1、Answer: TRUEDiff: 2 Page Ref: 338AACSB: Use of ITCASE: ComprehensionObjective: 9.42) Enterprise systems are typically built around one or two major business workflows. FALSE 1 Page Ref: 9.13) Enterprise systems are designed primarily to allow communication between an organization and outside partner
2、s and suppliers. 3374) The upstream portion of the supply chain consists of the organizations and processes for distributing and delivering products to the final customers. 341 Reflective Thinking 9.25) Supply chain inefficiencies can waste as much as 25 percent of a companys operating costs. 3426)
3、Safety stock acts as an inexpensive buffer for the lack of flexibility in the supply chain. 7) The bullwhip effect is the distortion of information about the demand for a product as it passes from one entity to the next across the supply chain.8) Supply chain execution systems enable the firm to gen
4、erate demand forecasts for a product and to develop sourcing and manufacturing plans for that product. 3449) To minimize the expense of implementing an enterprise system, businesses can opt to curtail the customization of an enterprise package and instead change business processes to match the softw
5、are. 35610) Implementing an enterprise application typically requires organizational change as well as adjustments to existing business processes.11) In a push-based model of SCM systems, actual customer orders or purchases trigger events in the supply chain. 34712) In a pull-based model of SCM syst
6、ems, production master schedules are based on forecasts of demand for products.13) Wal-marts strategy of continuous replenishment of inventory based on actual customer purchases is an example a pull-based SCM model. 14) Total supply chain costs represent the majority of operating expenses for many b
7、usinesses and in some industries approach 75 percent of the total operating budget. 34815) You would expect to find PRM and ERM modules in the most comprehensive CRM software packages. 351 9.316) Major CRM application software vendors include Siebel Systems, PeopleSoft, SAP, and S. 3 Page Ref:17) Cr
8、oss-selling markets complementary products to customers. 35218) CRM software can help organizations identify high-value customers for preferential treatments. 352-35419) Analytical CRM uses a customer data warehouse and tools to analyze customer data collected from the firms customer touch points an
9、d from other sources. 35420) Enterprise systems require fundamental changes in the way the business operates. 35521) From your reading of the Cannondale case study, the firm implemented new information systems in order to achieve which of the main six business objectives?A) customer and supplier intimacyB) survivalC) competitive advantageD) operational excellence从您阅读坎农案例研究, 公司实施了新的信息系统, 以实现其中的主要六业务目标?A) 客户和供应商的亲密关系B) 生存C) 竞争优势D) 业务精益求精 D 3 P
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