domain you have been assigned will your superiors consider you for promotion. Master

10、y of your current domain is your platform. But with every promotion, your superiors primary uncertainty is always: Is he or she ready to take this next step? The best way to demonstrate that you are ready to assume new responsibilities is to learn about these responsibilities in advance. Every area

11、of responsibility is a new field of knowledge, and it is possible to learn a great deal before actually practicing it. This is, after all, what it means to be an apprentice. When I was the newly hired director of sales and marketing at Briar Hall, I made a point of learning as much as I could about

12、those areas I would need some knowledge of before becoming a general manager bookkeeping, budgeting, permitting, maintenance. But a word of warning: Demonstrating to your superiors that you are prepared to take the next step means finding a way to learn about the areas outside your immediate domain

13、without stepping on anyones toes or giving the impression that you want someone elses job. At least not before you are prepared to move up by proving yourself at your current level. CAROLYN l01:Promoting yourself is the best way to get promoted.Every Employee, at Every Level, Is a SalesmanI dont car

14、e what you do or how much you get paid, if youre working for me, you are going to be selling our product. So whats the product? First of all, the product is yourself. Second of all, its our organization. Third of all-and the order is important-its the product or service you are actually selling, whe

15、ther that be a club membership, a home, or a thousand shares of stock. Nobody is going to buy our organization-or anything else we sell-from you until they have bought you. Once again, as a former star waitress, I will use waiting on tables as an example. The moment you make contact with those custo

16、mers, you are selling yourself. They are looking at you, gauging your credibility. If they ask whether you like the fish, they are looking for you to tell them the truth, not give them some spin. Once youve established beyond a shadow of a doubt that youre credible, you can sell them just about anything. But that is Sales 1