1、Analysis of agricultural science and technology information dissemination role in promoting agricult Analysis of agricultural science and technology information dissemination role in promoting agricultural development and trends Abstract: This paper presents information dissemination of agricultural
2、 technology promotion in the promotion of agricultural technology and agricultural development of the important role of agricultural science and technology that the current primary means of information dissemination and problems. That there are four information dissemination of agricultural technolo
3、gy development trends: agricultural science and technology the amount of information a significant increase, more precise, various channels of information dissemination of agricultural science and technology will greatly enhance the ability of farmers to improve the quality of agricultural science a
4、nd technology information will stab with rate; network information platform will be better utilized. Paper Keywords: agricultural science and technology, information dissemination channels, trends Agricultural science and technology is able to promote agricultural development, farmers income and pra
5、ctical knowledge of agricultural science and technology information. Information to meet the agricultural practitioners (particularly refers to the farmers) need. And to voice, text, pictures, video and multimedia form. Poverty is hoped that the use of agricultural technology through various channel
6、s of information dissemination will be sent to the agriculture, agricultural science and technology practitioners hands, improve agricultural productivity, agricultural productivity and quality. Increase their income. An agricultural science and technology information dissemination role in agricultu
7、ral development Agricultural development from around the world to see. Agricultural science and technology information dissemination on agricultural development and farmers income has a significant role in 1.1 will help improve the contribution of agricultural science and technology. To ensure natio
8、nal food security Since 1978. Chinas cultivated land area is shrinking. According to (2007 China Land and Resources Communique>> announced. Has been reduced to 122 million hm2. Of land and other resources in limited circumstances. To ensure our food security, agriculture science and technology
9、 will become an important supporting force in recent years. China Agricultural Science and Technology contribution rate continues to increase. has reached 48%, but compared with some other countries there is a large gap between the reasons in addition to the development of Chinas agricultural scienc
10、e and technology behind some extent outside these countries, agriculture technology, poor information dissemination is a one very important factor is the holder of agricultural science and technology researchers, or no suitable scientific and technological achievements of the channel will be transmi
11、tted to farmers: the other hand, farmers can not find a suitable and practical technology into production so. agricultural science and technology information dissemination will promote the exchange of both speed up the popularization and application of agricultural technology. to ensure our food sec
12、urity. 1.2 help to increase farmers income. To resolve regional differences in farmers income Judging from past experience. Agricultural science and technology information dissemination faster, way more. Farmers get more scientific information, the higher the conversion rate of agricultural scientif
13、ic and technological achievements. In the other factors unchanged. Farmers income will increase. Farmers turnaround time will be shortened. In addition. Agricultural science and technology in different areas of economic development role of different general. Areas with high levels of economic develo
14、pment of farmers easier access to agricultural science and technology, agricultural technology adoption rate. Increase farmers income is also relatively fast so speed up the dissemination of agricultural science and technology. Especially in the backward areas of information technology to increase a
15、gricultural propaganda. Will not only promote agricultural development. Improve their quality. Also increase farmers income. Reduce regional disparities in income. 1.3 agricultural science and technology information dissemination will increase the international competitiveness of agricultural produc
16、ts in China Today competition is not only the number of international agricultural competition. Important is the quality of competition. Especially in the accession to WTO. In order to protect the safety of their agricultural markets. Developed countries continue to improve the technical barriers. T
17、he more stringent testing standards. Chinas agricultural products in international trade restrictions and repeatedly return to improving the quality of agricultural products depends on the application and promotion of agricultural science and technology. This is inseparable from the dissemination of
18、 agricultural science and technology, so. Agricultural science and technology and to broaden the channels will accelerate the effective use of agricultural science and technology into productivity and international competitiveness of the speed. Agricultural Science and Technology 2 main ways of info
19、rmation dissemination The main means of information dissemination of agricultural technology was interpersonal communication, mass communication and other forms in which television, radio and newspapers are mass communication, agricultural extension services, farmer training, etc. to interpersonal c
20、ommunication 2.1 to TV-based media as a major agricultural science and technology information dissemination channels Xu Chuan Guo survey (Table 1). One way to television mass media in agricultural science and technology information dissemination in a dominant position. Nearly 36% of agricultural sci
21、ence and technology information is transmitted through the TV channels the hands of farmers (due to agricultural science and technology to reach farmers is the real purpose of communication. It only refers to survey data obtained in the farmers recognized their own channels of information disseminat
22、ion of agricultural technology .) It also greatly improved in recent years, Chinas TV penetration is directly related to rural China up to 2006 color TV penetration rate of 89.43% (Table 2) 2.2 network will become an irreplaceable agricultural science and technology information dissemination channel
23、s In recent years. With the development of information technology. Computer and network information dissemination in agricultural science and technology play an increasingly important role Although PC penetration is far lower than traditional television and radio and other communication tools (Table
24、 2), but the pace of development of network and information dissemination The speed and breadth of view. Agricultural science and technology information network will be spread in the traditional communication channels play an irreplaceable role according to the National Bureau of Statistics, 2006, e
25、very hundred rural areas in the computer has a capacity of 2.7 units, an increase of 0.6 units over the previous year . According to China Internet Network Information Center (CNNIC) survey. To June 2007. Rural Internet users reached 3741 million, Internet penetration rate of 5.1%: the same period o
26、f urban netizens reached 125 million people. Internet penetration rate reached 21.6%. The level of Internet development in rural areas and urban disparities. However, narrowing the gap between netizens who work with farmers to increase the number, the computer penetration rate in rural areas will be
27、 on a big stage. 2.3 Agricultural Technology Extension Station has played a significant role With the emphasis on the development of agricultural science and technology. National agricultural extension system is being completed at all levels the role of agricultural extension services greatly enhanc
28、ed Table 1 shows that the agricultural science and technology information, interpersonal communication accounts for about 1 / 3. Which dominated the town government agricultural extension services. Good response from farmers starting the end of 2007. China began implementing the information caravan,
29、 training classrooms and comprehensive information service of agricultural information for farmers and other agricultural pilot information technology to disseminate information on agricultural science and technology. To become farmers to learn an important channel for practical agricultural technol
30、ogy. 3 agricultural science and technology information dissemination of the main issues Although the information dissemination of agricultural technology has made some achievements, but there are still some problems can not be ignored First, the current agricultural science and technology more than
31、the amount of information. However, some information content incomplete. To note the implementation process or application will not adversely impact farmers know: Information pertinence is a more important issue. Second, because the transmission of information on agricultural science and technology
32、information dissemination both the understanding of different ways. Both sides of the channel utilization is also inconsistent. This is to some extent, limit the speed of information dissemination of agricultural technology and breadth. Disseminators of information technology that farmers mainly fro
33、m training courses, promotion of station such as access to agricultural science and technology and computer information. They are also in the communication process easier to take them to spread the survey found that most of the farmers of agricultural science and technology information is obtained from television and other mass med
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