1、B. intoC. ofD. as7. consumer goods8. brand image9. home market (domestic market)10. overseas market11.terms of payment12. registration number13. vendee 15. labor-intensive industries16. inquiry17. make an offer18. end user19. marketing channel20. price list21. mass media22. annual budgets23. sales v
2、olume24. purchasing power25. property tax26. fixed cost27. variable cost28. issuing bank29. remitting bank30. collecting bank31. short-term32. bill of exchange33. letter of credit34. time draft35. sight draft(SD)G.运输方式H.国内市场I.生活消费品J.试选样品A.价目表B.销售渠道C.劳动密集型产业D.询盘E.最终用户F.人均收入G.注册号H.买主,买方I.支付条款J.报盘A.可变成
3、本B.开证银行C.代收行D.大众媒体E.固定成本F.购买力G.销售量H.年度预算I.委托行J.财产税A.付款交单B.汇票C.短期的D.远期汇票,定期汇票E.信用证42.To begin a business, the most important thing is _, narrowly speaking it ismoney,but actually it also includes machinery, equipment, etc.A. bonusB. capitalC. stockD. investment43.Wesell_or_toothersandatthesametimeweb
4、uywhatwewantfromothers.A. foods, servicesB. services, necessitiesC. foods, toolsD. goods, services44._ miracle, were certain to lose now.A. Short ofB. ShortC.Short onD. Short for45.This is the newly_producted camera _ ABC.A. nameB. namelyC. namedD. naming46.The U.S.A. imports raw silk _ Japan every
5、year.A. toB. inC.fromD. on47.Our prices are practical and reasonable. There is not much room _ bargaing.A. fromB. forC. at48.Labels stamped, sewn or printed on packages can help customers _ the products.A. identicalB. identificationC. identityD. identify49.We can meet your demand _ Dabao SOD Milk pr
6、oducts.A.toB. onC. forD. at50.The flowers are made _ plastic.A. out ofB. fromD. up of51.Please see to it that the packing is suitable _ a long sea voyage.B. withC. in52.To seek a wider market than the limited home market is one of the _ of exports.A. objectionsB. objectivesC. objetsD. objectifies B.
7、 public interestsC. profit marginsD. individual account54.How much did you pay _ that car?A.offB.forC.over55.Supermarket discounting has spread _ the country.A. onB. aboveC. acrossD. through56.Avon is one of the typical cosmetics firms that _ their number of discounting units.A. is increasingB. are
8、increasingC. is increasedD. are increasedA. surprisedB. surprisingC. to surpriseD. surprise58.The exporter should avoid viewing the contract merely _ a document that initiatestransaction.B. asC. intoD. ofA. in60.The excellent reviews given to the TV play _ its success.A. ensuredB. destroyedC. ledD.
9、lost第三部分.阅读理解(共计10分)Application of the Credit a)Opening of a CreditAn L/Cmaybe opened anytime between signing the sales contract and shipment. It is tothe advantage of the exportertohave the L/C as soon as possible because he can get packingcredit fromhis ownbank.The opening of a creditis a contract
10、involvingthe buyer,the sellerandtheopeningbank.Byissuingacredit,thebankobligatesitselftomakepaymenttothebeneficiary(受益人)at a future time whenever documents are presented. If the strength andintegrity(完整性)of thebuyer are sufficient(充足), the bank can open a creditwithouthavingtopaytoomuchattentiontoth
11、enatureandmarketabilityofthegoodsandwithoutrequiringanyspecialcollateral(抵押品).Otherwise,thebankmayrequiresomeformofcollateral such as a cash deposit(现金存款). If the buyer is not creditworthy, the bank may fixa higherdepositrate uptomore thanhalf of the contract value in order toprevent the buyerfrom o
12、pening the credit from the bank.b)Types of Credit Revocable(可撤销的)letter of creditThe credit can be altered(改变)or revoked(撤销)at any time without prior(事先)notice to the beneficiary, which is not very useful to the exporter. There are many other credits that are used in transactions, but we dont discus
13、s them herein detail respectively.Questions:61.What is true in applying for a letter of credit?a)The instructions given to the bank must be independent of the contract.b)The instructions can not be in accordance with the contract.c)The instructions offered by the applicant must be specificd)The inst
14、ructions can be indistinct.62.What should be avoided in the application of the credit?a)Clear termsb)Indistinct(模糊的)termsc)Contract-based instructionsd)A general description of the goods to be shipped63.When should an L/C be opened?a)As soon as the contract is signedb)Before the buyer makes the paym
15、entc)After the shipment is maded)Between signing the contract and making the shipment64.When should a bank make payment, after it has issued a credit?a)Whenever the exporter present the documentsb)Whenever the importer present the documentsc)As soon as the importer gets the goodsd)As soon as the exp
16、orter makes the shipment65.Which of the following L/Cs is the most favorable to the exporter?a)Revocable letter of creditb)Irrevocable letter of creditc)Confirmed irrevocable letter of creditd)Confirmed revocable letter of credit第四部分.英译中(共计10分)66.This firm specializes in textile._67.Its in our mutua
17、l interest to cooperate with each other._68.We should try to gain the most profit at a minimum cost._69.As long as you quote us a reasonable price, we will immediately place orders with you._70.This shop sold off all the stock at a discount of 15%._第五部分.填空及判断正误(共计14分)将下列内容分类填入空格property tax, , rent,
18、 cost of materials, cost of fuel and power,cost of direct labor, executive salaries71. fixed cost: _72. variable cost:_填写出口程序四要素:73. Exporting is the process of providing theright _(产品), at the right _(价格), in the right _(地点)and at the right _(时间).判断正误(True or False)()74.Competioninternationalmarket
19、sstimulatesexporterstoadapttheirproducts to the needs of the market.75. The most important goal of export is the earning of profit.76. Accurate caculation implies right export pricing.77.Pricing objectives can be divided into two kinds: long term-objective and short-termobjective. Long term-objectiv
20、e is usually specified in annual budgets developed by the firm.第六部分.将商品标签内容进行搭配(共计6分)2.What the product will do3.What it is made of (ingredients or analysis)4.How it is made5.How to care for it7.Name of the manufacturer8.Country of origin9.Warning or cautions (including the validity of the product o
21、r the side effect of it)10.Registeration number of the product阅读下列产品标签,在相应括号内填写相关内容序号Cadbury Drinking Chocolate -Delicious chocolate mix with heated milkIngredients: Sugar, Cocoa Powder, Salt, Flavourings.-78.()Directions: Sprinkle 3heaped teaspoons of Cadbury DrinkingChocolate into a cupof hot milk
22、 and stir well. For a delicious summer drink, allow to cool and add ice.Net weight: 500g- 79.()Manufacturer: Cadbury. Bournvita Malted chocolate Drink - 80.()Original place:Birmingham, U.K.- 81.()Storage: Kee in dry place- 82.()Registeration number: QS1100 0601 0061- 83.()To design a label should reveal the following facts:
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