Chapter ThreepptConvertor.docx

1、Chapter ThreepptConvertorChapter Three InquiresStructure of Credit and Status Enquires:1.Why do you write the letter;2.What information you want to know.3.Express your thanks for credit and status information with a promise of treating such information in strict confidence.根据三”C”判断被调查者的信用Conduct : r

2、eliability; reputation; trustworthiness Capacity : business standing; modes of businessCapital : solvency（清偿能力）; financial standing 一、告诉对方为什么写信，正在和谁打交道1.we are at present negotiating with the firm named They have give us your name as a reference.2. There is a firm in your city by the name of ,who ha

3、ve written to us that they are the leading importers in your place dealing in chemicals and they now wish to switch to us for the supply of the similar item.二、请求1. We should be obliged if you would inform us of their financial standing and modes of business.2.We would like to know whether the ABC co

4、mpany is in the wholesale trade.3.We should be glad to know if is among the leading wholesale firms in your country.4. Will you please inform us whether they have the reputation of paying promptly.5.We shall appreciate your providing us with an opinion as to the credit standing, respectability and t

5、he responsibility of the firm. 6.As we are to transact some important business with the firm in question, we should like to know exactly how their credit stands.7. We should be greatly obliged if you would favour us with your confidential opinion as to their financial standing and the scope of their

6、 transaction. 三、向对方保证不让对方负责1. It goes without saying that any information you may obtain for us will be treated as confidential and without any responsibility on your part.2. We need hardly say that any information you give us will be used in complete confidence.3.You are assured of our discretion i

7、n treating whatever information you may give us.回信声誉：Enjoy a high reputation Their financial position is strong.They have the reputation of paying promptly.We have a favorable regard for the company and its management, and believe them responsible for their normal business obligations.声明不负责任The info

8、rmation is given without any responsibility on our part.不好的印象1.We advise you to regard the request for credit with caution.2.We would advise you to exercise with caution in your dealing with this firm.无法提供时1.we regret our inability to inform you of anything positive concerning the firm mentioned. 2.

9、we do not know enough about this firm to give satisfactory answers to your enquiry.An inquiry is a request for information. In the international business the importer may send an inquiry to an exporter, inviting a quotation and or an offer for the goods he wishes to buy or simply asking for some gen

10、eral information about these goods. Definition of an inquiry:Introduction In a General Inquiry (一般询价), the importer may ask only for catalogues, price lists, samples, sample books, or quotations, etc., in order to get a general idea of the business scope of the exporter. In a Specific Inquiry(具体询价),

11、 the importer points out what products he needs and asks for a quotation or an offer for this item. Generally speaking, inquiries fall into two categories: a General Inquiry and a Specific Inquiry.The structure of correspondence about inquiries state why you inquire put forward your specific require

12、ments give your hopeStructureWriting principles of inquiry letters - To tell where you learned the company and its products- To describe your specific needs but with no promise of booking the proposed products - To stress the importance of your needed information and try to flatter your receiver for

13、 getting more informationWriting Principles of Responding LettersIf you can meet all the requirements of the buyer, let him know ASAP.If you can only meet part of the requirements, tell him first what you can do for him and then explain why you fail to do.If you cannot meet any of the requirement, f

14、irst, express your thanks for the inquiry and then your regret.Writing Principles of Responding LettersTry your best to please your potential buyers by offering the services as much as you can.Let your reader feel the sincerity and heart-felt desire otherwise they will be depressed at your helpless.

15、When sending the literature, in your replied letters, only mention the buyers interested part. If necessary, try to introduce more about your company and your products.New Words & Expressions1. inquiry (enquiry) n. 询盘，询价 make (or: send, give, fax) sb. an inquiry for sth. 向某人询购某种商品 We thank you for y

16、our inquiry for sunflower seeds. 我们感谢你方有关向日葵籽的询盘。 Upon receipt of your specific inquiry, we shall send you our quotations and samples. 一收到你方具体询盘，我方立即给你方寄出我方的报价及样品。 At present, there are large inquiries for our “Cool” Brand Air Conditioner in our market. 目前，我们市场有大量对我“凉爽”牌空调的询盘。inquire for sth. 询购某种商品

17、Thank you for your letter of September 1 inquiring for 3,000 m/ts Northeast Rice.感谢你方九月一日询购三千公吨东北大米的来信。A client of mine enquires for 100 cases Black Tea. 我的一个客户询购100箱红茶。We are in receipt of your letter of June 12, enquiring for our black tea. 你方6月12日询购我红茶信函已收悉。We are inquiring about the supply of su

18、gar and coffee.我方正在询购糖和咖啡的货源。 have an enquiry for 有的询盘We have an enquiry for 50 tons of chemical fertilizer. 我们有要求供应50吨化肥的询盘。We visited your stand at the and are now writing you to inquire about your productsSentence PatternsSentence PatternsWe are your mens shirts.2. be interested in 对(某商品)有兴趣， 常用以

19、表示有意购买某种商品，是打算购买 某种商品的初步表示。 We are interested in the import of Chinese silk neckties. 我们对进口中国丝绸领带感兴趣。 They have customers who are interested in your six designs of Ornamental Cloth. 他们有客户对你方六种图样的装饰布感兴趣。 We are interested in bicycles in various sizes and please send us a copy of your illustrated cata

20、logue with details of the prices and terms of payments. 我们对不同尺寸的自行车感兴趣，请寄一份带插图的目录并详告价格和付款方式。be interested to do sth. 对做某事感兴趣 They are interested to export Hand-Embroidered Silk Scarf. 他们对出口手绣丝围巾感兴趣。interest n. 兴趣take (have, feel) interest in 对感兴趣We take interest in your canned goods and wish to have

21、 the catalogues. 我们对你方罐头食品有兴趣，希望能收到目录 We have/take/feel no interest in the terms of payment on D/A basis. 我们不想用D/A的付款条件。interest v. 使感兴趣 The garments on display at the fair were attractive, especially their fashionable styles interested the visitors very much. 交易会上展出的服装很吸引人，特别是时尚的款式令参观者非常感兴趣。3. be d

22、esirous of sth. 想要We are desirous of your lowest quotations for frozen rabbit. 我们想要你方冻兔最低报价。We are desirous of establishing (to establish)business relations with you. 我们想和你方建立业务联系be in the market for sth. 要购买The Indians are in the market for copper. 印度人正想购买铜。Well cable you as soon as we are in the m

23、arket. 一俟我方要货即去电。market market n. 市场，行市 come to the market 上市 find a market 找销路 a good (poor) market 畅销(滞销) in the market for 要购买 an advancing market 市场上涨 a brisk market 市场活跃 a strong market 市场坚挺They are in the market for table-cloth and pillowcases. 他们要购买桌布和枕头套。 Please keep us informed of the suppl

24、y and demand position in your market. 请随时告知你处市场的供求状况。 The market is strengthening. 行情在上涨。 market v. 推销，销售，在市场上出售 There is no difficulty in marketing these traditional products in the Southeast Asian market. 在东南亚市场推销这些传统产品不会有困难。New Words & ExpressionsIn order to meet your needs in marketing, we take

25、this opportunity to recommend “ Good Luck” Brand Electric Fans. 为满足你方销售需求，我方借此机会向你方 推荐“好运”牌电风扇。 marketable adj. 适销对路的，可销的 The goods are not marketable in our area at the price you quoted. 按你方报价，这种产品在我们地区没有销路。 Sentence PatternsYour advertisement in this months issue of China Foreign Trade interests u

26、s and we should like to receive full details of theSentence PatternsPlease your illustrated catalogues and mail the latest price-list to us at your earliest convenience.Sentence PatternsPerhaps at the same time prices for the said you could quote us your commodities.New Words & Expressionsquote quot

27、e v. 报价 quote sb. a price for (or: on) sth. 报给某人某种商品的价格 Please quote us your lowest prices for personal computers. 请报个人电脑的最低价。 We quoted this article at US$278 per case. 这种商品每箱报价二百七十八美元。 Would you please quote us your best price FOB Dalian for (or: on) 1,000 pieces of leather jacket. 请报一千件皮夹克的最好大连船上

28、交货价。 Sentence PatternsWe should also like to know yourNew Words & Expressionsdiscount n. 折扣，折价，贴现 allow (or: give, make, grant)% discount off (on) the prices of goods 按货价给予%的折扣 They make 20% discount for cash payment. 现金付款，他们予以八折优待。 at a discount 低于正常价格，打折扣(货物 无销路) The products are selling at a disc

29、ount. 该产品正以低价销售。Sentence PatternsYour products are of great interest for the items to one of our clients in Tianjin, specified below who wishes to have yourIf terms and delivery date are satisfactory, we should expect to place orders with you.New Words & Expressionsplace v. 发出，置于，售出 If the quality o

30、f your goods is good and the price is acceptable to us, we will place a large order with you . 如你方产品质量好，价格可接受，我们将与 你方大量订货。 We regret that our customers have places their orders elsewhere. 很遗憾我方的客户在其他地方已经订货了。New Words & Expressionsorder n. 订单 place (or: make, send) an order for sth. 订购某项货物 If your pr

31、ice is in line, we will send you an order for 1,000 sets. 如果你方价格与市价相符，我方将订购1000 台。 Please see to it that the order is shipped within the stipulated time. 请务确保此订单在规定的时间内装运。New Words & Expressionsorder v. 订购，订(货) If you allow us 5% discount, we will order 5,000 dozen. 如果你方给予5%的折扣，我方将订购5000 打。 Can you supply the goods from stock if we order immediately? 如果我方立即订货，你方能有现货供应吗？New Words & Expressionsin order