外教社商务英语入门期末概念词汇等总结.docx
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外教社商务英语入门期末概念词汇等总结
1.FormsofBusinessOwnership
1.重要的短语和词汇
jointventures合资企业corporations公司limitedliabilitycompanies有限责任公司mergersandacquisitions企业兼并与收购franchises特许经营raisecapital筹资fringebenefits附加福利drawback阻碍makebindingdecisions做出有约束力的,附有义务的决定agreement协议creditor债权人pooltheirmoneyandcredit筹资和贷款dividend股息incorporateabusiness组建公司capitalbase资本基础retainprofits保留盈余interdisciplinary跨学科的claimbankruptcy宣布破产asalariedlaboreroremployee上班族high-achievementemployeegenerateprofit创造利润windup/closebusiness关闭生意beliablefor对...负有法律责任state-ownedenterprise国有企业broadofdirectors董事会barre除...之外issuance发行minutebook记录簿bylawsandminutes规章制度和会议记录annualreport年度报告salesvolume销售量totalassets总资产financialcondition财政状况satisfyclaims还清索赔金额payoffbusinessdebts偿清债务terminology术语paperwork文书工作default违约realstate房地产createaconcentratedmarket形成一个集中市场availability可利用性innovation创新sec-killscandal秒杀门startfromscratch白手起家afranchiseagreement特许经营合同franchise特许者franchisee被特许者trademark注册商标deliveraproductorservice送货/提供服务coupon优惠券productionline生产线
2.定义:
Anorganizationthatisowned.andusuallymanaged,byonepersoniscalledsoleproprietorships(个人企业)Advantage:
Beyourownboss/Keepprofitfromyourbusiness/EnjoyfreedomtowindupyourbusinessDisadvantage:
Difficulttoraisecapital/Unlimitedliability/Longhoursworkingfortheowner/Limitedlifespan/Losefringebenefits
Partnership(合伙企业):
Alegalrelationshipbetweenpersonscarryingonaprofit-motivatedbusiness.(maybeapartnershipbetweentwopartnersoramongthirty)AdvantagesBringdifferentskillsandresourcethebusiness/Easiertopaytherent,utilities,andotherbillsincurredbyabusiness(Alimitedpartnershipisspeciallytodesignedtoraisemoney)DisadvantagesPersonallyresponsibleforliabilityofthepartnership/Thereexistsdivisionofprofits/Disagreementamongpartners/DifficulttoterminateKeyelementsofgeneralpartnership
(1)commonownership
(2)sharedprofitsandlosses(3)therighttoparticipateinmanagingtheoperationofthebusiness
Generalpartnership(普通合伙):
abusinesswithatleastonegeneralpartnerwhohasunlimitedliability(无限责任)forthedebtsofthebusiness(generalpartnersarrangeandrunthebusiness)
Limitedpartnership(有限合伙):
Anarrangementwhereapersoncancontributetoabusinesswithoutbeinginvolvedintheaffairsofthepartnership(limitedpartnersareinvestorsonly)
JointVentures:
(合资企业)thepoolingofresourcesandexpertisebytwoormorebusiness,typicallyfromdifferentareasorcountriestoachieveaparticulargoal.therisksandrewardsoftheenterprisearealsoshared(eg:
Hewlett-PackardandSamsung).AdvantageAccesstonewmarketsanddistributionnetworks*分销渠道)/Increasedcapacity(生产力)/Thesharingofriskswithapartner/Accesstospecializedstaffandtechnology.Disadvantages1.Iftheobjectiveoftheventureiscompletelyclear,ornotcommunicatedtoallthestaff,problemsarelikelytoarise.2.Thereisanimbalanceintheleveloftheexpertise,investmentorassetsbroughtintotheventurebythedifferentthepartners3.Differentcultureandmanagementstyleresultsinpoorintegrationandco-operationbetweenthepartners.
4.Thepartnerbusinesses(总公司)donotprovidesufficientleadershipandsupportintheearlystage
Thecorporation(公司):
alegalentity(法人实体),allowedbylegislation,whichpermitsagroupofpeople,asshareholders(股东)(for-profitcompanies盈利性企业)ormembers(non-profitcompanies),tocreateanorganization,whichcanthenfocusonpursuingsetobjective,andempowered(授权与)withlegalrightswhichareusuallyonlyreservedforindividual,suchastosueorbesued,ownproperty,hireemployeesorloanandborrowmoneyAdvantages(P12.13)Limitedliability/Skilledmanagementteam/Transferofownership/Greatercapitalbase/StabilityDisadvantages(P13,14)Multipletaxation(双重课税)/Difficultyandexpenseofstarting/Governmentinvolvement/Lackofsecrecy/Lackofpersonalinterest/Creditlimitations(信用额度)(P13,14)
Limitedliabilitycompanies(LLC):
(有限责任公司)Atypeofbusinessownershipcombiningseveralfeaturesofcorporationandpartnershipstructure.Itisnotacorporationorapartnership.ThenumbersofthemembersareunlimitedandmaybeindividualAdvantagesLimitedliability/Flexibleprofitdistribution(灵活的利益分配)/Nominutes/Flowthroughtaxation(转移课税)DisadvantagesLimitedlife/Goingpublic(上市)/Addedcomplexity(变得复杂)
Merger(兼并):
theresultofthecombinationoftwocompanies(orcorporations)toformanewcompany.Acquisition(收购):
onecompanybuyingthepropertyandobligationsofanothercompany
Ahorizontalmerger(横向收购)joinsfirmsinthesameindustryandallowsthemtodiversify(横线多样化)orexpendtheirproducts(e.g.Themergerofabicyclecompanyandatricyclecompany,TCLandTMS)
AVerticalmerger(纵向兼并)isthejoiningoftwofirmsinvolvedindifferentstagesoftherelatedbusiness—amanufacture(生产商)mergingwithasupplier(供应商)ofcomponent(零部件)products,oramanufacturermergingwithdistributor(分销商)ofitsproducts.
Apotentialcompetitionmerger(conglomerate)(混合兼并)unitesfirmsincompletelyunrelatedindustrials.
Afranchises(特许经营)istherighttouseabusinessnameandsellproductsorservices,usuallyinaspecificgeographicalterritory.(McDonald’sandKFC).AdvantagesItisawaytoreduceriskandreceivesupportfromalargenetwork./Thepreliminaryworkhasbeendonewithaninfrastructure(基础设施)wellestablished,aproductline(产品线)inplace,andthemarketingstrategy(营销策略)developed./Thecustomerbase(顾客群)maybeset,sometimeswithgoodnamerecognition.(品牌认同)/Thefranchiserusuallyprovidesmanagementassistanceandtrainingandmayofferfinancialsupport.DisadvantagesAfranchiseofferslessfreedomthananindependentbusiness.
Initialfranchisefees(加盟费)maybeexpensive.(Start-upcostsforaKFC’srestaurantisabout$5millionto$6millioninChina.)/Thefranchiseoftendemandsalargeshareoftheprofitsreferredtoasroyaltypayments(专利权税)./Thereputationofonefranchiseecouldbeadverselyaffectedbythefailingsofothers.
Typesofcorporations
PrivateAttemptstoearnasatisfactoryprofit
PublicOwnedandrunbythegovernment
ClosedStockheldbyonlyafewownerandnotsoldonthestockmarket
OpenStockheldbynumerouspeopleandactivelysoldonthemarket
MunicipalCitiesandtownshipsthatcarryoutbusiness
Domesticincorporatedinoneprovinceorcountryanddoingbusinesswithinthatregion
ForeignIncorporatedinoneprovinceorcountryanddoingbusinessinanotherprovincecountry
AlienIncorporatedinonenationandoperatinginanothernation
Non-Serviceorganizationincorporatedfor
Profitlimited-liabilitystatus
2.Management
1.定义:
(1.)Managementisdefinedastheapplicationofplanning,organizing,directing,andcontrollingfunctionsinthemostefficientmannerpossibletoaccomplishmeaningfulorganizationalobjectives.Thethemeofmanagementisthatacentralpersonmust-byusingsuchskillsasdecisionmaking,communicationandobjectivesetting-coordinatetheworkactivitiesofotherstoachieveorganizationalobjectives(组织目标).(书上39页图)
(2.)Planningmeansdefininggoalsforfutureorganizationalperformance(企业运作)anddecidingonthetasksanduseofresourcesneededtoattainthem.
Strategic(long-range)planning(战略规划)determinesthemajorgoalsoftheorganizationaswellasthepolicies,procedures,andstrategiesforobtainingandusingresourcestoachievethosegoals.
Tactical(short-range)planning(短期规划)istheprocessofdevelopingdetailed,short-termstrategiesaboutwhatistobedone,whoistodoit,andhowitistodbedone.
Operationalplanning(运营规划)istheprocessofsettingworkstandardsandschedulesnecessarytoimplementthetacticalobjectives.
Contingencyplanning(应急计划)istheprocessofpreparingalternativecoursesofactionthatmaybeusediftheprimaryplansdon'tachievetheorganization'sobjectives.
(3).Organizinginvolvestheassignmentoftasks,thegroupingoftasksintodepartments,andtheallocationofresourcestodepartments.
Autocraticleadership(专制型领导),theclosestyleofsupervision,meansprovidingsubordinateswithdetailedjobinstructions.
Democraticleadership(民主型领导),orgeneralsupervision(alsoreferredtoasparticipatory).Inthisstyle,themanagerconsultswithsubordinatesabouthisjobactivities,problems,andcorrectiveactions.
(3)Controllinginvolvesverifying(核实)thatactualperformancematchestheplan.Thecoreideaofcontrolistomodifybehaviorandperformancewhendeviations(背离)fromplansarediscovered.
Theprocessofcontrolhasfivebasicsteps:
1.setclearstandardsfortime,quality,quantity,andsoon.
2.Monitorandrecordactualperformance(results),
3.Compareresultsagainstplansandstandards.
4.Communicateresultsanddeviationstotheemployeesinvolved.
5.Takecorrectiveactions(采取矫正行动)whenneeded.
(4)Organizationalstructure(组织结构)istheformaldecision-makingframeworkbywhichjobtasksaredivided,grouped,coordinated,(书上47页图)
Departmentalizationbyfunctionorganizesbythefunctionstobeperformed,
Departmentalizationbyproductassemblesallfunctionsneededtomakeandmarketaparticularproductandplacedunderoneexecutive.
Departmentalizationbygeographicalregionsgroupsjobsonthebasisofterritoryorgeography.
Departmentalizationbyprocessgroupsjobsonthebasisofproductorcustomerflow.
Departmentalizationbycustomergroupsjobsonthebasisofacommonsetofneedsorproblemsofspecificcustomers.
(5.)Asenterprisesgrowfromanownertoagrouptoacorporation,anumberofmanageriallevelsofmanagement---toplevel,middlelevelandfirstlevel--areusuallyportrayedasamanagerialhierarchy(管理层)(书53图表)
TOPLevelManger(高层管理者)title--p