Costcontrol成本控制外文翻译.docx
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Costcontrol成本控制外文翻译
Referenceforbusiness,EncyclopediaofBusiness.2nded,CosDes
Costcontrol
RogerJ.Binder
Abstract
Costcontrol,alsoknownascostmanagementorcostcontainment,isabroadsetofcostaccountingmethodsandmanagementtechniqueswiththecommongoalofimprovingbusinesscost-efficiencybyreducingcosts,oratleastrestrictingtheirrateofgrowth.Businessesusecostcontrolmethodstomonitor,evaluate,andultimatelyenhancetheefficiencyofspecificareas,suchasdepartments,divisions,orproductlines,withintheiroperations.
Controlofthebusinessentity,then,isessentiallyamanagerialandsupervisoryfunction.Controlconsistsofthoseactionsnecessarytoassurethattheentity'sresourcesandoperationsarefocusedonattainingestablishedobjectives,goalsandplans.Control,exercisedcontinuously,flagspotentialproblemssothatcrisesmaybeprevented.Italsostandardizesthequalityandquantityofoutput,andprovidesmanagerswithobjectiveinformationaboutemployeeperformance.Managementcomparesactualperformancetopredeterminedstandardsandtakesactionwhennecessarytocorrectvariancesfromthestandards.
Keywords:
Costcontrol;Applications;Controlreports;Standards;Strategic
Costcontrol,alsoknownascostmanagementorcostcontainment,isabroadsetofcostaccountingmethodsandmanagementtechniqueswiththecommongoalofimprovingbusinesscost-efficiencybyreducingcosts,oratleastrestrictingtheirrateofgrowth.Businessesusecostcontrolmethodstomonitor,evaluate,andultimatelyenhancetheefficiencyofspecificareas,suchasdepartments,divisions,orproductlines,withintheiroperations.
Duringthe1990scostcontrolinitiativesreceivedparamountattentionfromcorporateAmerica.Oftentakingtheformofcorporaterestructuring,divestmentofperipheralactivities,masslayoffs,oroutsourcing,costcontrolstrategieswereseenasnecessarytopreserve—orboost—corporateprofitsandtomaintain—orgain—acompetitiveadvantage.Theobjectivewasoftentobethelow-costproducerinagivenindustry,whichwouldtypicallyallowthecompanytotakeagreaterprofitperunitofsalesthanitscompetitorsatagivenpricelevel.
Somecostcontrolproponentsbelievethatsuchstrategiccost-cuttingmustbeplannedcarefully,asnotallcostreductiontechniquesyieldthesamebenefits.Inanotablelate1990sexample,chiefexecutiveAlbertJ.Dunlap,nicknamed"ChainsawAl"becauseofhispenchantfordeepcostcuttingatthecompaniesheheaded,failedtorestoretheailingsmallappliancemakerSunbeamCorporationtoprofitabilitydespitehisdrasticcostreductiontactics.Dunlaplaidoffthousandsofworkersandsoldoffbusinessunits,butmadelittlecontributiontoSunbeam'scompetitivepositionorsharepriceinhistwoyearsasCEO.Consequently,in1998Sunbeam'sboardfiredDunlap,havinglostconfidenceinhis"one-trick"approachtomanagement.
COSTCONTROLAPPLICATIONS
Acomplexbusinessrequiresfrequentinformationaboutoperationsinordertoplanforthefuture,tocontrolpresentactivities,andtoevaluatethepastperformanceofmanagers,employees,andrelatedbusinesssegments.Tobesuccessful,managementguidestheactivitiesofitspeopleintheoperationsofthebusinessaccordingtopre-establishedgoalsandobjectives.Management'sguidancetakestwoformsofcontrol:
(1)themanagementandsupervisionofbehavior,and
(2)theevaluationofperformance.
Behavioralmanagementdealswiththeattitudesandactionsofemployees.Whileemployeebehaviorultimatelyimpactsonsuccess,behavioralmanagementinvolvescertainissuesandassumptionsnotapplicabletoaccounting'scontrolfunction.Ontheotherhand,performanceevaluationmeasuresoutcomesofemployee'sactionsbycomparingtheactualresultsofbusinessoutcomestopredeterminedstandardsofsuccess.Inthiswaymanagementidentifiesthestrengthsitneedstomaximize,andtheweaknessesitseekstorectify.Thisprocessofevaluationandremedyiscalledcostcontrol.
Costcontrolisacontinuousprocessthatbeginswiththeproposedannualbudget.Thebudgethelps:
(1)toorganizeandcoordinateproduction,andtheselling,distribution,service,andadministrativefunctions;and
(2)totakemaximumadvantageofavailableopportunities.Asthefiscalyearprogresses,managementcomparesactualresultswiththoseprojectedinthebudgetandincorporatesintothenewplanthelessonslearnedfromitsevaluationofcurrentoperations.
Controlreferstomanagement'sefforttoinfluencetheactionsofindividualswhoareresponsibleforperformingtasks,incurringcosts,andgeneratingrevenues.Managementisatwo-phasedprocess:
planningreferstothewaythatmanagementplansandwantspeopletoperform,whilecontrolreferstotheproceduresemployedtodeterminewhetheractualperformancecomplieswiththeseplans.Throughthebudgetprocessandaccountingcontrol,managementestablishesoverallcompanyobjectives,definesthecentersofresponsibility,determinesspecificobjectivesforeachresponsibilitycenter,anddesignsproceduresandstandardsforreportingandevaluation.
Abudgetsegmentsthebusinessintoitscomponentsorcenterswheretheresponsiblepartyinitiatesandcontrolsaction.Responsibilitycentersrepresentapplicableorganizationalunits,functions,departments,anddivisions.Generallyasingleindividualheadstheresponsibilitycenterexercisingsubstantial,ifnotcomplete,controlovertheactivitiesofpeopleorprocesseswithinthecenterandcontrollingtheresultsoftheiractivity.Costcentersareaccountableonlyforexpenses,thatis,theydonotgeneraterevenue.Examplesincludeaccountingdepartments,humanresourcesdepartments,andsimilarareasofthebusinessthatprovideinternalservices.Profitcentersacceptresponsibilityforbothrevenueandexpenses.Forexample,aproductlineoranautonomousbusinessunitmightbeconsideredprofitcenters.Iftheprofitcenterhasitsownassets,itmayalsobeconsideredaninvestmentcenter,forwhichreturnsoninvestmentcanbedetermined.Theuseofresponsibilitycentersallowsmanagementtodesigncontrolreportstopinpointaccountability,thusaidinginprofitplanning.
Abudgetalsosetsstandardstoindicatethelevelofactivityexpectedfromeachresponsiblepersonordecisionunit,andtheamountofresourcesthataresponsiblepartyshoulduseinachievingthatlevelofactivity.Abudgetestablishestheresponsibilitycenter,delegatestheconcomitantresponsibilities,anddeterminesthedecisionpointswithinanorganization.
CONTROLREPORTS
Controlreportsareinformationalreportsthattellmanagementaboutanentity'sactivities.Managementrequestscontrolreportsonlyforinternaluse,and,therefore,directstheaccountingdepartmenttodeveloptailor-madereportingformats.Accountingprovidesmanagementwithaformatdesignedtodetectvariationsthatneedinvestigating.Inaddition,managementalsoreferstoconventionalreportssuchastheincomestatementandfundsstatement,andexternalreportsonthegeneraleconomyandthespecificindustry.
Controlreports,then,needtoprovideanadequateamountofinformationsothatmanagementmaydeterminethereasonsforanycostvariancesfromtheoriginalbudget.Agoodcontrolreporthighlightssignificantinformationbyfocusingmanagement'sattentiononthoseitemsinwhichactualperformancesignificantlydiffersfromthestandard.
Becausekeysuccessfactorsshiftintypeandnumber,accountingrevisescontrolreportswhennecessary.Accountingalsovariesthecontrolperiodcoveredbythecontrolreporttoencompassaperiodinwhichmanagementcantakeusefulremedialaction.Inaddition,accountingdisseminatescontrolreportsinatimelyfashiontogivemanagementadequatetimetoactbeforetheissuanceofthenextreport.
Managersperformeffectivelywhentheyattainthegoalsandobjectivessetbythebudget.Withrespecttoprofits,managerssucceedbythedegreetowhichrevenuescontinuallyexceedexpenses.Inapplyingthefollowingsimpleformula,managers,especiallythoseinoperations,realizethattheyexercisemorecontroloverexpensesthantheydooverrevenue.
Whiletheycannotpredictthetimingandvolumeofactualsales,theycandeterminetheutilizationrateofmostoftheirresources,thatis,theycaninfluencethecostside.Hence,theevaluationofmanagement'sperformanceanditsoperationsiscostcontrol.
STANDARDS
Forcostcontrolpurposes,abudgetprovidesstandardcosts.Asmanagementconstructsbudgets,itlaysoutaroadmaptoguideitsefforts.Itstatesanumberofassumptionsabouttherelationshipsandinteractionamongtheeconomy,marketdynamics,theabilitiesofitssalesforce,anditscapacitytoprovidetheproperquantityandqualityofproductsdemanded.
Anexaminationofthedetailsofthebudgetcalculationsandassumptionsindicatesthatmanagementexpectsthesalesforcetospendonlysomuchinpursuitofthesalesforecast.Thedetailsalsorevealthatmanagementexpectsoperationstoproducetherequiredamountofunitswithinacertaincostrange.Managementbasesitsexpectationsandprojectionsonthebesthistoricalandcurrentinformation,aswellasitsbestbusinessjudgment.
THEROLEOFACCOUNTING
Accountingplaysakeyroleinallplanningandcontrol.Itdoesthisinfourkeyareas:
(1)datacollection,
(2)dataanalysis,(3)budgetcontrolandadministration,and(4)consolidationandreview.Theaccountantsplayakeyroleindesigningandsecuringsupportfortheproceduralaspectsoftheplanningprocess.Inaddition,theydesignanddistributeformsforthecollectionandbookingofdetaileddataonallaspectsofthebusiness.Althoughoperating