1、 Corporate culture:3.1 Teamwork is work performed by a team towards a common goal.In a business setting accounting techniques may be used to provide financial measures of the benefits of teamwork which are useful for justifying the concept.Innovation is the other aim of our corporate culture of our
2、company. IN fashion industry innovation is very important to a company; we need design the new style cloth. A company which has the courage to innovate will be the winner in this industry at last. 4:Short-term goal:The short-term goal of our company is expand the Italian market. We provides the conv
3、enience of a one-stop shop for customer through a total value-added package-from product design and development, through raw material and factory sourcing ,production planning and management, quality assurance and export documents to shipping consolidation.Selecting us and you will find Simple Life
4、Garments will be your best, professional, top supplier in China for exporting garments!:Define the corporate companyBefore we establish the business relationship we need to make a survey.1: Ensemble introduction of the Wonderful Garments Import & Export Co., Ltd:Wonderful Garments Import & Export Co
5、., Ltd. is one of the specialized foreign trade import & export companies in Milan Italy, and it is an integrated share-holding firm with business scopes in international trade, real estate development, labor force export, foreign economic cooperation and overseas exhibition business, etc.2: The His
6、tory of Wonderful Garments Import & Export Co., Ltd.It is founded in 1979, with a business history of over 30 years, the company has been growing constantly ever since. In 1998, the company into a share-holding firm with a registered capital of EURO45 million and it passed the certification of ISO90
7、01:2000 quality system in the same year. Relying on experience and superiority in 30 years internationalization management process, they have the good prestige and the high well- knowingness at international textile market. 3: The short-term goal of Wonderful Garments Import &The company insists on
8、multi-dimensional developmental strategy. There are 18 business departments in the company as well as well-managed production bases i.e. 4 wholly-owned garment-manufacturing bases and several garments companies in which the Company holds major stakes. Export business scope covers knitted/ woven garm
9、ents, fabrics and textiles, home textiles, cases and bags, shoes and caps, gloves, hardware, etc. After years of hard work, the company already becomes an integrated enterprise aiming at not only trade business, but also investment, real estate, mining industry from a traditional trading company. Fa
10、cing domestic and international develop chance and challenge, the company sincerely welcomes customers both at home and abroad in close cooperation for mutual benefits.:Write an analysis report() :Report 1 (This report is for our company.)Our company decided to establish cooperative relations with t
11、he Wonderful Garments Import & Export Co., Ltd, the necessity and the benefits of cooperation are indicated in this report.Currently, our companys industrial chain is still not perfect: we have a good process, but not a good fabric; have a good process, good fabric, but not a good market. It is diff
12、icult to achieve international by promote our brand unilaterally, we need to combine with foreign brands and find international shortcut.Cooperate with international brands, with proven international brands operating mode, is an international shortcut.With economic development and scientific cultura
13、l progress, clothing and apparel industry is increasingly well-developed and mature markets, especially after China entred into WTO, our garment enterprises are facing both opportunities and challenges. To this end, we must make timely adjustments and improvements in some parts: design and developme
14、nt, production management, brand marketing and marketing services. So, the selection of co-operation with the international fashion industry should be a very desirable and necessary approach.International company generally has a long history, whether the production process, technology, plant managem
15、ent, marketing models are all more mature than the domestic brands. They has its own set of perfect operation system that can bring us advanced experience.Through this collaboration, we can not only draw from the essence of fashion, but also can through the window to the world of self, for the next
16、European market in future.():Report 2(This report is for Wonderful Clothing Company.)Dear Sirs,We have your name and address from the Commercial Counsellors Office of the Chinese Embassy in Italy . We wish to inform you that we specialize in both clothing and fashion, and shall be pleased to enter i
17、nto business relations with you.To give you a general idea of our products, we enclose a complete set of leaflets showing various products being handled by our corporation with detailed specifications and means of packing. Our companys purpose is to build a knowledge-based international brand , with
18、 international business philosophy, and the mode of operation is in line with international standardsAs we all know , in recent years, a number of international clothing brands have started to take the strength of the garment and domestic joint ventures, cooperative manner to achieve the purpose of
19、localization; and domestic apparel brands are also looking for the strength of the internationally renowned company, with its sophisticated brand works to achieve international objectives. Chinas textile export quotas abolishment is aim to achieve the integration of international markets, going out
20、and bringing in different ways are international.We have learned your company is a company with 30 years. Relying on experience and superiority in 30 years internationalization management process, you have the good prestige and the high well- knowingness at international textile market. Because of t
21、he financial crisis, the world economic only got a weak recovery and still staying at the shadow of the crisis, and we know that your company has gone through a difficult period. As the Chinese governments macro-control, our company has not been too many losses in the last year before the crisis had
22、 been restored to profitability, and the companys turnover has been a steady increase. As Our short term goal is to open the Italian market, so we hope to cooperate with your company. We are willing to be your agent in China, and help you to open the chinese market. We can also provide you with silk
23、 and other fabrics, saving your company unnecessary costs. And we hope that your company can provide us with selling our products in Italys relatively good channel, and to help my company make the appropriate publicity.Here is our annual clothing table, hope you can have a better understanding of ou
24、r companys products project through it .Spring and SummerAutumn and WinterNameProportionPrice bandDress21%398-65811%298-698Shirts12%228-498Shirts, pants, skirts19%168-498Harness clothes2%Cotton398-888Skirt9%198-498Overcoat17%498-798T-shirt42%168-298Coat7%268-598Robe698-10884%698-1680Trousers13%198-2
25、98Sweater298-498Shorts3%Windbreaker408-728fur clothing488-1998Our cooperation will not only have the same goals and common interests, or a comprehensive, thorough and complete cooperation. Here the cooperation of both funds, there are technological cooperation, cooperation and trade brand cooperatio
26、n.Cooperation is beneficial for both sides. For your company, it can help you to open the Chinese market and get the high-quality of cloth more convenient, both gain a broader market and cost savings. Its very helpful to your company to recover the economy more quickly. For our company, after open up the market in Italy, it help us to further open European marke
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