活动-迪奥沈阳店开业的时尚秀PR方案2008.ppt

活动-迪奥沈阳店开业的时尚秀PR方案2008.ppt

《活动-迪奥沈阳店开业的时尚秀PR方案2008.ppt》由会员分享，可在线阅读，更多相关《活动-迪奥沈阳店开业的时尚秀PR方案2008.ppt（23页珍藏版）》请在冰豆网上搜索。

EventTitleDiorShenYangBoutiqueOpeningEventEventObjectiveToannouncetheappearanceofDiorbrandToenhancethebrandimageinthelocalmarketToorganizetrunkshowandattractmoretrafficandsalesintheboutiqueGeneralDate:

September26th,27th2008Time:

14:

00-18:

00（26th,Sept.）Time:

14:

00-20:

30（27th,Sept.）Venue:

ShenYangZhuoZhanExpectedAttendance:

30guests26thSept.ExpectedAttendance:

90guests27thSept.NumberofVIP:

NumberofSocialite:

NumberofRegularcustomerEventStyleRibbonCuttingwithStarappearance,mediainterviewinthestore,cocktailandtrunkshowinDiorLadyShop,vipcusomershopvisitGiftProposegiftfortheeventRundown-Detailofeventrundown26thSeptember?

ModelfittingSept.25thDior,Catwalk,LiquidteamsarriveShenyangMeetingwithZhuoZhanmanagementMorningProductionTeamleaveBeijingAfternoonArriveShenyang22:

00Move-inZhuoZhanShoppingMall,andstartsetupSetp.26thModelandstylistteamflytoShenyangAirportpickupfromairporttovenuerehearsalinDiorLadyshopNoontime:

CelebritiesarriveShenyangAirportpickupfromairporttovenueRestinZhuozhanshoppingMallVIProom（BTC）12:

00Production,AV&lightingsetupfinishCateringarrivethevenue,andstartsetup13:

00CateringfinishsetupRibbonCutting-flowersarrivethevenue,preparing14:

00Allpartiesstandby14:

30MediaandVIPsstartarriveatDiorHouse,DrinksandcanapestartserveWelcomeandintroducetoDiormanagement15:

00RibbonCuttingceremonyChampagnetoastStartvisitingshop,mediainterview16:

00Interviewfinish,andallguestsseatinginDiorLadyshop16:

15Truckshowstarts16:

35TruckshowfinishDoorgiftsdistribution,DrinksandcanapestilltobeseriveinDiorhouse18:

30EventfinishRundown-Detailofeventrundown27thSeptemberSept.27th10:

00Allteamarrivevenue11:

00Modelarrive12:

00Cateringarrivevenueandstartprepare13:

00Allteamstandby14:

00FirstroundGueststartarriveDiorHouseDrinksandcanapestartserveDiorstaffsleadtheguesttoDiorLadyshop14:

30Truckshowstart14:

50Truckshowfinish16:

00FirstgueststartleaveDiorladyshop16:

00SecondroundguestStartarriveDiorHouseDrinksandcanapestartserveDiorstaffsleadguesttoDiorladyshop16:

30Truckshowstart16:

50Truckshowfinish18:

00SecondroundgueststartleaveDiorladyshop18:

00ThirdroundgueststartarriveDiorHouseDrinksandcanapestartserveDiorstaffsleadguesttoDiorladyshop18:

30Truckshowstart18:

50Truckshowfinish20:

30TruckshoweventfinishInvitationPleaseuseParisformatasyourinvitation-PleaseseeGraphicCharterforPressDocumentsguideline（Seeattachmentfilereferringpage15）-PleaseusebothEnglishandyourownlanguageDior（SILVERSTAMPEDLOGO,HORIZONTALLYCENTERED）PaperCoverandBackCoverpaper:

Chromolux700Blancultrabrillant1face300grs（whiteandshinypaper）130mm（Height）*180mm（Width）Inside2pagespaper:

Curioustouchsoftblancneige300grs（whitepaper）130mm（Height）*180mm（Width）FontSilverstampedtext45Helveticafontandfontsize10ptSilverstampedaddress/45HelveticaLight/fontsize9ptTextandaddressandRSVPmustbecenteredhorizontallyMedia-Openingadfornewspaperetc.-Outdoormedia（ifany）fornewboutiqueopening-Providebothdayandnightpicturesoftheoutdoorsite.VenuePhotoAtLeast2-3OptionsofYourComingEventVenue-DescribeYourVenue（VenueRenderingbasedonyour1stoption-FloorPlan-RenderingUserealenvironmenttodotherendering-SpecialarrangementshouldbeapprovedbyregionalvisualmerchandisingteamMainEntranceTangoSquareTentDiorLadyShopModelwaitinginDiorstorageroomBeforethetruckshow,Model,hairstylists,makeupartistsarepreparingon5thfloorDiorTruckshow,DiorLadyShopfloorplanModelNumberofModels12femalemodels4malemodelsLooks-AllthelookswillbeshownMenuPleaselistyourmenuanddrinksCocktailMenuColdCanaps烟熏三文鱼卷配柠檬酸奶油Smokedsalmonrouwithlemonsourcream鹅肝配面包卷和腌制苹果Gooseliverpralinewithtoastedwalnutbreadandconfitapple鱼子酱配海苔饼干BelugaCaviaronSeaweedBiscuitHotCanaps海鲜一口酥Seafoodvolauvent炸意式南瓜芝士调味饭团Friedrisottoballwithpumpkinandgorgonzola迷你香草小牛排配芒果萨萨MiniherbedvealschnitzelwithmangosalsaDessert歌剧蛋糕Operacake蓝莓迷你芝士蛋糕WildBlueBerryCheeseCake*ProposedmenufromShenyangSheratonhotel*320RMBeachperson（p.s.50and120personminimumchargeon26thand27thSept.）*Quotationincluded:

Mineralwater,orangejuice,wineandchampagneglassesandcateringfee.BudgetBreakdownVenueProductionInvitationModelandetc.SaleTargetLocalCurrency:

Euro:

PostEventReportwithPhoto:

SubmiteventphotototheFarEastwithin2days