信息系统复习参考9文档格式.docx

信息系统复习参考9文档格式.docx

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Answer:

TRUE

Diff:

2PageRef:

338

AACSB:

UseofIT

CASE:

Comprehension

Objective:

9.4

2）Enterprisesystemsaretypicallybuiltaroundoneortwomajorbusinessworkflows.

FALSE

1PageRef:

9.1

3）Enterprisesystemsaredesignedprimarilytoallowcommunicationbetweenanorganizationandoutsidepartnersandsuppliers.

337

4）Theupstreamportionofthesupplychainconsistsoftheorganizationsandprocessesfordistributinganddeliveringproductstothefinalcustomers.

341

ReflectiveThinking

9.2

5）Supplychaininefficienciescanwasteasmuchas25percentofacompany’soperatingcosts.

342

6）Safetystockactsasaninexpensivebufferforthelackofflexibilityinthesupplychain.

7）Thebullwhipeffectisthedistortionofinformationaboutthedemandforaproductasitpassesfromoneentitytothenextacrossthesupplychain.

8）Supplychainexecutionsystemsenablethefirmtogeneratedemandforecastsforaproductandtodevelopsourcingandmanufacturingplansforthatproduct.

344

9）Tominimizetheexpenseofimplementinganenterprisesystem,businessescanopttocurtailthecustomizationofanenterprisepackageandinsteadchangebusinessprocessestomatchthesoftware.

356

10）Implementinganenterpriseapplicationtypicallyrequiresorganizationalchangeaswellasadjustmentstoexistingbusinessprocesses.

11）Inapush-basedmodelofSCMsystems,actualcustomerordersorpurchasestriggereventsinthesupplychain.

347

12）Inapull-basedmodelofSCMsystems,productionmasterschedulesarebasedonforecastsofdemandforproducts.

13）Wal-mart'

sstrategyofcontinuousreplenishmentofinventorybasedonactualcustomerpurchasesisanexampleapull-basedSCMmodel.

14）Totalsupplychaincostsrepresentthemajorityofoperatingexpensesformanybusinessesandinsomeindustriesapproach75percentofthetotaloperatingbudget.

348

15）YouwouldexpecttofindPRMandERMmodulesinthemostcomprehensiveCRMsoftwarepackages.

351

9.3

16）MajorCRMapplicationsoftwarevendorsincludeSiebelSystems,PeopleSoft,SAP,andS.

3PageRef:

17）Cross-sellingmarketscomplementaryproductstocustomers.

352

18）CRMsoftwarecanhelporganizationsidentifyhigh-valuecustomersforpreferentialtreatments.

352-354

19）AnalyticalCRMusesacustomerdatawarehouseandtoolstoanalyzecustomerdatacollectedfromthefirm’scustomertouchpointsandfromothersources.

354

20）Enterprisesystemsrequirefundamentalchangesinthewaythebusinessoperates.

355

21）FromyourreadingoftheCannondalecasestudy,thefirmimplementednewinformationsystemsinordertoachievewhichofthemainsixbusinessobjectives?

A）customerandsupplierintimacy

B）survival

C）competitiveadvantage

D）operationalexcellence

从您阅读坎农案例研究,公司实施了新的信息系统,以实现其中的主要六业务目标？

A）客户和供应商的亲密关系

B）生存

C）竞争优势

D）业务精益求精

D

3P