1990考研英语Reading Comprehension PartAWord文档格式.docx

1、Read the following four texts. Answer the questions after each text by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. （40 points）Text 1In the 2006 film version of The Devil Wears Prada, Miranda Priestly, played by Meryl Streep, scold her unattractive assistant for imagining that high fa

2、shion doesnt affect her. Priestly explains how the deep blue color of the assistants sweater descended over the years from fashion shows to department stores and to the bargain bin in which the poor girl doubtless found her garment.This top-down conception of the fashion business couldnt be more out

3、 of date or at odds with feverish world described in Overdressed, Elizabeth Clines three-year indictment of “fast fashion”. In the last decades or so, advances in technology have allowed mass-market labels such as Zara, H&M, and Uniqlo to react to trends more quickly and anticipate demand more preci

4、sely. Quckier turnrounds mean less wasted inventory, more frequent releases, and more profit. Those labels encourage style-conscious consumers to see clothes as disposal meant to last only a wash or two, although they dont advertise thatand to renew their wardrobe every few weeks. By offering on-tre

5、nd items at dirt-cheap prices, Cline argues, these brands have hijacked fashion cycles, shaking all industry long accustomed to a seasonal pace.The victims of this revolution, of course, are not limited to designers. For H&M to offer a 5.95 knit miniskirt in all its 2300-plus stores around the world

6、, it must rely on low-wage, overseas labor, order in volumes that strain natural resources, and use massive amount of harmful chemicals.Overdressed is the fashion worlds answer to consumer activist bestsellers like Michael Pollans The Omnivores Dilemma. Mass-produced clothing, like fast food, fills

7、a hunger and need, yet is non-durable, and wasteful,” Cline argues, Americans, she finds, buy roughly 20 billion garments a yearabout 64 items per personand no matter how much they give away, this excess leads to waste.Towards the end of Overdressed, Cline introduced her ideal, a Brooklyn woman name

8、d SKB, who, since 2008 has make all of her own clothesand beautifully. But as Cline is the first to note, it took Beaumont decades to perfect her craft; her example, cant be knocked off.Though several fast-fashion companies have made efforts to curb their impact on labor and the environmentincluding

9、 H&M, with its green Conscious Collection LineCline believes lasting-change can only be effected by the customer. She exhibits the idealism common to many advocates of sustainability, be it in food or in energy. Vanity is a constant; people will only start shopping more sustainably when they cant af

10、ford to it.21. Priestly criticizes her assistant for herA poor bargaining skill.B insensitivity to fashion.C obsession with high fashion.Dlack of imagination.22. According to Cline, mass-maket labels urge consumers toA combat unnecessary waste.B shut out the feverish fashion world.C resist the influ

11、ence of advertisements.D shop for their garments more frequently.23. The word “indictment” （Line 3, Para.2） is closest in meaning toA accusation.B enthusiasm.C indifference.D tolerance.24. Which of the following can be inferred from the lase paragraph?A Vanity has more often been found in idealists.

12、B The fast-fashion industry ignores sustainability.C People are more interested in unaffordable garments.D Pricing is vital to environment-friendly purchasing.25. What is the subject of the text?A Satire on an extravagant lifestyle.B Challenge to a high-fashion myth.C Criticism of the fast-fashion i

13、ndustry.D Exposure of a mass-market secret.Text 2An old saying has it that half of all advertising budgets are wasted-the trouble is, no one knows which half . In the internet age, at least in theory ,this fraction can be much reduced . By watching what people search for, click on and say online, co

14、mpanies can aim “behavioural” ads at those most likely to buy.In the past couple of weeks a quarrel has illustrated the value to advertisers of such fine-grained information: Should advertisers assume that people are happy to be tracked and sent behavioural ads? Or should they have explicit permissi

15、on?In December 2010 Americas Federal Trade Cornmission （FTC） proposed adding a do not track （DNT） option to internet browsers ,so that users could tell adwertisers that they did not want to be followed .Microsofts Internet Explorer and Apples Safari both offer DNT ;Googles Chrome is due to do so this year. In February the FTC and Digltal Adwertising Alliance （DAA） agreed that the industry would get cracking on responging to DNT requests.On May 31st Microsoft Set